GetElastic

SEPTEMBER 15, 2021

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features.

B2B 146

B2B eCommerce Customer SEO 146

Kibo

JANUARY 27, 2021

In 2021, B2B companies will be more reliant than ever on digital channels. Thanks to the pandemic, the evolution of B2B sales toward digital accelerated rapidly. With trade shows and other in-person sales opportunities canceled, B2B ecommerce took the lead. Higher Expectations for a Complex B2B Buyer Journey.

eCommerce Platforms 115

eCommerce Platforms B2B Payment Services eCommerce 115

FastSpring

JULY 11, 2024

The most common examples of successful CRO tactics provided at many conferences tend to focus on B2C ecommerce, but what are the proven winning tactics you can use in your B2B CRO strategy? In this episode of Growth Stage, we interview Sahil Patel of Spiralyze about his thoughts on: Special considerations for B2B CRO. Jump to video.

B2B 167

B2B Books Demo Webinar 167

Kissmetrics

MAY 2, 2018

“Repurposing your content opens the doors to reaching more people and breathes life back into old posts that you know are well written and highly informative.” ~ Elna Cain , Professional B2B Writer. Or white papers. Create White Papers and Infographics. You might be surprised to learn its white papers.

White Paper 236

White Paper Webinar Social Media Blog 236

Kibo

DECEMBER 17, 2020

B2B ecommerce is in the middle of a digital transformation. But B2B firms can’t be satisfied with a simple pivoting to digital channels, they need to recreate the personal connections that have been lost with data-driven personalization across the B2B buyer journey. Personalization And B2B Ecommerce White Paper.

B2B 104

B2B White Paper Payment Services Channel 104

ROI Revolution

JULY 11, 2022

White papers, on the other hand, resonate with 43.8% White Papers & Reports. For example, a long white paper can be split into multiple blog posts that contain less information to entice users to download the full report. The Ups and Downs of B2B Content Marketing. Blog posts resonate with 74.1%

Blog 158

Blog White Paper SEO Marketing 158

Ecommerce Platforms

DECEMBER 20, 2021

B2B eCommerce and B2C businesses acting as manufacturers, distributors, or wholesalers face many challenges, the most important of which is ensuring their customers are happy. In fact, it's the first single-page application (SPA) explicitly built for B2B businesses. One such platform is Sana Commerce. Go to top. It's well-reviewed.

Payment Services 211

Payment Services B2B Shipping Costs B2C 211

Kissmetrics

SEPTEMBER 14, 2017

White Papers. Typically in B2B, it might include an automated email drip campaign; qualifying information such as industry, company size, or job title; following the brand’s social profile; or booking a call with a salesperson. The value-offer of lead magnets are often pieces of content like: Case studies. Exclusive videos.

SEO 279

SEO White Paper Document Improvements 279

Ecommerce Platforms

NOVEMBER 26, 2018

B2B- business to business. Offer a White Paper. White papers, also known as ebooks, provide users with information about their industry. To create a high-quality white paper, you'll need to conduct a bit of research on: Topics your competitors are writing about. B2C- business to consumer.

White Paper 139

White Paper eCommerce Marketing Social Media 139

Kissmetrics

MARCH 12, 2018

It’s more than just a digital rolodex, and with each new feature that is tweaked and added LinkedIn improves as a channel for B2B traffic and lead generation as well as hunting ground for new career opportunities. If you have written reports, white papers, or books, you can add them to your publications section.

Marketing 205

Marketing Recommendation Other B2B 205

365 Retail

MARCH 19, 2024

Out of the 500 surveyed B2B buyers, 83% said that they would abandon an e-commerce purchase if no payment terms were offered at checkout, meaning that B2B sellers failing to offer payment terms are missing out on capturing new business and revenue growth. Visit Hokodo to download the full report.

eCommerce 52

eCommerce Payments B2B Merchant Services 52

Liveintent

OCTOBER 21, 2019

There’s also Twitter, which has 330 million monthly active users both B2C and B2B. Adding this kind of marketing into the mix – through original blogs, videos, infographics, case studies, ebooks, white papers, and checklists – is critical in order to succeed and stand out amongst the competition.

White Paper 82

White Paper Social Media PPC B2C 82

Kibo

MAY 20, 2014

And be sure to check out our white papers and case studies to find out how Kibo can help your business compete and win in today’s competitive retail landscape. B2B Ecommerce Start Building the eCommerce Platform Designed For You What can you do when a platform is built for you to customize shopping experience?

White Paper 62

White Paper Shipping Costs B2B Download 62

FastSpring

AUGUST 15, 2019

When B2B/SaaS company Lumension had their marketing budget slashed by 30%, they knew they had to get creative to keep their sales funnel full. It’s frustrating when your gated content like e-books or white papers receive a ton of traffic, but hardly any of it converts into paying customers.

White Paper 84

White Paper Customer Retention B2B Social Media 84

Kissmetrics

JANUARY 2, 2019

And of course, the tactics work for both B2B and B2C sites. Instead, you can co-publish blog posts together, record a webinar together, create a white paper, or anything else that you feel could be a good fit. It doesn’t matter if you are an ecommerce site or a SaaS company. Follow the steps below exactly.

