Optimizely

MAY 15, 2018

It’s almost time for the Internet Retailer Conference & Exhibition , AKA IRCE — the massive ecommerce conference with the largest expo hall in the industry. Don Davis, Editor at Large, Internet Retailer. As you sell on multiple channels, you have to keep a close eye on inventory and fulfillment along.

Internet Retail 321

Internet Retail Magazine Customer Retention eCommerce 321

Optimizely

FEBRUARY 6, 2018

Done well, personalization is an incredibly valuable tool to enable B2C marketers to boost customer loyalty, increase average order value, and customer lifetime value. Here’s how your customer data can better power truly personalized marketing efforts. Gather relevant customer data.

Marketing 277

Marketing B2C Customer Data Channel 277

Optimizely

APRIL 28, 2017

As shoppers move away from traditional brick-and-mortar stores and are increasingly found on digital channels , brands need to figure out how to best allocate their annual marketing budget to accommodate this surge. last year according to Internet Retailer. last year – they too have only so much to spend on acquisition.

Omnichannel 170

Omnichannel Internet Retail Channel eCommerce 170

BigCommerce

DECEMBER 20, 2017

Here are the top 19 ecommerce growth strategies recommended by Internet Retailer 1000 brands and the experts that advise them, in order of priority. Community Building, Customer Engagement & CRM. CRO & Data-Driven Optimizations. Omni-Channel Management. Customer Lifetime Value & Referral Programs.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

Optimizely

MARCH 28, 2017

Winback campaigns, when executed well, are proven to not only capture your customer’s attention, but also encourage your customer to start shopping again. The key is crafting a winback campaign that addresses your customers’ individual needs. DO: Consider reaching out on other channels. The rest churn.

Internet Retail 186

Internet Retail Channel Customer Download 186

GetElastic

JANUARY 10, 2018

Yet, according to Forrester , only 23% of B2B marketers feel they have customer-centric systems that allow multi-touchpoint commerce. Companies are still organized to prioritize one touchpoint (usually the website) or create channels for single product lines, rather than architecting systems for multi-touchpoint, conversational commerce.

B2B 141

B2B Multi-channel B2C Customer Experience 141

BigCommerce

APRIL 24, 2018

How do you import/export catalog & customer data? How do you support real-time Inventory sync within multiple channels? Are Custom Product Attributes supported? This is called multi-channel selling where you sell both on your own website as well as on a marketplace, in this case, Amazon. BigCommerce vs Shopify.

eCommerce Platforms 419

eCommerce Platforms Payment Services eCommerce Shipping Costs 419