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eCommerce Site Analysis - The Basics

Groove

The first step in your eCommerce strategy moving forward should be a thorough eCommerce site analysis. I’ll just give a few high level examples of things I look for while conducting an eCommerce site analysis. Is the user being shown the final pricing with taxes and shipping included? Is the navigation easy to use?

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2024 Holiday Shipping Guide: Deadlines, Surcharges, and Smart Strategies for E-commerce Businesses in the US and Canada

lateshipment

So, in this blog, we’ve covered a comprehensive holiday schedule in the form of information on shipping deadlines and peak season surcharges for the 2024 season. The holiday shopping rush can turn out to be overwhelming, leading to issues like shipping delays, inventory shortages, customer service overload, and so much more.

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You Choose: Free Shipping vs. Lower Prices

ChannelAdvisor

Which would you rather choose: a $49 product with free shipping or the same product for $39 plus $10 shipping? Free shipping was once a fast-growing trend in e-commerce. The Psychology of Online Pricing. This is called the zero price effect , or the irrational urge to get free stuff. Source: Shippo, 2021.

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What Is AOV? Meaning, Importance & Tips to Improve Average Order Value

Groove

When you are able to boost the average amount of money that a customer spends on each order, you can reduce the need to acquire more customers and potentially cut shipping costs. This could help your company grow while minimizing your advertising expenses.

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The Ultimate E-commerce Shipping Report For Small Businesses In 2023

Inflation, cost of shipping, and changes in consumer spending are some of the biggest challenges online merchants face today. Get a thorough analysis of these trends, current customer behavior, and more in Shippo’s latest “2023 State of Shipping Report."

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Scaling Up Sales in Enterprises: Weighing Discounts Against Free Shipping

Wiser

When it comes to online retail, pricing strategies can make or break a business’s success. Among these strategies, two stand out as particularly effective tools for driving conversions: discounts and free shipping. On the other hand, free shipping has emerged as a potent marketing strategy in the era of eCommerce.

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An E-Commerce Business’ Guide To Shipping Policy

lateshipment

A little analysis of your customer behavior at this stage or simply asking for their feedback will give you an insight into how your shipping policy impacted their purchasing decision. But why are these shipping policies so crucial that 67% of shoppers check a store’s policy before making a purchase?

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