Remove Channel Remove Customer Data Remove eCommerce
article thumbnail

What Is an Omnichannel eCommerce Platform for Online Retailers?

Groove

An omnichannel retail strategy serves as a powerful way for your eCommerce store to reach a wider audience of shoppers. However, maintaining a seamless and on-brand experience for your customers is still key, and this becomes a lot more difficult when you are managing a wide range of channels.

article thumbnail

Text Message Marketing: The Best eCommerce Platforms and Services

Groove

Businesses want a reliable means to reach customers and keep them engaged. Text message marketing offers marketers the channel they need to conveniently reach people on the device that everyone seems to have in their pocket. Messages can complement content from other channels and build on engagement.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How 2 Brands Navigate the Chaotic Chat Channels of Modern Ecommerce Customer Service

BigCommerce

Earlier this year, Michael Mandel from Progressive Policy published a piece about the growth of ecommerce sector jobs based on the latest data from the Bureau of Labor Statistics. From 2007 to 2017, the ecommerce sector has created roughly 397,000 new jobs in the United States. Or risk losing customers to competitors forever.

Channel 402
article thumbnail

COVID Changed The Game For E-Commerce – And ‘Microservices’ Are Every Brand’s Secret Weapon

Retail TouchPoints

But in reality, in the wake of COVID and the resulting shift to e-Commerce as the order of the day, retailers and brands outside of the Big Box set are scoring big wins with customers, and proving without a shadow of a doubt that they can thrive while remaining independent of giant e-Commerce marketplaces. .

eCommerce 274
article thumbnail

How to Create Unique Gift Guides for E-Commerce Content

Kissmetrics

That’s why if you run an e-commerce store, you should make it easy for your customers to select one of your products as a gift. To do that, you must equip your customers with a gift guide to help make the selection process easier. Why Should You Create Gift Guides for Your E-Commerce Site?

eCommerce 266
article thumbnail

Combine SEO, PPC, and Email/SMS For Robust E-Commerce Marketing

Groove

It has been said that it's never a good idea to put all your eggs in one basket, and this sentiment certainly applies to e-commerce marketing. Search engine optimization, PPC advertising, and email/SMS promotion are three core pillars of e-commerce marketing that every online retailer should leverage.

article thumbnail

Why Data Orchestration is Essential for E-Commerce

Fabric

However, the massive increase in overall data and data diversity requires new compute and storage technologies. Nowhere is this more apparent than in e-commerce, where companies are moving away from monolithic software architectures and towards modular, microservices-based architectures. What is Data Orchestration?

eCommerce 246