BigCommerce

MARCH 15, 2018

Inbound marketing is now a no-brainer for successful businesses with online storefronts. Outbound marketing is falling more and more by the wayside. What is Inbound Marketing? Sure, sales people do still call out and talk to potential customers, but… Inbound marketing is an undeniable business need in today’s world.

B2B 344

B2B eCommerce BigCommerce Payment Services 344

Kissmetrics

JANUARY 6, 2021

A lot has changed in the world of search engine optimization – and there’s a lot of SEO tips out there. Beyond getting SEO juice, keywords reveal a lot more about users and what they’re struggling with. Beyond getting SEO juice, keywords reveal a lot more about users and what they’re struggling with.

SEO 363

SEO Social Media Blog B2C 363

Kissmetrics

NOVEMBER 11, 2021

Are you a B2B business? Do you find most of the SEO advice out there doesn’t work for you? Or, maybe you aren’t sure where to start with SEO. Here’s the thing: most of the SEO advice out there is for B2C companies. B2B vs B2C SEO: What is the Difference? Want more leads?

Webinar 202

Webinar SEO B2B B2C 202

Kissmetrics

SEPTEMBER 1, 2021

B2B and B2C content marketing require entirely different strategies. Instead, you need a targeted B2B content marketing strategy to reach your marketing goals. Why Do You Need a B2B Content Marketing Strategy? A content marketing strategy is like a roadmap or a blueprint.

B2B 314

B2B B2C Multi-channel Marketing 314

Kissmetrics

JANUARY 15, 2021

Understanding SEO is crucial to significantly increase your traffic and brand awareness. You can help them find it by becoming an SEO expert. That’s why search engine optimization (SEO) is so important. Staying on top of SEO takes a lot of research and experimentation. See why SEO is so important to your success?

SEO 363

SEO Social Media Article Blog 363

BigCommerce

MARCH 27, 2018

It’s hard not to start any article about B2B or wholesale ecommerce without dropping the market size bomb: Global B2B online sales surpassed $ 7.6 alone, B2B and wholesale ecommerce will top $1.1 That’s a 262% difference between B2B and B2C revenue globally, and a 68% difference in the U.S. trillion in 2017.

B2B 333

B2B B2C eCommerce Multi-channel 333

Kissmetrics

JUNE 23, 2020

But how do you market it? Sure you can use tools like Ubersuggest to help you out, but what do you do if you need step-by-step instructions from the very beginning… especially if you have little-to-no marketing experience? Over the next 4 weeks, I am going to teach you how to market an e-commerce website.

eCommerce 363

eCommerce eCommerce Marketing Marketing Multi-channel 363

Kissmetrics

SEPTEMBER 10, 2020

Content marketers who blog regularly receive 55 percent more website visitors and 67 percent more leads than those who don’t. Organizations that prioritize content marketing receive 13X more ROI than those that don’t. It’s no secret that content marketing works. Email engagement (e.g., Email engagement (e.g.,

Marketing 363

Marketing SEO B2B Conversion Optimization 363

BigCommerce

DECEMBER 13, 2017

The type of guide that can turn you into an Amazon SEO expert in 15 minutes just didn’t exist… until now. Even the best SEO software and tools can’t predict the future. Free Guide to Amazon SEO. CPC Strategy + BigCommerce boiled down everything you need to know about Amazon SEO into a few short, PDF pages. .

SEO 209

SEO Merchant Services Recommendation Document 209

Kissmetrics

SEPTEMBER 8, 2020

If you have the right local SEO agency, that’s not a problem. Know Your Goals and Desired Outcomes for Local SEO. Your conversion rates are higher, advertising is cheaper, and your return on marketing investment is better. 7 Characteristics of a Great Local SEO Agency. Do you know how to choose the right agency?

SEO 271

SEO Multi-channel Mobile Information 271

Kissmetrics

AUGUST 19, 2021

A study by Hinge Marketing found accounting and financial service firms were the slowest growing of all professions studied. The difference between low-growth and high-growth businesses in any sector is marketing. Marketing is what develops the all-important know, like, and trust factor. 6 Marketing Tips for CPAs.

Marketing 351

Marketing SEO Blog Social Media 351

Kissmetrics

MARCH 30, 2021

One of the biggest challenges that bloggers and content marketers face is writing content that’s optimized for search engines, yet will also appeal to people. The principal way to accomplish this is SEO copywriting. That’s what SEO copywriting is all about. Don’t worry if you can’t afford an expensive SEO copywriter.

