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How to Build a B2B SEO Strategy That Will Put You Ahead of the Competition

BigCommerce

Joel Gross, CEO of Coalition Technologies , an ecommerce design + marketing agency that has worked to increase the organic visibility of multi-million dollar brands including Spinning.com and Pink Lily, walks you through how to build the B2B SEO strategy your company deserves, without the confusion. Guarding your secret sauce (aka.

SEO 416
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Benefits of Content Marketing for eCommerce: 10 Reasons to Start Now

Groove

Increase Website Traffic In addition to having well-optimized eCommerce SEO strategies , we recommend that companies take advantage of content like blogs, downloadable eBooks, case studies, infographics, and white papers to drive website traffic. This further engages users and tells them what your brand is all about.

eCommerce 328
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Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features.

B2B 146
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CPA Marketing: 5 Actionable Strategies to Grow Your Accounting Firm

Kissmetrics

By investing in SEO and getting your CPA business on the first page of search results, you can grow your brand awareness without a huge paid ad budget. Create an SEO-Friendly Website With a Strong CTA. An SEO-optimized website does three things: Search Engines Send Organic, Qualified Traffic. Update Your Profile for SEO.

Marketing 351
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My Secret Playbook: 28 Hacks Guaranteed to Grow Your Traffic and Sales

Kissmetrics

Whether you are in B2B or B2C, this tactic works extremely well. Whether it is an e-commerce site or a B2B lead generation site, 2 steps typically beat out 1 step. It’s the opposite of traditional SEO. For example, the title “The Complete List of SEO Tools (Updated in 2018)” would do better than “The Complete List of SEO Tools”.

Mobile 264
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How to Build a Lead Magnet Into Your Product to Fuel Growth

Kissmetrics

Combined with some SEO work, we end up ranking quite high on Google search results for keywords our target audience is searching for in their time of need. They rank first for the keyword “free SEO audit” with their free SEO Audit Tool. The value-offer of lead magnets are often pieces of content like: Case studies. White Papers.

SEO 279
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How to Repurpose Content (and Why it Matters)

Kissmetrics

“Repurposing your content opens the doors to reaching more people and breathes life back into old posts that you know are well written and highly informative.” ~ Elna Cain , Professional B2B Writer. Blog series to ebook, for example. It you want to learn about all things SEO, you need look no further than Moz. The result?