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How to Promote Your Small Business

Wiser

Starting and running a small business is one of the most rewarding experiences that anyone can have. But even with all this in place, it can still be difficult for small or local businesses to get noticed and stand out from the competition. Why Are Promotions Important For Small Businesses?

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How Can Small Businesses Maximize Their Strengths This Holiday Season?

RTP blog

With the holiday shopping season kicking into full gear in little more than a week, retailers of all sizes are prepping for the customer rush. While most shoppers think of the massive doorbuster deals offered at their favorite big-name retailer, smaller retailers have just as much, if not more, at stake in making the holidays a success.

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From Startup to Enterprise: What CX Looks Like at Different Business Stages

Retail TouchPoints

Startups can use tools like customer relationship management (CRM) systems, social media engagement and direct messaging platforms to streamline interactions and address customer concerns promptly and personally. Small Businesses For small businesses, high-touch support and local community engagement are key differentiators.

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The 15 Best Ecommerce Platform for Small Business

Ecommerce Platforms

As a result, there are dozens of different companies all claiming to have the best ecommerce platform to offer today’s small business owners. Choosing The Best Ecommerce Platform for Small Business. Scalability: Just because you’re running a small business now, doesn’t mean that it’s going to stay small forever.

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Data Will be Key to Retail Success in 2021

Retail TouchPoints

Without question, the COVID-19 pandemic proved to be quite a disruptor for retailers, as in-store sales dropped and other options, like ecommerce and buy online, pick up in-store (BOPIS) surged. With that in mind, here are three predictions for retailers in the coming year. Real-time data is the key for 2021. CPG will thrive with D2C.

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Michaels Puts Makers in the Spotlight for New Ad Campaign, In-Store Selling Pilot

Retail TouchPoints

The ad showcases the depth and breadth of products offered on the Makerplace by Michaels platform while also showing the retailer’s innate “respect” for both its makers as well as its customers.

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7 Biggest Traps That Ecommerce Platforms Don’t Tell Retailers

Retail TouchPoints

As the bare minimum, see what others in your industry are using and perform due diligence to ensure the best fit for your business. . Here are a few common traps to avoid when finding the right platform for your business. Security: Last but not least, opt for a platform that offers a state-of-the-art security solution.