Retail TouchPoints

JUNE 18, 2024

Amazon has teamed up with media investment company GroupM to co-develop original, shoppable content for the new Amazon Live free ad-supported TV (FAST) channel , which launched in April 2024 on Amazon’s Prime Video and Freevee streaming TV services. The mobile experience that sits alongside Amazon Live’s streaming TV content.

Channel 264

Channel Mobile Demo Travel 264

Retail TouchPoints

FEBRUARY 23, 2023

Entirely new industries were created as a result — influencer marketing agencies sprung up to connect brands and products with influencers, and affiliate marketing companies developed platforms featuring curated products from a variety of different brands and manufacturers that could be made available to influencers who met certain criteria.

Channel 358

Channel Marketing Social Media Technology 358

Retail TouchPoints

OCTOBER 8, 2024

Yet the comparisons persist, with many B2B companies frustrated that they can’t fully monetize their ecommerce channel. As a result, only 4% of B2B companies make all their products available online, leaving money on the table. However, there are ways for B2B companies to improve the performance of their ecommerce platforms.

B2B 264

B2B eCommerce Platforms eCommerce B2C 264

Retail TouchPoints

JUNE 27, 2024

We have a remarkable opportunity to accelerate growth by expanding into new channels and categories to make these iconic brands more accessible to consumers, while honoring their heritage. Earlier in her career Leite held executive roles at companies including Godiva Chocolatier, Bath & Body Works, Gap Inc.,

Consumer 258

Consumer Channel Operations Retail 258

Groove

NOVEMBER 7, 2024

We’ll break down what you need to know about the differences between these two techniques and how you can choose the best approach for your company. For example, if your demographic tends to use Facebook frequently and favors email messages, those might be the top two channels you leverage for your interactions.

Multichannel 381

Multichannel Omnichannel eCommerce Channel 381

Retail TouchPoints

OCTOBER 21, 2024

Now, as the company’s 15th birthday nears, Hyman has unveiled her plans to “reinvigorate” the business heading into 2025 and beyond. That means they’re willing to tap into various channels and different types of brands — luxury and low-price alike — to get what they want.

Consumer 264

Consumer Fashion Shipping Costs Clothing 264

Groove

NOVEMBER 8, 2024

When your company practices product feed optimization, it ensures that item names, descriptions, photos, and prices meet the requirements of different shopping platforms. When you have well-curated eCommerce product feeds, your company doesn’t only gain visibility.

Management 348

Management eCommerce Merchant Services Channel 348

Retail TouchPoints

NOVEMBER 15, 2024

Albertsons Media Collective is expanding its Collective TV offering to include video ads across NBCUniversal ‘s suite of channels and publisher partners, including Peacock , ESPN , Food Network , CNN , Telemundo and Sunday Night NFL.

Channel 162

Channel Retail Management Marketing 162

Groove

OCTOBER 11, 2024

Text message marketing offers marketers the channel they need to conveniently reach people on the device that everyone seems to have in their pocket. Your company must obtain explicit consent before sending messages to people. Messages can complement content from other channels and build on engagement.

Merchant Services 345

Merchant Services eCommerce Platforms eCommerce Marketing 345

Retail TouchPoints

MAY 14, 2024

Qurate Retail’s New App and FAST Channel Qurate Retail’s Sune shopping app. Image courtesy Qurate) HSN and QVC are the indisputable OGs of live shopping, and their parent company Qurate Retail Group is making a concerted effort to bring the brands’ decades of expertise into new media channels.

Social Media 330

Social Media eCommerce Channel Events 330

Groove

NOVEMBER 2, 2024

Selling your merchandise across multiple channels is a great way to reach a wider audience of potential customers. This is where an omnichannel product feed comes into the picture, and it's a must-have for any eCommerce store engaged in cross-channel selling. What Is Product Feed Management?

Management 307

Management Multi-channel eCommerce Omnichannel 307

Groove

OCTOBER 20, 2024

Selling your products across multiple channels is a great way to reach a wider audience of customers. However, keeping all of these channels updated with the latest product information can often be a little tricky, especially when you're dealing with large catalogs of products and a range of sales channels.

