retailnext

SEPTEMBER 24, 2019

Retailers depend directly on consumers for their business growth, which has placed shopper experience and customer satisfaction at the top of the priority list, making customer and market research very important. Foot Traffic and Web Analysis – If you’re not doing numbers, you may be missing your shot at success.

Customer Data 88

Customer Data Improvements Customer Social Media 88

Retail TouchPoints

JANUARY 25, 2023

provides guidance toward a stable foundation of cybersecurity best practices that protect critical customer data from new and emerging threats, retailers should build upon these requirements to move from a reactive to a proactive cybersecurity approach. While PCI DSS 4.0 Changing Tides of PCI DSS 4.0 Prioritization is required by 6.3

Merchant Services 341

Merchant Services Payment Services Mobile Payments Customer Data 341

Groove

OCTOBER 11, 2024

Email marketing management involves overseeing all aspects of your email campaigns, from strategic planning and content development to testing and performance analysis. Personalization is key as well, and you can leverage customer data to give your messages a personal touch. What Is Email Marketing Management?

Management 365

Management Marketing eCommerce Recommendation 365

Forrester eCommerce

JANUARY 27, 2020

B2C customer data platforms (CDPs): all the hype, none of the follow through. That summarizes the analysis of the CDP space in our inaugural report on the category in 2018.

B2C 317

B2C Customer Data Marketing Customer 317

365 Retail

MARCH 1, 2024

So, what does in-store customer analysis look like, and how is it changing the in-store experience for workers and retailers alike? 3D LiDAR – unlocking a new dimension of data One of the most popular tracking technologies currently being used in the retail sector is 3D LiDAR. appeared first on Retail News and Events.

Payment Services 52

Payment Services Customer Retail Technology 52

Retail TouchPoints

MARCH 9, 2022

The rest are at risk of losing customer loyalty, brand affinity and revenue. A recent study found that 83% of retailers say they cannot leverage customer data to its full potential. So how do retailers regain the power of their data? Human analysis alone is no longer the answer. Decluttering the AI Landscape.

Retail 296

Retail Customer Data Customer Experience Social Media 296

Retail TouchPoints

MAY 24, 2024

Associates also can access rich customer data, helping them boost conversions by up to 40% ; Improve business efficiency while reducing total cost of ownership: A unified commerce platform enables retailers to consolidate the number of systems required to run their business while also improving data visibility.

Merchant Services 251

Merchant Services Shopify POS Multi-channel 251

Retail TouchPoints

OCTOBER 18, 2023

Here are five ways data analytics can assist in the fight against returns fraud: Pattern recognition and anomaly detection: Data analytics can analyze vast amounts of transaction, inventory and customer data to establish normal shopping patterns and behaviors.

Payment Services 245

Payment Services Shipping Costs Payments Shipping 245

Retail TouchPoints

APRIL 15, 2021

Rinkit plans to use the Emarsys solution to analyze, identify and contextualize actionable customer insights in order to amplify the value of its growing customer database.

Customer 260

Customer Customer Experience Customer Data Recommendation 260

Optimizely

JUNE 24, 2020

Today, top-tier customer lifecycle analysis is always proactive: forecasting lifetime customer value even before a potential purchase, subscription or conversion. Identifying change: Where 99% of customer lifecycle tracking falls short. Customer data meets metric analysis meets customer forecasting.

Customer 195

Customer eCommerce Customer Data Social Media 195

Retail TouchPoints

FEBRUARY 28, 2024

In data engineering, one might equate individual data elements along with their semantic meaning, labels and metadata as the buildable “bricks,” with analytical or behavioral models landed in a data warehouse, ready for visualization or orchestration as the finished sets.

Toys 222

Toys Supplies Improvements Marketing 222

Retail TouchPoints

FEBRUARY 11, 2021

As ecommerce sales continue to surge for recreation products, outdoor gear and clothing retailer Backcountry is elevating its digital game by mining customer data to deliver a better experience and offering. The solution also includes a proprietary value-tracking capability.

Consumer 157

Consumer Management Specialty Retailers Outdoor 157

Smile.io

JULY 2, 2020

What would your business strategy look like if you didn't have access to any sort of customer data? In short, without understanding your user's key data touchpoints such as demographics, preferences, lifestyles, purchase behaviors, among other things, your brand would be lost in a sea of sameness.

