Optimizely

MARCH 7, 2019

When you think of your role as a B2C marketer, does “technologist” immediately come to mind as a description? You spend a lot of time evaluating, using, and optimizing your marketing tech stack all while staying up on the latest trends in the industry. These days it’s easy to feel a bit too reliant on your marketing technology.

B2C 170

B2C Marketing Technology Customer Loyalty 170

Retail TouchPoints

AUGUST 6, 2024

Shein and Temu have launched massive advertising campaigns paired with optimized sales tactics to carve out a new niche and redefine the standards of ecommerce success. ecommerce market with TikTok Shops, delivering the most complete social commerce experience to date. Finally, TikTok has rapidly entered the U.S.

eCommerce 278

eCommerce Social Media Fashion B2C 278

Groove

MARCH 24, 2022

Selecting an eCommerce marketing agency for your BigCommerce online store is a crucial step in achieving your eCommerce goals. As an Elite BigCommerce Partner Agency , our certified team is available to assist in growing your mid-market business with BigCommerce Enterprise. What Is An eCommerce Marketing Agency?

BigCommerce 195

BigCommerce B2C eCommerce Marketing B2B 195

Optimizely

JULY 26, 2018

It’s simply not realistic to continue to rely on new customer acquisition alone to drive your revenue growth. Instead, you have to build a strong brand that centers around customer loyalty and customer retention. The smartest marketers today know that repeat purchases can drive serious revenue with less effort.

Webinar 150

Webinar eCommerce Customer Retention B2C 150

Optimizely

NOVEMBER 29, 2018

Because every one of your customers is unique, it’s difficult to adjust your marketing outreach to each of their individual needs. But you can design an all-encompassing customer journey map for your buyers using individual campaigns to lead them down the path to purchasing—and ultimately to customer loyalty.

eCommerce 252

eCommerce Customer Social Media Customer Loyalty 252

Optimizely

FEBRUARY 8, 2018

Every B2C marketer today is already investing in multiple channels, doing a million different things to drive revenue with creative marketing campaigns on Instagram , Google, Facebook, traditional email marketing campaigns, and more. As a B2C marketer, I’m sure the possibilities are immediately obvious.

Multi-channel 186

Multi-channel Channel Marketing B2C 186

Optimizely

AUGUST 9, 2018

For many B2C brands, the customer is the center of the world. But despite this, many brands make a lot of assumptions about what their customers want and need. More and more brands are taking their buyer’s needs into account — doing surveys, focusing on personalization, and mapping the customer journey with care.

Shipping Costs 150

Shipping Costs Omnichannel B2C eCommerce Marketing 150

Optimizely

DECEMBER 5, 2017

As your customers move through their unique lifecycle stages, your ecommerce brand should engage with them at each step of the way. In our recent study , we found that customer lifecycle marketing is not a focus for most B2C marketers. This data can make your ecommerce marketing far more effective.

eCommerce 150

eCommerce B2C eCommerce Marketing Channel 150

Optimizely

JULY 31, 2018

Grab your phone, open your podcasting app of choice, and prepare to fill your ears with all the ecommerce marketing news and advice you could ever need. It’s not exactly the most catchy title, but what “The Jason & Scot Show” lacks in creativity, it more than makes up for in ecommerce marketing know-how.

eCommerce 223

eCommerce Shopify SEO Customer Retention 223

Optimizely

JUNE 29, 2017

Most ecommerce marketers know that on average, 80% of your sales will come from 20% of your customers. To learn more about how Zaius is helping B2C companies evolve and scale revenue, visit zaius.com – or, reach out to us directly at insights@zaius.com or at 877-658-2570. expects strong growth in 2017 and beyond.

B2C 150

B2C Accessories Channel eCommerce Marketing 150

Optimizely

JULY 12, 2018

Unfortunately, there are some ecommerce websites that may have intentionally swindled Facebook users and set off this new policy change. As a B2C marketer, you have to be careful that your online store doesn’t get caught up in the sweep.

eCommerce 170

eCommerce Social Media Small Business Retail Shipping Costs 170

SellBrite

OCTOBER 16, 2019

trillion worldwide with online merchants so far in 2019, and B2C ecommerce — or business-to-consumer electronic commerce — sales are only expected to increase in coming years. In fact, B2B ecommerce , or business-to-businesses electronic commerce, is predicted to reach $6.7 B2B Ecommerce: What is it?

B2B 104

B2B eCommerce B2C Merchant Services 104

FastSpring

DECEMBER 18, 2020

As of 2019, B2B ecommerce sales globally have surpassed $12 trillion in revenue. According to Statista, B2B sales are now 6X larger than the business-to-consumer (B2C) market. In some ways, the move from B2B sales happening offline to online mirrors other trends we see in the B2C market.

B2B 148

B2B eCommerce Payment Services SEO 148

Groove

FEBRUARY 2, 2022

Paid media advertising is extremely beneficial for B2C and B2B businesses as there are many advertising formats and options available on social platforms. Facebook, Instagram, TikTok and LinkedIn are a few social platforms that are proven to increase visibility and help your company convert new customers. Paid Social Advertising.

