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The AI Pricing Debate: Balancing Retail Innovation and Consumer Trust

Retail TouchPoints

This development follows efforts by major brands like Wendy’s and Walmart to implement real-time pricing technologies, raising questions about AI and consumer protection, privacy, and fair practices. through 2028. For consumers, AI pricing can lead to more stable, predictable and lower prices overall.

Consumer 301
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Unwrap New Holiday Shoppers in 2024: The Gift of In-app Advertising

Retail TouchPoints

In addition to the compressed retail rush, Salesforce reports that 43% of consumers are carrying more debt than last year, making the fight for attention even more intense. Whether consumers search for a “shoe store near me” or “holiday gift ideas,” it plays a pivotal role, accounting for multiple touch points along the buyer’s journey.

Gifts 287
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AI Remains Transformative Within the Ecommerce Space in 2024

Retail TouchPoints

The experts agree, predicting that global AI in the retail market will surpass $24 billion by 2028 , growing at 24.4% Determining how and where to implement this technology to drive ROI remains a significant challenge. Tools like visual search enable consumers to use images for searching. The end result?

eCommerce 285
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Solving the Challenges of All-AI Ecommerce Search with a Hybrid Approach

Retail TouchPoints

Unbeknownst to many consumers, AI has become a powerful force steering online searches — serving up search results that, ideally, match exactly what we’re looking for. Now retailers are rushing to make the most of AI technology to deliver a better customer experience that drives sales. billion in 2028. billion in 2023 to $14.07

eCommerce 275
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Four Ways Retailers can Boost Retail Media Network Profitability

Retail TouchPoints

Retail media networks (RMNs) are rapidly becoming one of the most lucrative digital ad formats, with predictions suggesting that by 2028, RMNs will contribute to 15.4% However, there is a growing need for technological advancement in this market, particularly in terms of improved targeting and data strategy.

Retail 256
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After a $5.5B Valuation, Vuori Exec Reveals What’s Next in International Expansion

Retail TouchPoints

athleisure market as a whole is expected to grow at a compound annual growth rate (CAGR) of approximately 7% through 2028. In a post-pandemic world, the Chinese consumer is even more focused on the importance of health and wellness,” Lawrence said.

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Revolutionizing Customer Retention: The Rise of Digital Top-Up Cards in the Global Market

Retail TouchPoints

As consumers demand more flexible payment options, it is no surprise that the digital top-up card industry has had a strong year. billion by 2028, rising at a market growth of 14.2% Consumers value the convenience these offer. Consumers are not the only beneficiaries of this method of payment.