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Why Every Seller Should Consider Multi-Platform Analysis

Algopix

One strategy that has become increasingly important in this pursuit is multi-platform analysis. This is where multi-platform analysis becomes a critical strategy for success. What Is Multi-Platform Analysis? To embark on multi-platform analysis, sellers must set clear objectives.

eCommerce 116
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Richpanel Review: Multi-Channel Customer Support for Shopify and More

Ecommerce Platforms

One of the core features that helps Richpanel stand out from the competition is how it allows store owners to handle customer support from multiple sales channels in one place. Store owners can connect however many of these they want; after which, messages from all of those channels get sent to the Richpanel message center for processing.

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Accenture: Rise of the ‘Resilient Consumer’ Requires More Nuanced Retail Strategies

Retail TouchPoints

“Instead, they need to understand the nuances of the consumer as an individual — pay close attention to data and analytics — and use that insight to offer the right product and the right experience at the right price in the right places on the right channels.”

Consumer 225
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10 Key Tips for Scaling Personalization in Retail

Retail TouchPoints

Predict the future: So often, companies’ attempts to build personalization capabilities take them on a multi-year trajectory that lands them at parity with the past once they arrive. Think big — way outside the product recommendations box. It has to be cross-channel. Instead, build practices to stay close to customer insights.

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What Google Analytics 4 Means for Your Ecommerce Site

Retail TouchPoints

Measures Users More Accurately Whereas UA largely measures by sessions and page views, GA4 focuses more on measuring users across devices and channels. Everything still needs to be customized and created through a multi-step process. For posterity’s sake, we recommend continuing to track your data through UA until its end next summer.

eCommerce 259
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Successful Retail Marketing Requires a Skilled ‘Data Translator’

Retail TouchPoints

If you need personalized customized data that will generate ongoing quality leads, your best option is to partner with a supplier that can tailor recommendations based on your exact business need. Rather than relying on one or two sources, the most successful campaigns emanate from an extensive multi-sourced database.

Marketing 261
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The Key to Wielding Big Data in Ecommerce to Build Personalized Experiences and Improve Retention

BigCommerce

However, that’s not to say that big data can’t still be an essential tool in your arsenal as your grow your ecommerce channel. Data-driven ecommerce businesses regularly measure and improve on the following: Improve shopper analysis. Shopper analysis. Give personalized shopping recommendations. The way the world works.