Customer 150

Customer Customer Retention Merchant Services PPC 150

BigCommerce

NOVEMBER 2, 2017

This post will teach you exactly how to do that, subsequently increasing sales, revenue, and customer loyalty. How to Drive Ecommerce Traffic and Convert Customers. When you’ve done the work above, you can create very powerful re-marketing lists based on what you know about the people who have visited your site.

eCommerce 420

eCommerce Social Media BigCommerce Mobile 420

Ecommerce Platforms

APRIL 3, 2020

While it’s easy to assume that the age of online stores is focused strictly on the B2C marketplace, the truth is actually that B2B companies are gaining steam too. According to Statista, the B2B eCommerce market worldwide is worth $12.2 That’s more than 6 times the value of B2C ecommerce. trillion (as of 2019).

eCommerce Platforms 160

eCommerce Platforms B2B Payment Services Shipping Costs 160

365 Retail

MARCH 8, 2023

In 2022, roughly 1 billion consumers shopped on e-commerce channels across China, generating 45.3% As one of the world’s largest e-commerce markets in terms of sales, retailers and brands should look to China to keep on top of key trends, innovations, and consumption behaviours. of all retail sales online.

eCommerce 72

eCommerce Outdoor eCommerce Marketing Hobbies 72

Smile.io

MARCH 8, 2024

Live commerce and its growing popularity The growth of ecommerce meant that conditions were perfect for live commerce, which combines live video with the ability to buy the products you are viewing instantly. Unsurprisingly, China is a big player, with an ecommerce market worth $885.94 billion in 2023.

Social Media 88

Social Media Customer Loyalty Customer Retention eCommerce 88

Kibo

SEPTEMBER 14, 2021

The global B2B ecommerce market was worth $6.6 This is nearly twice the size of the global B2C market, which was valued at just under $3.7 The pandemic accelerated the shift from offline to online purchases for both B2B and B2C retailers, but B2B is outpacing B2C growth by nearly 200%. 3: Order Management.

eCommerce Platforms 62

eCommerce Platforms Payment Services B2B eCommerce 62

eCommerceFuel

FEBRUARY 16, 2021

In 2019 , the B2B e-commerce market was valued at US$12.2 trillion — six times the value of the e-commerce B2C market. And the conversion rates of B2B online transactions range between 6% and 8% while B2C online transactions are only 3% to 5%. And this creates high customer lifetime value.

eCommerce 59

eCommerce Shipping Costs B2C B2B 59

Ecommerce Platforms

OCTOBER 14, 2019

That's the global B2B ecommerce revenue forecast for 2020. The B2B ecommerce market size is growing rapidly YoY, but there's a big challenge here: 50% of B2B buyers prefer to purchase via B2C platforms. This is why order customization and pricing or payment terms, and flows vary a lot for B2B ecommerce websites.

B2B 132

B2B eCommerce Payment Services Multi-channel 132

Omnisend

MAY 14, 2021

A solid understanding of the ecommerce customer journey and how to make it work in your favor is paramount to attracting customers and developing brand advocates. Each stage of the ecommerce customer journey has its opportunities. As an ecommerce marketer, your role is to make each one as enjoyable as possible.

eCommerce 78

eCommerce Customer Social Media Customer Retention 78

Smile.io

SEPTEMBER 10, 2020

It’s essential for eCommerce brands to use value-add marketing concepts to create content and increase visibility during this stage of the buyer’s journey, so prospects remember your brand as they move onto the consideration stage. Retain existing customers by nurturing them post-purchase.

Consumer 46

Consumer Social Media SEO Webinar 46

BigCommerce

FEBRUARY 13, 2018

Types of Ecommerce. Generally, there are six main models of ecommerce that businesses can be categorized into: B2C. Let’s look at each type of electronic commerce in a bit more detail. Business-to-Consumer (B2C). B2C ecommerce ecompasses transcations made between a business and a consumer.

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417

BigCommerce

MARCH 21, 2017

36 — Percent of B2C brands that consider Instagram to be “very important” or “critical” to their social media marketing, compared to 13% of B2B brands (Source: Inc. ). We believe that our customers will really respond well to this feature and we’ll start seeing many more conversions from IG to our website checkout.

Mobile eCommerce 420

Mobile eCommerce Mobile eCommerce Merchant Services 420

Optimizely

DECEMBER 19, 2017

These are all incredibly specific buyers who are all looking for something very different from an ecommerce brand. As a B2C marketer, you can’t market to everyone or you’ll sell to no one. You have to specifically target your ideal customers, and to do that, you must really understand your top buyers.

eCommerce 300

eCommerce Customer B2C Fashion 300

ROI Revolution

DECEMBER 2, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. billion in 2021 from $310.23

eCommerce 148

eCommerce Social Media Payments Payment Services 148

ROI Revolution

JANUARY 5, 2022

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. billion in 2021 from $310.23

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

NOVEMBER 4, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. billion in 2021 from $310.23

eCommerce 78

eCommerce Social Media Payments Payment Services 78

ROI Revolution

OCTOBER 7, 2021

On top of health concerns, brands across the globe have had grave concerns about the impact of coronavirus (COVID-19) on their brand, industry, and ecommerce as a whole. Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. billion in 2021 from $310.23

eCommerce 78

eCommerce Social Media Payments Payment Services 78