Customer Data 46

Customer Data Live Chat Customer Merchant Services 46

iVend

AUGUST 6, 2023

Artificial Intelligence (AI) is increasingly playing a role too: the sheer quantity of data can make human analysis inefficient, compared to a machine’s superior capabilities when it comes to retail analytics +. What data can your retail POS software track?

POS 96

POS Point of Sale Retail Customer Data 96

Retail TouchPoints

MAY 29, 2024

Businesses must work with software providers that help them manage data consent, privacy, and compliance. Data management: Merchants can find data everywhere – but it’s not necessarily information that will add value to analyses.

POS 300

POS Merchant Services Point of Sale Department Stores 300

Retail TouchPoints

FEBRUARY 15, 2023

and all of those have a data and analytics element, which is what we’re helping them figure out.” AI.Retail doesn’t replace “execution systems” like a customer data platform (CDP), pricing system or assortment planning tool; instead, it helps retailers feed better information into those systems, explained Standish.

Merchant Services 273

Merchant Services Supplies Retail Customer Data 273

Retail TouchPoints

AUGUST 29, 2023

Creating a competitive advantage in personalization is based on a company’s ability to capture, analyze and use personalized customer data, as well as understand, customize and optimize the customer journey, all at scale. Unify customer data and insights: We know customer data is critical for personalization.

Multi-channel 229

Multi-channel Retail Customer Experience Customer Data 229

ESW

OCTOBER 21, 2019

By offering them for free, however, J.Crew will also get access to much more customer data than if it charged customers to join its program. This data can be almost as valuable as the additional revenue, George-Parkin says.

Customer 87

Customer Shipping Costs Payments Payment Services 87

Retail TouchPoints

AUGUST 11, 2021

Here are some important steps that organizations can take to focus on securing customer information to become compliant: Complete a gap analysis. A comprehensive gap analysis incorporates a detailed discovery of any cardholder details hiding in storage locations across the entire network.

Payment Services 261

Payment Services Retail Electronics Information 261

Optimizely

AUGUST 16, 2018

Marketers already know data is key to success in B2C and ecommerce. But knowing it’s important and actually being able to utilize data are very different things. Unfortunately, complete and accurate customer data has been shockingly difficult to get your hands on in B2C marketing. A missed connection with your customer.

B2C 210

B2C Customer Data Omnichannel Marketing 210

Retail TouchPoints

MARCH 15, 2024

Main Challenges in Digital Shelf Optimization The obstacles to effectively optimizing your digital shelf are related to the quantity and particularity of data needed for the right and timely action. The need for granular data: The accuracy needed for the aforementioned use cases can only be provided by granular data.

Telecommunications 242

Telecommunications eCommerce Platforms Games eCommerce 242

Algopix

APRIL 17, 2023

Why Optimize Your Amazon Product Listings with AI AI is a form of technology that enables computers to learn from data and make decisions. AI can be used to automate processes, analyze data, and provide insights. This can help you create more effective product listings and provide a better customer experience.

Shipping Costs 89

Shipping Costs Customer Data Improvements Technology 89

Retail TouchPoints

JULY 28, 2020

Data will come from the 6th edition of the Salesforce State of Marketing report, which surveyed nearly 7,000 global marketing executives. In the previous edition of the State of Marketing Report, the median number of customer data sources for marketers was projected to jump from 10 in 2017 to 15 in 2019 — a 50% increase in just two years.

Webinar 216

Webinar Consumer Marketing Consumer Goods 216

Optimizely

APRIL 29, 2020

Customer data is at the center of a successful Marketing strategy in the Customer Era. But, of course, the recipe for success is not that simple: The data, across all the platforms Marketers use, needs to exist in one place and be actionable for creating relevance for customers.

Channel 195

Channel Customer Customer Data Information 195

ESW

JUNE 6, 2024

Gathering Actionable Return Data The data you collect on returns is only as good as the actions you can take from it. You need to set up robust systems to capture data that are accurate and comprehensive. Comprehensive demographic customer data can also enrich your understanding of return reasons.

