B2B Channel eCommerce Technology 
BigCommerce
MAY 4, 2018
IRCE is the who’s who of ecommerce – and it doesn’t discriminate. Marketing, IT and development teams all block hotel rooms near one another, jetting off to hear what’s new and what’s next in their channel before heading out for drinks and dinner that night. This year, more than 10,000 ecommerce employees are expected to attend.
Retail TouchPoints
AUGUST 3, 2020
Stitch Fix, Warby Parker and others became beacons for established brands, including Coca-Cola, to invest in DTC sales channels. As a sales/marketing channel, DTC and digitally native brands will, of course, survive current economic conditions. Throughout 2019, “digitally native vertical brands” were the darling of retail.
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GetElastic
JANUARY 10, 2018
But what about personalization for B2B (business to business) sales? In 2016 Gartner predicted that B2B companies that incorporate personalization into digital commerce will increase revenues by 15%. However, B2B marketing and sales often must address a board room of decision makers, any one of whom may block or veto a sale.
BigCommerce
JUNE 5, 2018
But more than 50% of Americans begin their product search on Amazon, so it’s wise to think of Amazon as a sales channel rather than a competitor. But shifting to direct-to-consumer from a b2b wholesale model isn’t easy. Thanks to SaaS ecommerce technology allowing brands to rapidly build modern ecommerce websites affordably.
Ecommerce Platforms
OCTOBER 15, 2018
I don’t mean to sound like a buzzkill to some, but let’s face it- the big money lies with B2B ecommerce. But so is the fact that B2B is outdoing B2C in online revenue. trillion from online sales in 2017, B2B outdid it by not 100% or 200%- but a solid 234.78%. B2B ecommerce in 2017 had grown to a value of $7.7
GetElastic
AUGUST 17, 2020
This post is an excerpt from Brian Beck's Billion Dollar B2B Ecommerce: Seize the Opportunity , available now. The process of choosing an Ecommerce platform can seem overwhelming, particularly for B2B organizations that have little internal expertise or experience in Ecommerce. Form a customer advisory board.
BigCommerce
JUNE 19, 2018
EDI is the more traditional approach and still often used in B2B and wholesale channels, and Walmart specifically. The alternative is to have a disjointed understanding of your channels which results in a disjointed customer experience – and lower revenue. . Especially as they grow and sell across multiple channels.
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