Groove

FEBRUARY 27, 2024

Podcast : Download | Subscribe : Apple Podcasts | Google Podcasts | Spotify Meeting Dave Santiago of Cutter & Buck In this episode of the eCommerce Masters Podcast, host Ethan Giffin engages with Dave Santiago, VP of Omni Channel and Corporate Sales at Cutter & Buck.

eCommerce 195

eCommerce Apparel Operations Multi-channel 195

Retail TouchPoints

NOVEMBER 3, 2023

The specific challenge for women’s apparel and home goods brand Anthropologie was attracting new, younger consumers without alienating women who had grown up, and grown older, with Anthropologie’s vibe and product offerings over the past three decades.

Channel 278

Channel Apparel Customer Marketing 278

Retail TouchPoints

FEBRUARY 24, 2023

Spurred by the global pandemic, a rise in social activism and the surge of wellness movements, consumer sentiment has shifted significantly over the past few years. Nearly all (93%) consumers surveyed in PwC’s most recent Holiday Outlook shared that trust is a top influencer in their buying decisions. Pre-pandemic, that number was 70%.

Consumer 283

Consumer Social Media Recommendation Apparel 283

Retail TouchPoints

NOVEMBER 18, 2021

Retailers certainly need to know what consumers want , but perhaps an even more important question is: How do I provide it to my shoppers? Jess Huang, Partner at McKinsey, said that by honing data governance and targeting practices, retailers can give consumers a better experience not just on their site but across the internet.

Consumer 264

Consumer Merchant Services Social Media Technology 264

Retail TouchPoints

JUNE 7, 2021

Isolation was a defining characteristic of 2020: with stores, workplaces, restaurants, gyms and travel hubs closed, people around the world turned to one of the few remaining channels available for community and connection — social media. Brand Content is a Key Driver in Inspiring Social Purchases.

Payment Services 247

Payment Services Payments Social Media Consumer 247

Retail TouchPoints

JANUARY 12, 2024

Source: Statista This forecast highlights the tremendous potential and increasing influence of social media platforms as key drivers of consumer purchasing behavior. E-sellers will leverage social channels more than ever. With its growing audience, which currently stands at 1.7

Social Media 320

Social Media Beauty and Health Multichannel eCommerce 320

Retail TouchPoints

MAY 17, 2022

Casual lifestyle brand Tom Tailor has launched a new mobile shopping experience through the NewStore omnichannel cloud platform’s Consumer App. Through the app, Tom Tailor customers may access the retailer’s entire catalog across categories including apparel and accessories for men, women and children, in addition to its home collection.

Mobile 296

Mobile Customer Experience Customer Magazine 296

Retail TouchPoints

AUGUST 3, 2021

Sweaty Betty makes more than 80% of its revenue through the direct-to-consumer channel, which was a boon during the 2020 lockdowns. The acquisition of Sweaty Betty complements our strategic shift over the last several years from a traditional footwear wholesaler into a consumer-obsessed, digital-focused growth company. “The

Apparel 306

Apparel Marketing Consumer Channel 306

Retail TouchPoints

JULY 26, 2024

Tuckernuck , an omnichannel lifestyle retail brand that sells classic yet unique apparel and gifts, needed a scalable advertising channel that it could rely on to drive significant performance during the peak holiday season. In November, the brand shifted campaign strategy to have more of a holiday focus.

Apparel 260

Apparel Fashion Omnichannel Channel 260

Retail TouchPoints

DECEMBER 6, 2024

The company also is unveiling new artwork, fonts, colors, prints and fabrics based on consumer insights and trends. Allison Peterson: Our strategy began with the insight that Gen Z consumers, who weve been talking about for a long time, are now beginning their parenting journeys.

Apparel 288

Apparel Fashion Social Media Clothing 288

Retail TouchPoints

JULY 30, 2020

Only consumers only had 17% of their shopping done by early July, and 54% said they held off on spending because they didn’t know what they needed. The most notable shift between the 2019 back-to-school season and today is the strong consumer preference for technology over traditional items like apparel and even school supplies.

Merchant Services 315

Merchant Services Apparel Omnichannel Clothing 315

Retail TouchPoints

AUGUST 17, 2022

While many brands and retailers are focusing on engaging Gen Z, Gen Alpha is slowly creeping into the picture. Gen Alpha — consumers born after 2010 — have grown up immersed in technology. That’s why retailers like Kids Foot Locker are embracing the convergence of community and technology to effectively reach Gen Alpha consumers.