Merchant Services 78

Merchant Services Social Media Consumer Electronics Customer Experience 78

ESW

JUNE 4, 2024

Gathering Actionable Return Data The data you collect on returns is only as good as the actions you can take from it. You need to set up robust systems to capture data that are accurate and comprehensive. Comprehensive demographic customer data can also enrich your understanding of return reasons.

Merchant Services 78

Merchant Services Social Media Consumer Electronics Customer Experience 78

Optimizely

NOVEMBER 16, 2017

However, data has proliferated as quickly as your marketing tools have. When every single platform is collecting data, things can get messy, fast. If you manage to pull together all of your customer data, you can gain really powerful insights into what marketing tactics work and what don’t. Customer service platform.

B2C 150

B2C Marketing Customer Data eCommerce Marketing 150

Omnisend

MAY 24, 2021

The best way to learn about your customers’ preferences and behavior is through customer analytics, which helps to visualize your customer data and allows you to provide personalized, relevant messaging at exactly the right times. But first, let’s take a closer look at what customer data analysis is.

Customer 134

Customer Customer Data Customer Retention Omnichannel 134

Wiser

JUNE 13, 2023

On the other hand, pricing software can offer more advanced features such as data analysis tools and automated processes for managing large amounts of data. However, if you need more sophisticated analytics or require in-depth analysis of customer data, then investing in pricing software may be worth considering.

Management 158

Management Consumer Information Marketing 158

Retail TouchPoints

AUGUST 24, 2022

Use the data you have to your advantage. The workers can see firsthand that the promotion is successful, but without diligent recordkeeping and analysis, the answer of how successful is largely qualitative. However, the data collection and analysis that ecommerce enables can make the success curve exponential rather than linear.

Payment Services 271

Payment Services eCommerce Shipping Costs Shipping 271

Dynamic Action

AUGUST 15, 2024

Summary Competitor and market intelligence solutions (CMI) have begun replacing manual data scraping, saving retailers valuable time. These CMI tools provide deep data analysis and insights into the market and customer behavior.

Marketing 62

Marketing Customer Data Technology Demo 62

Retail TouchPoints

JULY 24, 2023

To determine which method will work best for each consumer, retailers must pay close attention to customer data. Spamming” shoppers is a surefire way to lose customer respect and loyalty. Furthermore, this customer data analysis can open other opportunities for marketing as well.

Small Business Retail 229

Small Business Retail Marketing Retail Social Media 229

Forrester eCommerce

FEBRUARY 5, 2019

B2B marketing data provider DiscoverOrg announced on February 4th that the company is buying ZoomInfo. Our snap analysis is this is a smart move that shakes up the market and bolsters DiscoverOrg’s position in it.

B2B 337

B2B Marketing Customer Data Customer 337

Retail TouchPoints

FEBRUARY 2, 2022

Many retailers are worried that they don’t have all the data at their fingertips, like product data, customer data, transactional data, when items sold, on what device and more. Everyone starts somewhere, and it’s OK wherever you are at in your data journey.

Retail 233

Retail Recommendation Outdoor Customer Data 233

Retail TouchPoints

OCTOBER 31, 2023

While consumer spending might be slowing as a whole — the National Retail Federation’s most recent analysis showed the year-over-year increase in consumer spending dropping from 4.2% The return to office (RTO) mandate is already strong in Europe and Asia and continues to grow in the U.S., in the first quarter to a mere 1.6%

Customer 271

Customer Retail Recommendation Fashion 271

Kissmetrics

JUNE 9, 2017

While most marketers collect data, not all marketers consistently take action to improve their businesses based on data insights. Before the Information Age, data collection was a slow and arduous process. In order to generate a beautiful data visualization, you typically need a large reserve of data to draw from.

Customer Retention 205

Customer Retention Customer Data Information PPC 205

Retail TouchPoints

OCTOBER 27, 2021

Like any model, the utility of Shapley values in retail marketing rests on a business’ data infrastructure. The neural network can thus learn from the historical data and estimate the probability of conversion for all existing combinations of touch points and sequences of interaction across the entire customer journey.

Multi-channel 288

Multi-channel Games Retail Social Media 288