Groove

OCTOBER 3, 2024

Marketing is the lifeblood of eCommerce stores, but it's also something that many store owners struggle to navigate. A digital marketing company specializes in creating and executing marketing strategies for eCommerce stores—strategies designed to reach target audiences, increase visibility, and drive conversions.

eCommerce 290

eCommerce Marketing Social Media PPC 290

Inflow Insights

AUGUST 4, 2021

To help your eCommerce business prep for the 2021 holiday season, we’re publishing a multi-part blog series with digital marketing tips you need to implement today. Today, we’re focusing on paid social media marketing. 10 Tips for Engaging eCommerce Social Media Holiday Ads. Here’s what we recommend: 1.

Social Media 134

Social Media eCommerce Gifts Recommendation 134

BigCommerce

AUGUST 8, 2017

Social media advertising. With social media advertising, you can have consistent sales coming in from the first day your website is live. With social media advertising, you can have consistent sales coming in from the first day your website is live. The 6 Best Social Networks for Ecommerce Advertising.

Social Media 420

Social Media Shipping Costs Multi-channel B2B 420

BigCommerce

JULY 26, 2018

But if you’re looking around the social media landscape now, you’re probably noticing that video’s already taking over your newsfeeds a few years ahead of schedule. Take a look at a few stats showing how video is taking over social media: ? Then I’ll send you on your way with: Our ecommerce video marketing playbook.

Social Media 287

Social Media BigCommerce Demo Events 287

Inflow Insights

OCTOBER 6, 2021

Editor’s note: This case study was originally published in 2019 and was updated in 2021 for modern best practices and recommendations. Here’s the truth: Many companies that try to manage paid social media campaigns on their own don’t see sufficient return on their ad spend (ROAS). Our eCommerce Facebook Ads Strategy.

Home Furnishings 119

Home Furnishings Social Media eCommerce Gifts 119

Groove

OCTOBER 1, 2020

Have you taken a good look at the current eCommerce strategies your brand is utilizing? To help you reach more customers, drive more traffic and increase conversions, we're sharing 10 eCommerce strategies that will help you exceed your revenue goals. Establish a social media branding strategy. Create buyer personas.

eCommerce 207

eCommerce Social Media SEO Mobile 207

UpSellIt

MAY 2, 2024

Establishing credibility and trust with your audience is key to building a successful ecommerce brand. One important tool in achieving this is social proof – the psychological phenomenon where people mimic the actions of others in an attempt to reflect that trending behavior.

eCommerce 106

eCommerce Social Media Payment Services Download 106

Kissmetrics

SEPTEMBER 19, 2020

As an industry, ecommerce is expected to grow at a minimum of 6.3 The retail apocalypse and a worldwide pandemic have boosted ecommerce growth. This is good news for ecommerce companies; it’s great news for ecommerce companies with an agency that’s ready to take advantage of this growth. percent per year.

eCommerce 275

eCommerce eCommerce Marketing Shipping Costs Shopify 275

Smile.io

APRIL 15, 2024

  Poor use of social proof and user-generated content like social media posts and reviews.  You can include the URL in your email marketing communications and social media marketing to promote the program further.  with the other ecommerce tools you use to sync customer loyalty data.

Social Media 82

Social Media POS Gifts Shopify 82

Inflow Insights

MARCH 26, 2020

The surprising reality of eCommerce PPC is that maximizing the return on ad spend (ROAS) does not always maximize profitability. For example, eCommerce companies that use Google A ds have many bid optimization levers available such as: Device s. From experience, we know that eCommerce seasonality is something to look at with PPC.

PPC 130

PPC eCommerce Conversion Optimization Social Media 130

Groove

JULY 9, 2020

Rather than disruptively pushing messages out to consumers, businesses must build an effective eCommerce branding strategy to provide prospects with the right content and information at the right time. There are a number of tactics that can be used to build an eCommerce branding strategy that attracts, engages and delights customers.

eCommerce 242

eCommerce Social Media Webinar SEO 242

Ecommerce Platforms

SEPTEMBER 14, 2018

If you have an ecommerce site, I think you will agree with me when I say: It’s REALLY hard to convert ice-cold traffic into warm leads and sales. Sadly, many e-commerce sites are yet to integrate content marketing into their overall marketing strategy. The secret is content marketing. compared to just 0.5% for sites without it.

eCommerce 216

eCommerce White Paper Marketing Social Media 216

Kissmetrics

NOVEMBER 4, 2020

Amazon continues to dominate as the world’s largest e-commerce site. And for general online shoppers, 89% of them said they preferred Amazon to other e-commerce sites. They have numerous Amazon-specific case studies to show their for their work: #4 Voice SEO – Best for Amazon Echo and Voice Search Optimization.