Social Media 279

Social Media Omnichannel Consumer Apparel 279

Retail TouchPoints

APRIL 26, 2021

The new Justice website has launched with an assortment of apparel and accessory products, and the company said it plans to grow its offerings in advance of back-to-school season. ”

Accessories 300

Accessories Retail Apparel eCommerce 300

Retail TouchPoints

DECEMBER 21, 2023

Resale Continued its Rise but Came Under Financial Scrutiny Consumers’ enthusiasm for secondhand goods, as well as other forms of more sustainable consumption like rental and repair services, showed no sign of slowing in 2023. Media and Advertising Became More Contextual (and Measurable) Marketing teams are feeling more pressure to perform.

Sporting Goods 306

Sporting Goods Operations Apparel Consumer 306

Retail TouchPoints

JUNE 20, 2024

Cramer also has experience working with brands targeting younger consumers, similar to Claire’s, from his time as President of Parade , a Gen Z-focused intimates and lifestyle apparel retailer. Building an Omnichannel Lifestyle Brand Claire’s has spent the last year building out its IP portfolio to become a full-blown lifestyle brand.

Accessories 264

Accessories Omnichannel Apparel Consumer 264

Retail TouchPoints

SEPTEMBER 2, 2022

The site offers items across categories including apparel, jewelry, pet supplies and home and garden, many at bargain prices. Both of Pinduoduo’s larger rivals already have several channels for tapping global markets. Pinduoduo has made its most aggressive move yet into non-Chinese markets with the Sept.

Shipping Costs 311

Shipping Costs eCommerce Jewelry Shopify 311

Retail TouchPoints

APRIL 5, 2022

Consumers will be encouraged to clean out their closets to earn PacSun credits and to shop for “pre-loved” (a.k.a. Consumers can fill the ThredUP Clean Out Kits with women’s and kids’ apparel, shoes and accessories from any brand and ship them to ThredUP for free using a prepaid shipping label.

Payment Services 278

Payment Services Shipping Labels Accessories Apparel 278

Retail TouchPoints

DECEMBER 18, 2023

Now the site, which gets its revenue from ad sales, is preparing to become a retailer, potentially selling animal-themed apparel or souvenirs. Animals Around the Globe also plans to build a mobile app that will forge even closer connections with users and unlocking a potential new sales channel.

Consumer 245

Consumer Social Media Article Apparel 245

Retail TouchPoints

SEPTEMBER 29, 2021

While subscriptions have been an option for consumers in a number of retail environments — from apparel and pet supplies to media consumption — the COVID-19 pandemic accelerated the adoption of subscriptions in a variety of industries that turned to payment technology to adapt their business. What Makes Subscriptions Appealing?

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Subscription Payment Services Payments Automotive 298

Retail TouchPoints

OCTOBER 30, 2024

The debut of The Children’s Place brands on Shein will provide the company with a new high-profile selling channel on one of the hottest shopping apps of the moment. For its part, Shein gains credibility as the China-based company faces continued scrutiny from U.S. ”

Apparel 278

Apparel Omnichannel Operations Channel 278

Retail TouchPoints

SEPTEMBER 29, 2022

There are signs of a disconnect between consumers and retailers when it comes to sustainability. A recent report has found that two-thirds of consumers are willing to pay more for sustainable products than retailers expect — and reveals that consumer preference for recommerce models is also being underserved. A Starting Point.

Retail 362

Retail Fashion Supplies Apparel 362

Kissmetrics

APRIL 1, 2021

Using social media to boost your marketing offers many benefits to help build your business, so don’t wait to explore these valuable channels. Sprout Social reports that after following a brand on social media, consumers continue to engage in other ways. Consumers spend almost two and a half hours per day on social media channels.

Social Media 363

Social Media eCommerce Payment Services Apparel 363

Retail TouchPoints

MARCH 23, 2022

Nike is pushing forward with its digitally focused direct-to-consumer strategy following a strong Q3, with plans to build “the marketplace of the future” and bring standalone Jordan stores to North America. Revenues were up 5% YoY in the company’s fiscal Q3, which ended Feb. Wholesale Will Still Play a ‘Very Important Role’.

Sporting Goods 289

Sporting Goods Apparel Consumer Social Media 289

Retail TouchPoints

JANUARY 4, 2024

Consumers responded to steep discounts in key ecommerce categories, including electronics, where discounts peaked at 31% off listed prices (versus 25% in 2022); toys ( 28% versus 34% last year); and apparel ( 24% versus 19% ). November’s sales total of $123.5 billion topped December’s $98.6 22 and 23, when it drove 36.8%

Social Media 264

Social Media Payments Payment Services Toys 264

Retail TouchPoints

AUGUST 27, 2024

BTS purchases certainly are starting earlier: according to the National Retail Federation (NRF) survey conducted by Prosper Insights & Analytics, more than half ( 55% ) of consumers already had started buying school items in July. That’s putting pressure on brand loyalty, as people switch to lower-cost channels and different brands.

