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B2B ecommerce: the four challenges to face for long-term growth

GetElastic

Commerce innovation is not just for retailers and consumer brands, business-to-business organizations must capitalize on the disruptive trends that are emerging. When B2B buyers leave the office, they become those same B2C buyers; and they all still demand remarkable customer experiences. It’s either innovate or die.

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Commerce Trends for 2018: #1 Personalization in B2B

GetElastic

But what about personalization for B2B (business to business) sales? In 2016 Gartner predicted that B2B companies that incorporate personalization into digital commerce will increase revenues by 15%. However, B2B marketing and sales often must address a board room of decision makers, any one of whom may block or veto a sale.

B2B 141
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Zoey Review- High-End B2B Ecommerce Platform?

Ecommerce Platforms

I don’t mean to sound like a buzzkill to some, but let’s face it- the big money lies with B2B ecommerce. But so is the fact that B2B is outdoing B2C in online revenue. trillion from online sales in 2017, B2B outdid it by not 100% or 200%- but a solid 234.78%. B2B ecommerce in 2017 had grown to a value of $7.7

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21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

By embracing SaaS technology and emerging trends, Natori is on pace to earn a new generation of consumers – ones who buy from their site, not just in department stores. Traditionally B2B retailers are going direct to consumer. Learn more about the nuances of B2B online selling. The B2B Workshop. Here are our favorites.

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How Will DTC Rebound After The COVID Retail Shakeup?

Retail TouchPoints

He has over 20 years of experience in business development, e-Commerce, technology, B2B and startups. Roussos is focused on helping clients improve both revenue and profit growth through innovations in technology and digital marketing strategy. Jason Roussos is Senior Vice President of Strategy at Adlucent.

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What to Expect in 2022: 3 Strategies That Should be Top of Mind for Retailers 

Retail TouchPoints

He has spent more than 25 years leading ecommerce technology efforts for major B2C and B2B brands. Jim Stirewalt is the U.S. President of Marketplacer.

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The Headless Commerce Showdown: The Unseen Strategy Retailers Use to Win Ecommerce Market Share

BigCommerce

But shifting to direct-to-consumer from a b2b wholesale model isn’t easy. Tech debt from historic open source or custom-built ecommerce technology solutions slow down internal decision making and threaten internal innovation and testing. Digital native brands number in the tens of thousands.