Channel Customer Data Internet Retail 
Optimizely
MAY 15, 2018
It’s almost time for the Internet Retailer Conference & Exhibition , AKA IRCE — the massive ecommerce conference with the largest expo hall in the industry. Don Davis, Editor at Large, Internet Retailer. As you sell on multiple channels, you have to keep a close eye on inventory and fulfillment along.
Optimizely
FEBRUARY 6, 2018
Done well, personalization is an incredibly valuable tool to enable B2C marketers to boost customer loyalty, increase average order value, and customer lifetime value. Here’s how your customer data can better power truly personalized marketing efforts. Gather relevant customer data.
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Optimizely
APRIL 28, 2017
As shoppers move away from traditional brick-and-mortar stores and are increasingly found on digital channels , brands need to figure out how to best allocate their annual marketing budget to accommodate this surge. last year according to Internet Retailer. last year – they too have only so much to spend on acquisition.
BigCommerce
DECEMBER 20, 2017
Here are the top 19 ecommerce growth strategies recommended by Internet Retailer 1000 brands and the experts that advise them, in order of priority. Community Building, Customer Engagement & CRM. CRO & Data-Driven Optimizations. Omni-Channel Management. Customer Lifetime Value & Referral Programs.
Optimizely
MARCH 28, 2017
Winback campaigns, when executed well, are proven to not only capture your customer’s attention, but also encourage your customer to start shopping again. The key is crafting a winback campaign that addresses your customers’ individual needs. DO: Consider reaching out on other channels. The rest churn.
GetElastic
JANUARY 10, 2018
Yet, according to Forrester , only 23% of B2B marketers feel they have customer-centric systems that allow multi-touchpoint commerce. Companies are still organized to prioritize one touchpoint (usually the website) or create channels for single product lines, rather than architecting systems for multi-touchpoint, conversational commerce.
BigCommerce
APRIL 24, 2018
How do you import/export catalog & customer data? How do you support real-time Inventory sync within multiple channels? Are Custom Product Attributes supported? This is called multi-channel selling where you sell both on your own website as well as on a marketplace, in this case, Amazon. BigCommerce vs Shopify.
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