Shipping Costs 337

Shipping Costs Supplies Electronics Consumer 337

Retail TouchPoints

JUNE 3, 2024

As consumers become increasingly proactive and sophisticated when it comes to their health, they are more interested in purchasing wearable technology than ever before. Brands and consumers alike can create change by investing in textiles that offer inherent physiological benefits. However, monitoring only goes so far.

Clothing 264

Clothing Electronics Fashion Consumer 264

BigCommerce

JUNE 27, 2018

According to Facebook data as of May 2018, one in three Facebook users in the US are already using Facebook Marketplace, giving retailers an opportunity to drive discovery and sales of key products in a place where their consumers are already shopping. . Facebook stalking your competition to preview their ad examples is time consuming.

BigCommerce 320

BigCommerce Merchant Services Home Furnishings Accessories 320

Retail TouchPoints

NOVEMBER 3, 2020

The brand expects to be in approximately 10,000 stores by the end of 2022 as it shifts its toward direct-to-consumer (DTC) channels. “I Under Armour joins other apparel brands, including Nike , in shifting toward DTC distribution. I think that’s incredibly important to state.

Apparel 290

Apparel Definition Channel Operations 290

Retail TouchPoints

MARCH 1, 2022

Advancing technology, increased investments and consumer adoption are all aligning to drive the expansion of the metaverse. However, it begs the question: how could a retail metaverse become a new channel for doing business? For years, tech visionaries have proposed virtual experiences for consumers that could help to drive revenues.

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Travel Consumer Apparel Clothing 278

Fabric

MARCH 14, 2023

Welcome to The Modern Retailer’s Guide To Dropshipping Fashion and Apparel. In Part 2 , we will delve deeper into the world of dropshipping, and explore some of the best tips and strategies for successfully dropshipping fashion and apparel products. Let’s dive in! This is especially true in the $1.53

Apparel 130

Apparel Fashion Shipping Costs eCommerce 130

BigCommerce

JULY 25, 2018

As the director of ecommerce for Natori, a leading fashion brand, I’ve spent the last several years developing our direct-to-consumer channel. Expanding our direct-to-consumer channel has successfully served our customers in new ways, but it has been a challenge and a learning process every step of the way.

Consumer 174

Consumer eCommerce Multi-channel B2C 174

Retail TouchPoints

AUGUST 24, 2022

Peloton had made its Peloton Bike, Guide and select accessories and apparel available for purchase in U.S. Prior to this partnership, Peloton products were sold exclusively through the brand’s own ecommerce site, inside sales channels and showroom. We want to meet consumers where they are, and they are shopping on Amazon.

Accessories 274

Accessories Apparel Subscription Channel 274

RTP blog

SEPTEMBER 23, 2019

By Zach Morrison, Tinuiti Millennials and Gen Z consumers have over $200 billion in buying power, but to effectively market to both generations it’s important to know how they differ from each other, including what they buy and how they shop. Shopping trends often follow the consumer through their life stages.

Consumer 150

Consumer Multi-channel eCommerce Apparel 150

Retail TouchPoints

JUNE 3, 2022

Today’s landscape is vastly different because consumers demand a more curated experience wherever and whenever they shop. social commerce will more than double, reaching $99 billion by 2025, with the biggest opportunities in industries like home décor, apparel and consumer electronics. Not anymore. Enter social commerce.

Social Media 297

Social Media Consumer Electronics Electronics Channel 297

Retail TouchPoints

AUGUST 16, 2021

If this dollar value were a proxy for revenues, the returns channel would be the second largest global retailer behind Walmart. That is a significant amount of capital tied up in the returns channel! After all, consumers need to be able to bring back certain items. Could the returns channel supplement current inventories?

Retail 336

Retail Shipping Costs Supplies Shopify 336

Retail TouchPoints

MARCH 12, 2021

With a focus on serving consumer and tech companies, Clerisy has made its first investment in Dormify , the dorm room and home décor ecommerce brand. Dormify, which launched in 2013, has become a destination home décor and lifestyle brand for Gen Z consumers who are living in dorms and small spaces. In 2018, the company received $3.45

Accessories 264

Accessories Apparel Supplies Technology 264

Retail TouchPoints

APRIL 11, 2022

DBI expects the margin increases to be driven primarily by its renewed focus on private label sales, most of which happen in its own DTC channels.

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