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JCPenney and Jamey Perry Launch Fashionable Adaptive Apparel Line

Retail TouchPoints

JCPenney has partnered with disabled writer and athlete Jamey Perry on a line of fashionable, functional apparel for women who use wheelchairs. The Jamey Perry for JCPenney line joins adaptive apparel lines for children and adults offered by the retailer since 2021 that include Liz Claiborne, Izod, St. John’s Bay and Thereabouts.

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How Smart Clothes are Redefining Traditional Apparel Manufacturing Methods

Retail TouchPoints

With the advent of smart clothing and emerging technology, apparel is transforming into intelligent systems that offer a wide range of benefits beyond basic functionality and that redefine and simplify the manufacturing process for more sustainable options. With the ability to achieve a difference of 80.6

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How Ali von Paris of Route One Apparel Rode Maryland Pride to eCommerce Success - EP 001

Groove

Podcast : Download | Subscribe : Apple Podcasts | Google Podcasts | Spotify Meeting Ali von Paris of Route One Apparel Ethan Giffin talks with Ali von Paris of Route 1 Apparel about transforming a viral college project into a thriving Maryland pride brand.

Apparel 369
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Victoria’s Secret Adds Lingerie, Apparel to Amazon Storefront

Retail TouchPoints

In its latest move to appeal to the masses , Victoria’s Secret is expanding its assortment on Amazon Fashion to include lingerie and apparel. Select bra and apparel styles also will be eligible for the Amazon Prime Try Before You Buy program, which allows customers to try out items at home before buying them. “One

Apparel 278
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Slam Dunk? Dick’s Taps into WNBA’s Hot Streak with Line of Co-Branded Girls’ Apparel

Retail TouchPoints

DSG , Dick’s Sporting Goods’ exclusive performance apparel and gear brand, has teamed up with the Women’s National Basketball Association (WNBA) to launch a co-branded girls’ apparel collection.

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Three Areas Where Apparel And Footwear Brands Can Boost Their DTC Operations

Forrester eCommerce

We reviewed 27 apparel brands’ websites across the attributes that are essential to their long-term success; here’s what we found.

Apparel 369
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Apparel Sustainability Nonprofit Seeks Applications for Climate Solutions

Retail TouchPoints

The Apparel Impact Institute (Aii) is calling for applications for the Climate Solutions Portfolio, a planned registry of proven carbon reduction solutions for the fashion industry. This will represent the first deployed capital from the Fashion Climate Fund, which includes Target , PVH Corp.

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