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Why B2C Branding is Really a Management Tool

Optimizely

” Trader Joe’s won the second year in a row as the American’s favorite grocery retailer on the Dunnhumby customer data survey. Here’s how you should approach branding and use it as a tool to manage your entire B2C business. But at the same time, it doesn’t matter if you run a small business or a huge one.

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Why David’s Bridal’s New Media Network is Key to its Post-Bankruptcy Future

Retail TouchPoints

Most product categories have several pillar retailers that rule the vertical. Think about apparel, furniture, grocery and even more niche segments like home improvement, crafting or office supplies its easy to name multiple major retail banners serving each of these categories. in 2023 the retail picture is very different.

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What to Expect in 2022: 3 Strategies That Should be Top of Mind for Retailers 

Retail TouchPoints

In conversations with retailers, technology partners and industry veterans in my network, several points have stood out. One area of investment by retailers is a shift to buy online, pick up in-store (BOPIS), which was called “table stakes” by one retailer insider I talked with. Alternative Supply Chain Options.

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33 best small business ideas to make money in 2023

Omnisend

Reading Time: 17 minutes Do you want to start a business but don’t know where to start? This article highlights the best small business ideas you can use to start your new venture. In this article, we’ll share the best small business ideas you can use to kick-start your entrepreneurial journey and achieve your personal goals.

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Shopify Invests in Wholesale Marketplace Faire, Expands Reach into B2B Ecommerce

Retail TouchPoints

Shopify has taken a stake in the B2B retail marketplace Faire and is establishing Faire as the recommended wholesale marketplace for its millions of global merchants through a deeper integration between the two platforms. The size of Shopify’s stake in Faire was not disclosed.

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Investment in BigCommerce, Our Customers and Our Partners

BigCommerce

They shared a mutual passion for small businesses and believed that selling online shouldn’t require $100,000+ in up-front development work. The software-as-a-service (SaaS) ecommerce platform they built achieved near instant, widespread success among a global base of small and medium-sized businesses.

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FTC Suit Claims Amazon Illegally Maintains Monopoly Power

Retail TouchPoints

The practices the FTC is challenging have helped to spur competition and innovation across the retail industry, and have produced greater selection, lower prices, and faster delivery speeds for Amazon customers and greater opportunity for the many businesses that sell in Amazon’s store.” But that’s not how competition works.