GetElastic

SEPTEMBER 6, 2021

Here's a comprehensive list of 25 industry movers and shakers in B2B ecommerce. These hardworking and thought-provoking individuals are known among their peers and commerce community as experts in digital strategy and building digital-first B2B enterprises. Cynthia DiTullio , Director, Global B2B, Converse.

B2B 144

B2B eCommerce White Paper Seminar 144

GetElastic

DECEMBER 16, 2019

Thanks to her years of experience and learnings implementing several B2B ecommerce websites, Carla Gonzales is our beacon of digital hope. But in order to meet the demands of the emerging digital-first B2B buyer, organizations need to take a hard look at their current digital offerings and make a change.

B2B 142

B2B eCommerce EDI Workshop 142

GetElastic

JANUARY 10, 2018

But what about personalization for B2B (business to business) sales? In 2016 Gartner predicted that B2B companies that incorporate personalization into digital commerce will increase revenues by 15%. However, B2B marketing and sales often must address a board room of decision makers, any one of whom may block or veto a sale.

B2B 141

B2B Multi-channel B2C Customer Experience 141

BigCommerce

NOVEMBER 13, 2017

In fact, it’s likely all of this year’s 19 most innovative ecommerce brands have your online channel activities beat in terms of impact on: Conversions. Seriously Silly Socks won the Innovation Awards Grand Prize of $10,000 and a fully paid trip to a Retail Conference of their choice. Silver Jewelry Club has you beat. Customer Loyalty.

eCommerce 411

eCommerce Jewelry EDI Shipping Costs 411

Retail TouchPoints

JANUARY 10, 2023

Here are four tactics that retailers and ecommerce sellers can employ to eliminate excess inventory and mitigate the impact of the holiday hangover as they plan for 2023: 1: Diversify sales channels. As a result, the most successful sellers are now moving to alternate channels that help them diversify their audience and cut costs.

Shipping Costs 287

Shipping Costs Payment Services Order Fulfillment Social Media 287

Retail TouchPoints

JUNE 20, 2022

First, have an influencer post on traditional social channels, then give instructions on how fans can engage in a meet-and-greet, receive exclusive offers and create experiences (like live shows ) your community won’t soon forget. . Meta (formerly Facebook) now requires all employee meetings in its metaverse conference rooms.

Retail 306

Retail Automotive Fashion B2B 306

Kissmetrics

AUGUST 14, 2018

Because the blog wasn’t working out too well, I decided to speak at conferences in hopes that it would generate more clients. I literally applied to every marketing conference in hopes of landing a speaking gig. The first conference I spoke at was Search Engine Strategies (it no longer exists). It was surreal!

Blog 275

Blog SEO Marketing B2B 275

ROI Revolution

FEBRUARY 6, 2020

Ecommerce conferences are a great place to: Learn about the latest news and industry trends. We’ve curated a list of the top ten 2020 ecommerce conferences you should attend. These conferences offer unparalleled networking and learning opportunities to ensure you’re at the forefront of your industry. B2B Online.

eCommerce 94

eCommerce B2B Events Multi-channel 94

GetElastic

MARCH 30, 2020

B2B ecommerce: start with a plan. Thanks to her years of experience and learnings implementing several B2B ecommerce websites, Carla Gonzales is our beacon of digital hope. Thanks to her years of experience and learnings implementing several B2B ecommerce websites, Carla Gonzales is our beacon of digital hope. Carla Gonzales.

B2B 101

B2B eCommerce EDI Workshop 101

Ecommerce Platforms

AUGUST 15, 2022

Save the date for the “Make it Big” Conference, to connect with thought leaders, ecommerce industry experts, and other merchants interested in growing their online businesses. Read below for all the Make it Big Conference details for 2022, including: What is Make it Big? What can conference participants expect to learn this year?

BigCommerce 104

BigCommerce Workshop eCommerce Platforms Small Business Retail 104

Kissmetrics

MAY 19, 2020

It works for all industries including B2B and ecommerce and even lead generation sites. To me, it was the best marketing channel out there because it allowed me to compete with large companies. Even to this day, I still love SEO more than any other channel. But it doesn’t stop me from leveraging other marketing channels.

SEO 363

SEO Blog Social Media Channel 363

GetElastic

MARCH 30, 2020

B2B ecommerce: start with a plan. Thanks to her years of experience and learnings implementing several B2B ecommerce websites, Carla Gonzales is our beacon of digital hope. Thanks to her years of experience and learnings implementing several B2B ecommerce websites, Carla Gonzales is our beacon of digital hope. Carla Gonzales.

