Amazon’s Counterintuitive Next Big Move — Helping Brands Sell Off Amazon
Retail TouchPoints
SEPTEMBER 23, 2022
With 2 million third-party sellers accounting for more than half of its retail revenue, Amazon ’s relationship with the businesses that sell on its platform has become essential to its success. This kind of thinking goes against the traditional retail wisdom that you should keep your customer with you at all costs.
Let's personalize your content