SEO 317

SEO Social Media Blog Article 317

Groove

MARCH 4, 2025

Ethan is an industry expert in eCommerce, e-marketing, and the dynamic technologies behind them. When Ethan isnt obsessing over SEO, conversion rates and eCommerce architecture at Groove Commerce, he can be found speaking as an industry authority, both nationally and internationally.

eCommerce 239

eCommerce Magento BigCommerce Travel 239

Kissmetrics

OCTOBER 16, 2020

Marketing campaigns get more complex by the day. Which… is great news for the consumer experience but a nightmare for you as a marketing manager handling thousands of moving parts (and countless employees) on a daily basis. The top 6 options for marketing automation software. Your marketing channels. Type of business.

Marketing 363

Marketing Multi-channel Live Chat Social Media 363

Kissmetrics

DECEMBER 6, 2020

What if I told you there was a single marketing channel through which companies are finding a 3,800% ROI? This magic marketing channel is called email. And that insane average return on investment is one of many email marketing statistics that have held true for years now. The key is finding the right email marketing service.

Marketing 362

Marketing Multi-channel B2B Management 362

BigCommerce

MARCH 6, 2018

That’s when he reached out to me – his son with a computer science and marketing degree living more than 500 miles away from home. My father still had his full-time B2B family business. How did I go from an interesting, family side hustle to bring my father’s B2B business (which we still operate) to a consumer audience via the web?

B2B 371

B2B Magento BigCommerce Shipping Costs 371

Kissmetrics

JULY 12, 2021

Marketing is important to your business. However, as customers evolve, so does the unpredictable marketing landscape. This means you’re likely spending more and more time trying to keep up with the latest marketing tips and trends. What is Marketing Automation? It’s perfect for content marketing. The good news?

Marketing 362

Marketing Payment Services Payments SEO 362

Groove

MARCH 11, 2022

The Basics of B2B Marketing. From an optimized B2B eCommerce website to paid advertising, SEO and more, there are a ton of ways to streamline your strategy and convert leads into paying customers. However, this blog is bringing B2B marketing back to the basics. Optimize for SEO.

B2B 150

B2B Merchant Services Marketing PPC 150

Kissmetrics

FEBRUARY 16, 2018

Not only is a meta description a link’s last-ditch effort to gain a visit or two, but it is also a factor in search engine optimization that many digital marketers ignore. Writing good meta descriptions that help SEO is the tougher part — but it can get easier with help and a little practice. Do they appeal to a computer or a person?

SEO 261

SEO Social Media Information Blog 261

Kissmetrics

JUNE 19, 2018

But at the same time, I need to analyze what a company has done so far to come up with the best marketing strategy for them. And the sad reality is, most marketers and companies are focusing on the wrong things. I avoided talking to companies less than a million in revenue because most of them weren’t doing much marketing.

Marketing 268

Marketing SEO Channel Social Media 268

Forrester eCommerce

NOVEMBER 19, 2020

SEO Has Been Misunderstood For A Long Time I had a computer class in high school, and every day that we walked into the classroom, our teacher expected us to take part in a daily routine: Sit down at our computer and open Google. Search for “Notre Dame” (my high school’s name … the same […].

SEO 284

SEO B2C B2B Operations 284

Kissmetrics

FEBRUARY 12, 2021

I’m so excited to announce my Digital Marketing and Sales for Small Business Online Summit on Feb. 23, a free summit that focuses on digital marketing strategies for small and medium businesses. According to Small Business Trends , 32 percent of small businesses don’t have a budget for content marketing. Related Links.

Marketing 263

Marketing SEO eCommerce B2C 263

Groove

JANUARY 26, 2022

A B2B content marketing strategy is vastly different from that of B2C. Before getting started with content marketing, be sure to understand who your audience is, their purchasing behaviors and how you want to interact with them. 4 B2B Content Marketing Strategy Tips For Success. Conclusion.

B2B 150

B2B Marketing Reference SEO 150

Kissmetrics

AUGUST 13, 2020

Digital marketing covers everything from SEO and content marketing to email campaigns, social media strategy, and video marketing too. The best thing to do is narrow down your options by bypassing those digital marketing companies trying to do too many things at once. Let’s get started!