B2B 88

B2B eCommerce EDI Workshop 88

Salsify

OCTOBER 16, 2018

After attending the B2B Next Conference in Chicago, it’s become abundantly clear that there is one central theme permeating the current state of B2B digital commerce: if organizations aren’t planning or currently executing a digital strategy in their B2B aligned business, then they might as well start to lock in revenue losses.

B2B 60

B2B Channel Management 60

Kissmetrics

APRIL 7, 2021

Just like these notable figures, a big reputation can attract profitable clients, opportunities to speak in conferences, and success in current business ventures. As you build brand awareness through paid ads, you could also attract opportunities to speak in conferences and events with your desired target audience.

Marketing 255

Marketing Books Social Media Live Chat 255

GetElastic

MARCH 30, 2020

B2B ecommerce: start with a plan. Thanks to her years of experience and learnings implementing several B2B ecommerce websites, Carla Gonzales is our beacon of digital hope. Gonzales recently shared her experience in the ebook, Getting Started with B2B Ecommerce. An ecommerce channel or an online business unit?

B2B 78

B2B eCommerce EDI Workshop 78

Kissmetrics

MARCH 26, 2021

That’s why speaking at conferences, networking meetups, and other events can be such a useful tool for building brand awareness. According to a study from Chief Marketer, live events are the second-biggest source of B2B leads , and also generate the second-highest ROI of any sales channel. Also, give yourself a deadline.

Presentation 276

Presentation Marketing Events SEO 276

Kissmetrics

SEPTEMBER 21, 2020

They host a two-day event called SearchLove each year; their conference brings together some of the world’s leading thinkers on the latest in search, analytics, content creation, optimizing your website, paid promotions, and more. The Content Bureau – Best for B2B Content Marketing. Budget: $25,000+.

Marketing 296

Marketing SEO Banking Information 296

GetElastic

MAY 16, 2019

Getting your B2B business ready for the digital era is no small feat. As distributors and manufacturers of all makes and sizes convened in Chicago for the annual B2B Online conference they were determined to solve for their most pressing challenge – how to transform their organizations for the digital era.

B2B 119

B2B Merchant Services Multi-channel B2C 119

Retail TouchPoints

JUNE 7, 2023

In this final installment of our Stimulate Retail series, we’ll explore ways businesses, whether B2C or B2B, can fill the sensory void online with new technologies capable of transferring the sensations consumers have interacting with brands in real life into the digital world. AromaPlayer is a web application accessible via Google Chrome.

Technology 279

Technology Retail Customer Experience Presentation 279

GetElastic

OCTOBER 29, 2018

During the inaugural B2BNext conference, Hill & Markes presented on how automation is changing their customer engagement. Selecting the AI-powered messaging platform, LivePerson, they are now able to communicate with their B2B buyers online and in real-time. The challenge : overloaded call center.

eCommerce 158

eCommerce eCommerce Platforms Live Chat Fashion 158

Kissmetrics

JUNE 5, 2014

But when you approach social media as a marketing channel , things may get a bit confusing. Then, you need to determine optimal messages, posting frequency , cost of social media management, integration with other marketing channels, and how to make the most of the billions of people who are purportedly hanging out on social media.

Social Media 190

Social Media B2C Channel SEO 190

Retail TouchPoints

DECEMBER 9, 2022

As a result, third-party marketplaces are expected to be the fastest-growing retail channel globally over the next five years, with Edge by Ascential forecasting that third-party sales through marketplaces will add $1.3 Now, an increasing number of other retailers are seeing the value in adding a marketplace to their commerce offerings.

Shipping Costs 195

Shipping Costs eCommerce Beauty and Health B2B 195

Kissmetrics

NOVEMBER 1, 2021

YouTube, Search, Display, Gmail, Google will run and test creatives on every channel to meet your goals. Whether you’re an e-commerce store , a physical retailer, a SaaS brand, or a B2B company, I’d recommend trying them out. Who and When Should You Use Performance Max Campaigns? Drawbacks of Performance Max Campaigns.

PPC 205

PPC eCommerce Improvements Management 205

GetElastic

APRIL 7, 2022

Shoptalk was back in 2022, a four-day event that's has been dubbed the 'biggest retail conference of the year.' From AI vision powered solutions to create product data to live streaming partners that will be a crucial new channel in the coming years for retail brands to deliver their messages and products in a seamless and frictionless way.

Customer Loyalty 147

Customer Loyalty Channel Events Technology 147

BigCommerce

OCTOBER 26, 2017

As commerce transformed at each one of these pivotal points, so did the method in which merchants and consumers connected, transitioning from physical, in-store driven relationships, to those that are initiated and fostered online and globally across multiple channels. And guess what? They love it!