Multi-channel 327

Multi-channel eCommerce BigCommerce Channel 327

My Wife Quit Her Job

JANUARY 30, 2024

Noah is the chief sumo and founder of Appsumo.com, which is a nine-figure company. He’s also known for his YouTube channel called Noah Kagan, which has close to 1 million subscribers. Noah is the chief sumo and founder of Appsumo.com, which is a nine-figure company. Today, I'm thrilled to have Noah Kagan back on the show.

Books 294

Books Channel eCommerce 294

Retail TouchPoints

AUGUST 17, 2022

Add the increasing CPC costs at all sorts of paid advertisement channels and harsher competition to that, and you get a not-so-rosy outlook for the market altogether. The ultimate approach that smart ecommerce companies follow in that regard is automation. in 2019 to 14.9% at the peak of the pandemic. But then it fell to 12.2%

eCommerce 363

eCommerce Payment Services Channel Social Media 363

Retail TouchPoints

OCTOBER 6, 2023

Supermarket chain Sainsbury’s is expanding its partnership with Nectar360 and Clear Channel UK by bringing its Sainsbury’s Live network to stores across the UK. Clear Channel will upgrade existing screens, replacing them with Waferlite screens that are up to 50% more energy efficient.

Retail 278

Retail Channel Events Management 278

Retail TouchPoints

NOVEMBER 15, 2024

In a move to double down on the equity of its flagship brand, Qurate Retail Group — parent company of QVC , HSN , Garnet Hill , Grandin Road , Ballard Designs and Frontgate — is rebranding as QVC Group as it looks to expand its presence in the realm of live social shopping. in a statement.

Multi-channel 147

Multi-channel Social Media Operations Improvements 147

Retail TouchPoints

OCTOBER 23, 2024

The benefits of having access to a near-limitless supply of unowned inventory (on the retailer side) and having access to other brands’ and retailers’ sales channels (on the brand side), has been compelling to put it mildly. This becomes particularly important as brands expand the number and type of channels they are selling through.

Consumer 290

Consumer Multichannel Supplies eCommerce 290

Retail TouchPoints

SEPTEMBER 4, 2024

Case in point: one study found that a staggering 76% of consumers will stop doing business with a company after just one poor experience. Every touch point, regardless of channel, is a direct reflection of the brand, and customers need to feel that brand promise as they bounce between the digital and the physical.

Omnichannel 298

Omnichannel Retail Point of Sale Technology 298

Retail TouchPoints

JANUARY 12, 2024

E-sellers will leverage social channels more than ever. Recent data shows that online retailers are increasingly relying on social media advertising platforms to reach and engage with their target customers, while search-based channels such as Google Shopping and Bing are becoming less popular.

Social Media 320

Social Media Beauty and Health Multichannel eCommerce 320

Retail TouchPoints

AUGUST 21, 2024

Online wholesale marketplace Bulletin has launched a Shopify sales channel app, enabling merchants to more easily integrate their product listings and better manage orders to grow their brands via wholesale partnerships. Editor’s note: Both Bulletin and Retail TouchPoints are subsidiaries of live event and media company Emerald.]

Shopify 289

Shopify Small Business Retail B2B eCommerce Platforms 289

Retail TouchPoints

NOVEMBER 26, 2024

Cross-Channel Consistency An offshoot of this convenience theme is consistency. Consumers purchase from a variety of channels and while email remains a primary channel for driving consumer purchases, SMS, social media platforms and mobile apps also drive substantial numbers of sales, too.

Consumer 290

Consumer Channel Social Media Mobile 290

Retail TouchPoints

JULY 19, 2024

more than doubled once the pandemic started, and while domestic volume has eased a bit, the company still delivered approximately 5.9 Prevent Failed Outbound CX from Creating Failed Inbound 88% of companies prioritize customer experience in their contact centers. The number of packages delivered by Amazon Logistics in the U.S.

Payment Services 262

Payment Services Operations Retail Customer Experience 262

Retail TouchPoints

NOVEMBER 22, 2023

began working with Nift to find new customer acquisition channels, in an industry where marketing is already made complex by varied state alcohol regulations. Customers from participating partner companies are matched, through proprietary AI, with gift offers from local and national brands that they might be interested in.

Gifts 278

Gifts Customer Channel Consumer 278

Retail TouchPoints

SEPTEMBER 12, 2023

It typically involves manufacturing, global and local logistics, storing products in bulk and distribution to multiple sales channels — and then fulfillment and that last-mile delivery that FBA offers.” It’s a single inventory pool that they can then use to distribute to Amazon FBA or any other sales channel they may have.