Marketing 361

Marketing Social Media SEO Workshop 361

Kissmetrics

OCTOBER 8, 2020

If you’ve ever led a marketing team, you know it’s easy to get overwhelmed by tasks and plans. Numerous blog posts, social media marketing campaigns , and emails crowd your pipeline. To solve this problem, consider using a marketing calendar. Why Use a Marketing Calendar? Step 1: Understand Your Customers.

Marketing 363

Marketing Social Media Document Article 363

Kissmetrics

FEBRUARY 4, 2021

My blog attracts millions of viewers, and accolades have stacked up for entrepreneurship, marketing, and influence. You may not know that behind the Neil Patel brand is a powerful and growing network of digital marketing agencies with offices around the world. Neil Patel’s foray into digital marketing began with his blog.

Marketing 275

Marketing SEO eCommerce Social Media 275

BigCommerce

FEBRUARY 2, 2018

Are you planning to take your B2B business directly to consumers with a B2C site? (If If you’re still on the fence, we’ve debunked B2B selling myths and provided a marketing guide here.). Nail down your target market. Determine market viability for today, tomorrow and next year. SEO metatags. New products.

eCommerce 419

eCommerce BigCommerce Shipping Costs B2B 419

Kissmetrics

MARCH 19, 2019

I started content marketing in the early days. Similarly, when I first started with content marketing, there were less than 30 million blogs that existed and now there are over a billion. We are at a point where you already know you need to leverage content marketing. But what areas of content marketing should you focus on?

Marketing 279

Marketing Blog SEO Article 279

Groove

SEPTEMBER 19, 2024

To help you out, we'll go over the most important aspects of three fundamental services offered by these agencies: design, development, and marketing. B2B eCommerce Developing an online store for a business-to-business (B2B) company typically entails some unique features and requirements.

eCommerce 195

eCommerce Marketing B2B PPC 195

Forrester eCommerce

OCTOBER 8, 2024

Marketers constantly ask how AI will shape content strategy and creation and improve business impact. Marketers will soon be able to create high-quality, discoverable content that engages audiences and delivers measurable […]

SEO 293

SEO Improvements Marketing B2B 293

Kissmetrics

JUNE 22, 2021

Content marketing is powerful, but it’s also hugely competitive. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different.

Marketing 350

Marketing Social Media Blog SEO 350

BigCommerce

JUNE 5, 2018

Amazon edges near $1 trillion in market value. Amazon is the commodity market. Still, though it produces short-term profit, it eats into long-term return – and that’s not accounting for any future Amazon initiatives that eat into additional markets. But shifting to direct-to-consumer from a b2b wholesale model isn’t easy.

eCommerce Marketing 340

eCommerce Marketing Payment Services eCommerce Marketing 340

GetElastic

SEPTEMBER 15, 2021

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features.

B2B 146

B2B eCommerce Customer SEO 146

BigCommerce

OCTOBER 31, 2017

Marketing, social media reviews, customer lifetime loyalty –– all of those are easier when your product speaks for itself. And if you’re going to search anyway, you might as well pick the brains of some of the industry’s most trusted and successful entrepreneurs, marketers and researchers. But it all starts with what your product is.

eCommerce 839

eCommerce Shipping Costs Beauty and Health B2B 839

Ecommerce Platforms

APRIL 3, 2020

While it’s easy to assume that the age of online stores is focused strictly on the B2C marketplace, the truth is actually that B2B companies are gaining steam too. According to Statista, the B2B eCommerce market worldwide is worth $12.2 Identifying the Best B2B eCommerce Platforms. Ecommerce is bigger today than ever.

eCommerce Platforms 160

eCommerce Platforms B2B Payment Services Shipping Costs 160

FastSpring

DECEMBER 18, 2020

While we’ve been shopping for items like clothes or shoes online for years, another trend is now emerging—business-to-business (B2B) ecommerce. It’s easy to think of online sales as a marketplace where we buy items for ourselves, but more and more B2B and SaaS sales are now happening online. What is B2B Ecommerce?

B2B 148

B2B eCommerce Payment Services SEO 148

Kissmetrics

JUNE 14, 2021

If so, you need to focus your efforts on inbound marketing strategies for your startup. It’s one of the best ways to take market share from bigger companies, and you don’t need a hefty Facebook Ads budget to compete. Inbound Marketing Strategies for Start-Ups. Use Facebook to Create a Target Persona.

Marketing 292

Marketing Webinar Article Social Media 292