Marketing 292

Marketing PPC eCommerce Social Media 292

MagentoBrain

MAY 9, 2023

E-commerce platforms have made it easier than ever for businesses to sell their products and services online, but with so many options available, it can be difficult to determine which platform is right for your business. One of the most important factors to consider when choosing an e-commerce platform is scalability.

eCommerce Platforms 52

eCommerce Platforms eCommerce Magento Payment Services 52

Kissmetrics

JUNE 7, 2018

And if you leverage yourself correctly, that organic traffic can naturally turn into a sale for your e-commerce site. I want to show you what’s changed, and then give you some quick hacks that can help you drive more e-commerce sales by focusing on optimizing for Google image searches.

eCommerce 221

eCommerce SEO Social Media Improvements 221

Inflow Insights

JUNE 17, 2020

This case study will show not only how we set up the campaigns but also the impact they had on the back-end metrics using Google Search Console and Google Analytics. On the e-commerce, direct-to-consumer side, Seltzer Goods did more in sales in 30 days than in the previous 180 days combined.

B2C 158

B2C Shipping Costs Social Media Channel 158

Kissmetrics

JUNE 7, 2018

And if you leverage yourself correctly, that organic traffic can naturally turn into a sale for your e-commerce site. I want to show you what’s changed, and then give you some quick hacks that can help you drive more e-commerce sales by focusing on optimizing for Google image searches.

eCommerce 204

eCommerce SEO Social Media Improvements 204

Groove

MARCH 8, 2024

Both Omnisend and Klaviyo are leading options as top-tier eCommerce marketing solutions, and their offerings are similar. They also have some key differences that will help you decide which one is right for your eCommerce store. If you have a small-scale eCommerce store or you're just getting started, Omnisend is a solid choice.

Marketing 195

Marketing WooCommerce Multi-channel Social Media 195

Inflow Insights

FEBRUARY 5, 2020

In this post, you’ll get a checklist of proven SEO best practices for eCommerce sites. We have directly tied these best practices to increased traffic, transactions, and/or revenue in documented case studies for our clients. Why This eCommerce SEO Checklist Leads to Sales. Talk to an eCommerce SEO expert.

SEO 176

SEO eCommerce Social Media Mobile 176

Groove

JULY 28, 2020

With the prevalence of social media, businesses are constantly feeding their audiences with unique and engaging content on a variety of channels ? Fulfill your audience's expectations by creating a solid eCommerce marketing strategy to increase engagement, nurture users through the buyer's journey and drive more conversions.

Social Media 259

Social Media Marketing Webinar White Paper 259

Groove

DECEMBER 2, 2019

Digital eCommerce advertising offer brands a significant opportunity to reach their consumers. Whether through platforms like Snapchat, Google Ads or Facebook, this approach has become a proven part of the eCommerce inbound marketing playbook. A recent study reported that 78% of American consumers discovered products on Facebook.

eCommerce 224

eCommerce Social Media Other Information 224

Groove

JUNE 16, 2022

What is a Modernized eCommerce Platform? Traditional eCommerce platforms are typically hosted on-premise. SaaS platforms differentiate from that model by hosting content remotely on behalf of eCommerce merchants (think BigCommerce or Shopify). SaaS platforms take less time to develop, customize and deploy.

eCommerce Platforms 195

eCommerce Platforms Merchant Services Shipping Costs eCommerce 195

Kissmetrics

DECEMBER 8, 2021

Content covers everything from blog posts to product descriptions to case studies. Case studies are excellent for telling stories. This can be in the form of comment boxes after your blogs or social media posts. How is website content strategy different from social media content strategy?

Social Media 285

Social Media SEO Blog Clothing 285

Smile.io

JANUARY 23, 2023

Featuring a branded ecommerce experience, tons of community-building initiatives, and plenty of free products, it’s no secret why their fans have taken this brand to the top of the beauty ladder. As a sustainable, clean beauty brand, this company is dedicated to giving back to its community.

Customer Retention 47

Customer Retention Social Media Customer Blog 47

GetElastic

JUNE 21, 2019

Whether you’re just starting your ecommerce journey or looking to re-strategize your brand – there’s a diligent process of preparation that sets you up for success. A survey from 2019 showed that only 20% of ecommerce business-line owners consider themselves to be good at strategy planning. You want your ecommerce store to succeed?