Supplies 299

Supplies Multi-channel Merchant Services Fulfillment 299

Groove

OCTOBER 22, 2024

This differs from other types of Google PPC advertising, which are typically centered around specific channels. Google also incorporates automation and machine learning into these campaigns so that companies can get the best possible results. For example, one company boosted its year-over-year revenue by 185 percent.

PPC 307

PPC eCommerce Channel Management 307

Retail TouchPoints

MARCH 13, 2024

Despite Tightening Wallets, Select Brands Flourish As spend growth softened in the second half of 2023 across discretionary categories and companies geared toward more price-conscious consumers flourished, opportunities presented themselves for brands that kept an open mind.

Multi-channel 264

Multi-channel Payment Services Consumer Automotive 264

Retail TouchPoints

DECEMBER 6, 2024

For mid-market companies that may not have the budgets and resources to compete with larger, multinational brands, data is the key to success. Due to their proximity to the point of sale and access to reliable first-party data, RMNs can link ad impressions to purchases with a higher level of accuracy than traditional advertising channels.

Retail 289

Retail Sporting Goods Gifts Marketing 289

Retail TouchPoints

OCTOBER 17, 2023

Phone-based customer service, or voice, is well established as the most commonly used and the most tightly managed customer service channel. Phone — the Most Expensive CX Channel Retailers want their customers to be happy, but the cost of interacting with them live is usually inefficient and expensive. And yes, customers are noticing.

Customer 278

Customer Multi-channel Channel Customer Experience 278

Retail TouchPoints

JANUARY 29, 2024

Fitness center chain Planet Fitness is the latest company to jump on the media network bandwagon with the debut of its PF Media Network. million members, both in clubs and across digital channels. The company currently has 2,498 locations across the U.S. Our member base represents a cross-section of the U.S.

Games 289

Games Retail Social Media Channel 289

Retail TouchPoints

OCTOBER 30, 2024

“By leveraging our technology and resources, both growing and established businesses can easily explore a new channel that can help them increase visibility and boost sales.” Among the U.S.-based

Merchant Services 290

Merchant Services Channel Technology Retail 290

Retail TouchPoints

JUNE 13, 2024

Albertsons Media Collective , the retail media arm of Albertsons Companies , has debuted Collective TV, a new solution designed to “unlock the combined value of retail media and TV.” CTV represents some of the most premium inventory for advertisers,” said Ben Sylvan, VP of Data Partnerships at The Trade Desk in a statement.

Retail 263

Retail Channel Omnichannel Marketing 263

Groove

OCTOBER 5, 2024

Half of marketers report that email marketing is their most impactful channel. Integration with Other Channels As an eCommerce-oriented platform, Klaviyo integrates easily with other channels so your email and SMS marketing strategies work together well. Here are a few of the ways we can help companies thrive.

eCommerce 324

eCommerce Merchant Services Marketing Demo 324

Retail TouchPoints

JANUARY 12, 2024

In each episode, Mayer ventures to a different part of the globe to meet partner companies and individuals who are collaborating with the brand to make circularity at scale possible. New episodes will launch through 2024 on all Coachtopia social channels.

Fashion 312

Fashion Channel Consumer Operations 312

Retail TouchPoints

OCTOBER 30, 2024

The company narrowly avoided bankruptcy thanks to a capital injection (one that initially took the form of an “ unsolicited acquisition of shares ”) from the Saudi-based Mithaq Capital in April 2024, which now owns a controlling stake in the business. ”

Apparel 278

Apparel Omnichannel Operations Channel 278

Retail TouchPoints

MAY 30, 2024

PayPal is entering the media business with plans for a new advertising platform that will draw on its relationships with millions of consumers and merchants to help the latter “sell more products and services effectively,” according to a company statement. I’m thrilled to have Mark join our team and lead this important work.”

PayPal 278

PayPal Merchant Services Payment Services Consumer 278

Retail TouchPoints

FEBRUARY 6, 2024

Saks , the ecommerce counterpart of Saks Fifth Avenue , has launched a new partnership with luxury electric vehicle company Lucid across its website and stores. The brand also will be featured in content on Saks’ digital channels, including an email campaign and social media content. .

Demo 290

Demo Jewelry Social Media Books 290