Shipping Costs 218

Shipping Costs Merchant Services Electronics Mobile 218

Kissmetrics

DECEMBER 11, 2017

Place lots of small bets on different tactics, channels, platforms, and mediums so that you can evaluate their effectiveness in real-time. Because it hasn’t been blogged about or shared at conferences just yet. About the Author: Brad Smith is the founder of Codeless , a B2B content creation company. Sounds wonderful.

Management 213

Management Marketing PPC Banking 213

ChannelSale

JUNE 13, 2018

In recent times, annually held IRCE (Internet Retailer Conference + Exhibition) has become a hallmark of excellence and inventiveness in the e-commerce industry that online sellers around the world participate in. It is one of many things that separates it from countless other conferences.

Online Retail 65

Online Retail Workshop eCommerce Internet Retail 65

Omnisend

DECEMBER 12, 2023

Brands can host: Conferences Webinars Seminars Store popups Launch parties Workshops And more Event marketing is a great way to spread the word about your brand and its offerings, thus making brand promotion and customer engagement the two backbones of the strategy. Marketing channel: emails, ads, press releases, SEO, etc.

Events 88

Events Seminar Marketing Workshop 88

Kissmetrics

JANUARY 2, 2019

And of course, the tactics work for both B2B and B2C sites. And influencer marketing is becoming one of the most effective promotion channels. I know I didn’t until I attended a marketing conference years ago and heard someone from Comedy Central speak. It doesn’t matter if you are an ecommerce site or a SaaS company.

Blog 273

Blog Article SEO Marketing 273

365 Retail

SEPTEMBER 24, 2023

Neil Kuschel – Non-Executive Director, SparkLayer B2B With a rich background in B2B e-commerce, Neil brings to the table a deep understanding of the unique challenges and opportunities in this segment. His sessions will be particularly beneficial for businesses operating in the B2B space.

eCommerce 67

eCommerce Multi-channel B2B eCommerce Platforms 67

Smile.io

DECEMBER 1, 2021

This means you’ll be reaching customers who boost ROI and drive conversions across various sales channel strategies. Let’s say you’re a B2B business that’s in search of leads. Sticking with our B2B example, you would need to conduct some online research and make a list. You might be attending the same event or conference.

B2B 88

B2B Social Media Reference Information 88

Payoneer

OCTOBER 7, 2019

Are there any marketing strategies that are underperforming, any marketing channels or platforms that haven’t panned out? Instead, use this moment as an opportunity to take a step back, and enact careful planning and prudent strategies to make your company’s B2B marketing more resilient, responsive, and hopefully recession-proof! .

B2B 37

B2B Marketing Banking Channel 37

Ecommerce Platforms

DECEMBER 20, 2022

They aim to empower businesses to broadcast and host on-demand video and live events, such as conferences, live talks, and networking events. . In addition, Dacast is also commonly used to host online events, conferences, and weekly streaming business tutorials. . For example, cross-channel embedding. Go to the top.

Payments 104

Payments Payment Services Live Chat Events 104

Kissmetrics

JANUARY 26, 2018

The numbers are even higher in the B2B sphere, where 79% use blogging , 92% use social media, and 93% use email. When it’s done right, content marketing can be one of the most effective marketing channels you’ll have. More is more: those that publish 16+ posts per month generate nearly 3.5x more traffic and 4.5x Conclusion.

Blog 218

Blog Social Media Download Subscription 218

Kibo

JULY 22, 2021

Businesses are embracing SaaS solutions for a variety of tasks, from managing customer relationships to hosting virtual conferences. In the commerce space, a SaaS ecommerce platform delivers connected shopping experiences across all channels and touchpoints. In fact, revenue from SaaS services should reach $233 billion by 2022.

eCommerce Platforms 62

eCommerce Platforms eCommerce eCommerce Software Multi-channel 62

FastSpring

JUNE 11, 2024

We do help companies with their lifecycle marketing which includes email and win back and at different stages in the customer journey what are their needs now and how do you develop and that includes consumer products as well as B2B, lead gen and the service space. So it’s a really compelling place and it crosses multiple channels.

Marketing 113

Marketing Merchant Services Payment Services SEO 113

eCommerceFuel

JANUARY 31, 2022

For B2B eCommerce merchants with large product offerings or complex variations, product lists may be the preferred method. For a full rundown on B2B eCommerce structural and strategic tips, check out the 2022 B2B Ecommerce Playbook. Problem: Wholesale Channel Portal Design . Workaround 3: Product Lists . Other Obstacles.

Shopify 52

Shopify Merchant Services Payment Services Multi-channel 52