Books 151

Books eCommerce Social Media Shopify 151

Groove

AUGUST 19, 2024

Gorgias was built to help eCommerce companies answer these needs. With robust, AI-powered capabilities, this platform has quickly become a favorite of many eCommerce companies interested in providing better customer service. When buyers have a good time getting a product from your eCommerce store, they are more likely to return.

Customer 195

Customer Improvements Shopify eCommerce 195

Optimizely

AUGUST 15, 2018

What’s coming next in ecommerce? As the Editor in Chief for Shopify Plus , Aaron has deep insights into the rapidly changing world of ecommerce — especially how new brands are building audiences of loyal and engaged customers. How to start a successful ecommerce brand from the ground up. …and much more.

eCommerce 305

eCommerce Marketing Mobile Shopify 305

Retail TouchPoints

NOVEMBER 5, 2021

Ecommerce holiday sales are projected to reach a whopping $210 billion to $218 billion this season, up 11% to 15% from the 2020 holiday season. Social media advertising and how to leverage it. billion worldwide social media users across all platforms. What is an integrated digital marketing campaign?

Social Media 288

Social Media Marketing Shipping Costs SEO 288

Shopping Signals

AUGUST 30, 2016

I’m talking specifically about a short term discount or promotion offered by an ecommerce store. In case you didn’t know, that’s a super good ecommerce conversion rate ! I also think the conversations I have, and how I interact on social media, help convert customers when they are ready to buy.

eCommerce 81

eCommerce Shipping Costs Social Media Shipping 81

Kissmetrics

JANUARY 21, 2020

It used to be where you would use platforms like Instagram for discovery and Google for commerce (purchasing). The trend has switched over the years in which Instagram is being heavily used for commerce and Google is mainly used as a discovery engine. Just look at this case study by Olay. Google loves brands.

SEO 363

SEO Social Media eCommerce Article 363

Inflow Insights

AUGUST 27, 2019

Many companies that try to manage paid social media campaigns on their own do not see a sufficient return on their ad spend (ROAS). In this post we’ll share an example of an eCommerce furniture store that had been spending over $2,000/mo on their social campaigns and seeing a ROAS of 0.

eCommerce 133

eCommerce Gifts Article Social Media 133

Ecommerce Platforms

FEBRUARY 27, 2023

Do you run an ecommerce business? Stop spending a couple of thousand dollars per month on Google and Facebook ads, and your small eCommerce store won’t have any new business. Outbound also does little to establish a brand image, so you may remain just another eCommerce store to the clients. What is Inbound Marketing?

eCommerce 118

eCommerce Marketing Webinar Social Media 118

ROI Revolution

JULY 18, 2022

But without ecommerce conversion rate optimization (CRO) efforts, even the biggest boost in traffic from paid ads and SEO won’t touch your bottom line. To gain a deeper understanding of the current ecommerce landscape, we surveyed 170 digital marketing professionals about their top-of-mind trends, initiatives, and concerns for 2022.

Payments 146

Payments eCommerce Mobile Shopping Carts 146

Kissmetrics

OCTOBER 14, 2021

If you still think Facebook and Twitter are the be-all and end-all of social media marketing tools, think again. Join the businesses with Pinterest for Business accounts, and you’ll get added marketing features to promote your brand on one of the fastest growing and insanely popular social media platforms.

Social Media 361

Social Media Marketing Article Information 361

Groove

MARCH 31, 2022

The company primarily sells apparel through its eCommerce website, which was established in 2005. Ten years later in 2015, the B2C brand partnered with Groove Commerce to enhance its online presence and overall eCommerce strategy. The Challenge. The Solution. SEO Best Practices. We came together to implement multiple solutions.

SEO 195

SEO Fashion Apparel Merchant Services 195

Kissmetrics

JUNE 27, 2017

Social…media, proof, marketing. Just look at the proliferation and popularity of social media platforms – Facebook alone has 1.94 billion monthly active users – and the increasing use of social ads. Marketers generated 174% more conversions with email than social media. Social proof.

Social Media 269

Social Media eCommerce Article Marketing 269

Klaviyo

NOVEMBER 2, 2017

We’ve just published our latest case study — and it’s one you don’t want to miss. So before you head over to our new BombTech Golf case study (or start working on your own 50-email flow), find out more about how the team invests in communicating with their customers. Read the case study ».

Social Media 78

Social Media Mobile Customer Blog 78