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B2B eCommerce SEO: How It Differs From Standard SEO Strategies

Groove

Search engine optimization (SEO) is vital for both business-to-business (B2B) and business-to-consumer (B2C) sellers to reach their target markets. SEO strategy, however, differs depending on whether you’re running a B2B or B2C business. Reach out to Groove today to learn how we can support your B2C business.

SEO 275
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What Is B2B eCommerce? Everything You Need to Know

Groove

Business-to-business electronic commerce—or B2B eCommerce—refers to digital transactions of goods and services between two companies. While B2B eCommerce involves commercial exchanges, B2C consists of retail sales. B2B eCommerce platforms simplify transactions between businesses, no matter where they’re located.

B2B 281
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Benefits of Content Marketing for eCommerce: 10 Reasons to Start Now

Groove

Increase Website Traffic In addition to having well-optimized eCommerce SEO strategies , we recommend that companies take advantage of content like blogs, downloadable eBooks, case studies, infographics, and white papers to drive website traffic.

eCommerce 297
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Ecommerce Content Marketing Tips: Leveraging Email, Blogs, SEO, & More

ROI Revolution

Between website SEO , ecommerce blogs, email marketing, and conversion rate optimization , one thing remains clear: Content is still king. White papers, on the other hand, resonate with 43.8% White Papers & Reports. White papers are much more likely to resonate with managers and decision-makers than doers.

Blog 158
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Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features.

B2B 146
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A Vendor’s Guide to B2B Ecommerce

FastSpring

While we’ve been shopping for items like clothes or shoes online for years, another trend is now emerging—business-to-business (B2B) ecommerce. It’s easy to think of online sales as a marketplace where we buy items for ourselves, but more and more B2B and SaaS sales are now happening online. What is B2B Ecommerce?

B2B 147
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How to Repurpose Content (and Why it Matters)

Kissmetrics

“Repurposing your content opens the doors to reaching more people and breathes life back into old posts that you know are well written and highly informative.” ~ Elna Cain , Professional B2B Writer. Or white papers. It you want to learn about all things SEO, you need look no further than Moz. Or infographics. hint: yes).