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Walmart Rolls Out Luminate Data Insights Service to Suppliers in Mexico, Canada

Retail TouchPoints

The international expansion of the service represents a big opportunity for Walmart’s multi-market suppliers in particular, shared Mark Hardy, the Head of Walmart Data Ventures noted in a blog post announcing the news. Suppliers that don’t want to pay for a subscription can still access Channel Performance data for free.

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Best Marketing Automation Software

Kissmetrics

Your marketing channels. Different marketing automation software supports various marketing channels. Smaller businesses with simple campaigns may not utilize a wide range of channels and can get away using a more affordable tool. Furthermore, some software includes varying channels in different pricing tiers.

Marketing 363
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Scaling Your Ecommerce Business: Shopify Email vs. Klaviyo in 2025

365 Retail

Klaviyo: The Advanced Marketing Engine Klaviyo, a platform known for its advanced segmentation and analytics capabilities, excels in creating personalized, complex campaigns that target specific customer segments with precision. This level of flexibility allows marketers to maximize the value of each customer interaction.

Shopify 98
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Best Email Marketing Services

Kissmetrics

What if I told you there was a single marketing channel through which companies are finding a 3,800% ROI? This magic marketing channel is called email. Marketing automation software, like Pardot, provides multi-touch attribution models that let you visualize each touchpoint in the entire customer lifecycle.

Marketing 362
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Klaviyo vs. MailChimp: Features, Pros & Cons

Groove

Store all of your customer data in one place, and deliver customized experiences through email and other owned channels. Take advantage of this customer data and Klaviyo's predictive analytics to create a more personalized experience for prospects, leads and customers. Multi-variate testing. Reach Customers On Any Channel.

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Growing Sales With Attribution Models in Google Analytics

Store Growers

The good news is that Google Analytics already has a lot of built-in reports for this, so you won’t need any new tools. Level 1 – Starting with multi-channel attribution. Level 2 – Google Analytics Attribution Models. Which channel should get the credit? This article is just the start. Organic search?

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Best Inventory Management Software

Kissmetrics

The Top Five Options for the Best Inventory Management Software: Cin7 — Best for Enterprise Resource Planning QuickBooks Commerce — Best for Wholesale Business Upserve — Best for Restaurants Zoho Inventory — Best for Multi-Channel Retailers Ordoro — Best for eCommerce Websites. Possible Integrations.