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Delivery Platform Offers Carbon Offsets to Shipping Customers

Retail TouchPoints

In early April 2021, carbon dioxide levels reached a record high of 420 parts per million , according to CO2 Earth , and scientists warn that emissions need to be cut in half by 2030 to avoid the worst aspects of climate change. Shippers that opt in to the program get more than a warm feeling for their money.

Shipping 342
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What Recommerce can Teach Retailers About New Consumer Behaviors and Future-Proofing Sales

Retail TouchPoints

As retailers have struggled to navigate changes in consumer behavior and economic uncertainty brought on by the pandemic, one area has seen continued growth: recommerce. Recommerce checks many boxes for both consumers and businesses. Consider that 223 million consumers say they have or are open to shopping secondhand products.

Consumer 325
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How Brands Can Deliver Sustainable Instant Commerce for Consumers

Retail TouchPoints

The COVID-19 pandemic has undoubtedly accelerated shifts in consumer behavior and expectations, and not many have been as dramatic as the explosive rise of ecommerce. Perhaps one of the biggest pain points brands have struggled with in ecommerce over the past two years is meeting consumers’ increased demand for immediacy.

Consumer 289
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How GNC is Redefining Supplement Sales with AI-Powered Customer Service and Hyper-Personalization

Retail TouchPoints

The goal is to ensure the entire shopper journey — from the customer’s first glimpse of the landing page through conversations with the brand’s customer service team — resonates with each individual shopper. from 2022 to 2030, which makes now an important time to bring in new customers and secure longtime loyalists.

Customer 295
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Why an Active Brand Community is the Key to Customer Loyalty

Retail TouchPoints

It’s a need that extends beyond our social behaviors into our purchasing decisions — nearly one-quarter of consumers identify a strong sense of community as the main driver of loyalty to their favorite brands. Consumers don’t make purchasing decisions solely based on practical considerations. Human beings need community.

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Consumers Want an Experience That’s Driven by Cloud Retailing – Even if They Don’t Know It

Retail TouchPoints

As consumers, we’ve learned how to adjust to and enjoy new shopping formats. To avoid giving customers this unpleasant experience, retailers must connect their omnichannel touch points with cloud technology, and then continue to advance their stores to keep up with changing customer expectations. Here’s how.

Consumer 275
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ASOS Links Executive Pay to Sustainability Goals

Retail TouchPoints

British online fashion and beauty retailer ASOS has laid out a comprehensive plan to achieve a detailed set of Environmental, Social and Governance (ESG) goals by 2030, including becoming net zero across its full value chain. and Germany. and Germany. department chain Nordstrom to drive global growth of the brands.

Fashion 255