Blog 273

Blog Article SEO Marketing 273

Omnisend

MAY 3, 2023

While customers expect to receive a welcome email when they sign up, B2B brands can take this opportunity to introduce their company, its values, and its products or services. Add a clear call-to-action : Tell the recipient what you want them to do next, such as downloading a white paper, scheduling a demo, or signing up for a free trial.

Marketing 147

Marketing Download White Paper Customer 147

Inflow Insights

JANUARY 3, 2021

Whether you’re a B2B or B2C marketer, content marketing campaigns can provide big returns. Offering a free eBook, buying guide, educational white paper, interactive tool, or some other download (aka “freemium”) in exchange for an email address is a great strategy. The end goal? How to Create a Content Strategy for eCommerce.

eCommerce 164

eCommerce Social Media Multi-channel Article 164

Kibo

MAY 15, 2020

For example, the B2B firm NetProspex wanted to understand their users better. Many companies use data to inform their offerings for individual users: The Weather Channel uses location data to show real-time weather that reflects their current location, and many B2B companies use cookies to suggest white papers to returning users.

Marketing 62

Marketing Recommendation Information Customer Experience 62

Payoneer

MAY 18, 2018

On top of that, you should know that the process of attracting new customers is actually more expensive than delighting and retaining your existing ones – a conclusion that is supported by multiple studies , peer reviews , and company white papers. Let’s see five ways you can build trust and loyalty with your customers today.

Customer 35

Customer eCommerce Social Media White Paper 35

FastSpring

MARCH 27, 2023

And I think part of that if you don’t have ROI calculators, or white papers around return of investment right now. And so we listen to customers like that is your lifeline as a SaaS company, b2b SaaS company. Your go to market team really needs to wake up and rethink their strategies. So we always prioritize like that.

Payment Services 135

Payment Services Merchant Services Marketing Operations 135

Inflow Insights

JANUARY 3, 2021

Whether you’re a B2B or B2C marketer, content marketing campaigns can provide big returns. Offering a free eBook, buying guide, educational white paper, interactive tool, or some other download (aka “freemium”) in exchange for an email address is a great strategy. The end goal? How to Create a Content Strategy for eCommerce.

eCommerce 90

eCommerce Social Media Multi-channel Article 90

ROI Revolution

JULY 31, 2023

When you are ready to replatform, you can refer to our white paper, Replatforming Your Website? Coveo, Calculating the Value of B2B Search. Avoid These Marketing Pitfalls. 12 Q4 Seasonality Tips for Ecommerce Marketers The holiday shopping journey is a long, winding path from beginning to end. billion on Cyber Monday, $109.8

eCommerce 78

eCommerce Shipping Costs Gifts Payments 78

Onilab User Guides

DECEMBER 21, 2018

Magento has been named a leader in the Forrester Wave: B2B Commerce Suites For Midsize Organizations, Q3 2017 [link] pic.twitter.com/dEaxKYI8Ga. For a more in-depth look at the security steps, read Stanford’s white paper on PCI compliance and how to protect payment data. — Magento (@magento) August 31, 2017.

Payment Services 45

Payment Services Merchant Services Payments Magento 45

Ecommerce Platforms

OCTOBER 25, 2019

WePay's flexible API is now available for all manner of B2B, B2C, and P2P funding options. If you are interested in solving your own problems with the WePay knowledge center, then you can access a handful of white papers and guides that offer basic information on using payment processing systems in general.

Merchant Services 80

Merchant Services Payment Services Payments POS 80

Kissmetrics

OCTOBER 18, 2021

Firmographics : This mainly applies to B2B brands as it refers to the descriptive attributes that make up a brand’s ideal customer profile (ICP). podcasts email newsletters and campaigns user generated content (UGC) long form pieces white papers. White Papers. Plus, they are great for earning passive income.

White Paper 286

White Paper Social Media SEO Blog 286

Liveintent

MAY 16, 2018

The typography used for an apparel brand would not be the same as that used for a B2B business. Now that you understand brand personality in email newsletters, download your copy of the white paper below for more on email templates that engage, delight and deliver! will reflect your brand personality.

White Paper 76

White Paper B2B Blog Apparel 76

Email Audience

OCTOBER 21, 2019

B2B customers love it: 91% of them choose interactive content in emails over static. 4) Interactive E-books (White Papers). Nope, it’s not about integrating the whole white paper or e-book content into emails. Better brand awareness and loyalty. 2x more conversion.

White Paper 40

White Paper Shopping Carts Books Marketing 40

365 Retail

FEBRUARY 19, 2025

Kristin Naragon, Chief Strategy Officer at Akeneo, commented: The B2B world is changing, and digital experiences are leading the way. Channels traditionally associated with B2C interactions are becoming integral to the B2B buying process. B2B customers now expect interactions that cater specifically to their needs and preferences.

B2B 85

B2B Technology B2C Social Media 85

ROI Revolution

JANUARY 13, 2022

In December 2021, LinkedIn introduced an option called Group Identity for B2B to help advertisers reach targeted audiences without tracking individuals’ data. In this white paper, you’ll uncover insights like : The who, what, and when behind the impact of third-party cookie deprecation. December 1. on a scale of 1-5.

Consumer 78

Consumer eCommerce Mobile Social Media 78