Retail TouchPoints

AUGUST 18, 2023

Maximizing Mobile Personalizing the user experience to enhance customer loyalty is more achievable today than ever before. By providing information that customers need within their personalized loyalty app, retailers strengthen their customer relationships.

Customer Loyalty 246

Customer Loyalty Customer Food and Beverages Marketing 246

Optimizely

NOVEMBER 22, 2018

Instead, you need to focus on offering something Amazon can’t : Create a unique customer experience –– on your website and in your marketing communications. Personalize communications in a relevant way, and make sure you do it across every channel and on every device. Build trust with your customers in every interaction.

Customer Loyalty 246

Customer Loyalty Customer eCommerce Shipping Costs 246

Retail TouchPoints

JULY 6, 2023

As traditional channels take a back seat, social media and online platforms provide an opportunity for retailers to showcase their commitment to sustainability and ethics, fostering authentic connections and personalized experiences. Tausif Khiani leads Capgemini ’s Hospitality Industry Portfolio.

Customer Loyalty 272

Customer Loyalty Customer Retail Financial Services 272

Retail TouchPoints

JUNE 2, 2022

Although investments in loyalty programs demonstrate that many brands recognize the value of community, it’s impossible to build community through a single channel. Instead, brands need to nurture a sense of community across multiple channels and provide relevant experiences in both digital and in-person mediums.

Customer Loyalty 278

Customer Loyalty Customer Events Consumer 278

BigCommerce

FEBRUARY 23, 2018

That’s what we’ll cover today, teaching you how to Implement a customer loyalty program that works for your brand. We’ll cover: What an ecommerce customer loyalty program is. The various components involved in building out a customer loyalty program. What is a Customer Loyalty Program?

Customer Loyalty 378

Customer Loyalty eCommerce Improvements Shipping Costs 378

Omnisend

MARCH 22, 2023

There are different types of rewards and recognition programs that businesses can offer their consumers, but the challenge lies in how well the loyalty program objectives are met—such as helping the business grow or raising brand awareness. Here are 6 reasons you should focus on fully establishing your loyalty programs.

Customer Loyalty 155

Customer Loyalty Customer Customer Retention Recommendation 155

BigCommerce

JUNE 13, 2017

It also means your customer lifetime value is low (which decreases how much you will be willing to spend on advertising –– and thus will limit your ad visibility). Growing your customer lifetime value and building long term customer loyalty takes time, though. Get S Loyalty Now to Increase Your LTV.

Shipping Costs 417

Shipping Costs Customer Customer Loyalty Social Media 417

RETAIL MANAGEMENT SOFTWARE

AUGUST 26, 2024

For retailers, especially those operating in an omnichannel environment, maintaining customer loyalty in the face of rising costs is a significant challenge. However, with the right strategies, retailers can not only survive but thrive, securing the loyalty of their customers even during tough economic times.

Customer Loyalty 110

Customer Loyalty Omnichannel Payment Services Customer 110

RETAIL MANAGEMENT SOFTWARE

JANUARY 8, 2025

Retaining customers not only ensures consistent revenue but also fosters brand loyalty and advocacy. In this blog, we will explore proven customer retention strategies that retail businesses can implement to boost customer loyalty and long-term success.

Customer Retention 111

Customer Retention Customer Social Media Retail 111

Optimizely

NOVEMBER 5, 2020

By integrating your loyalty data into a CDP, you can enhance your segmentation strategy and make your customer data more useful and actionable. In this article, we’re going to look at how customer loyalty data can help you increase engagement, personalize messages, acquire new customers, and drive traffic to your sites.

Customer Loyalty 369

Customer Loyalty Article Recommendation Definition 369

Retail TouchPoints

AUGUST 30, 2023

Granted, executive respondents to this survey spanned retail, supermarket, consumer goods, airlines, entertainment and media and even financial services, so these results reflect a broader view of how business leaders are thinking about loyalty. But what’s happening in retail specifically?

Customer Loyalty 264

Customer Loyalty Retail Shipping Costs Financial Services 264

Retail TouchPoints

JUNE 5, 2024

To optimize brand and product discovery across all channels, brands have to optimize their product data. However, many merchants struggle to create, manage and update this data effectively, while integrating it with relevant customer insights.

Customer Loyalty 261

Customer Loyalty Channel eCommerce Recommendation 261

Kissmetrics

AUGUST 6, 2021

This way, you can ensure each touchpoint is meaningful, resulting in a positive CX and, ultimately, higher customer retention rates. Design an Effective Customer Loyalty Program. Part of your customer journey must include creating a customer loyalty program. Define the rules of your loyalty program.

Customer Retention 302

Customer Retention Customer Payment Services BigCommerce 302

Retail TouchPoints

MARCH 25, 2021

Available options include a seamless online customer returns portal, warehouse processing and resale through a unified platform — all of which is designed to improve outcomes across all points in the returns process. Additionally,? operational efficiencies that improve the returns process. Retailers also can utilize Optoro’s ?Recommerce?

Customer Loyalty 290

Customer Loyalty Retail Technology Improvements 290

Wiser

OCTOBER 30, 2024

Yet, despite these changes, many brands and retailers still treat online and in-store channels separately, missing crucial opportunities to create a unified and cohesive experience that fosters customer loyalty. These consumers are driven by convenience, access to information, and the ability to compare options seamlessly.

Omnichannel 78

Omnichannel Customer Loyalty Channel Consumer 78

Retail TouchPoints

SEPTEMBER 8, 2020

After a successful pilot in 13 markets, Kohl’s is introducing its new, simplified customer loyalty program nationally. Kohl’s Rewards builds on the retailer’s Yes2You Rewards loyalty program but allows shoppers to earn more Kohl’s Cash in more ways. Kohl’s Cash coupons will be issued in $5.

Customer Loyalty 298

Customer Loyalty Gifts Events Channel 298

Kissmetrics

MARCH 2, 2021

What About CAC Per Marketing Channel? Knowing the CAC for each of your marketing channels is what most marketers want to know. If you know which channels have the lowest CAC, you know where to double down on your marketing spend. The only issue is that it can be difficult to know what channel is responsible for which customers.

Customer 350

Customer eCommerce Multi-channel Channel 350

Groove

JUNE 28, 2022

For this client specifically, their owned channels, namely email and SEO, are the driving channels behind their online revenue. After analyzing the marketing channels available to this brand, we reached the conclusion that in order to maximize results, this client needed to increase the total number of emails sent to its audience.

Merchant Services 340

Merchant Services Customer Loyalty Channel SEO 340

Algopix

OCTOBER 15, 2023

Cross-channel tracking, also known as cross-device tracking, involves monitoring customer interactions and behaviors across multiple online channels and devices. These channels can include websites, mobile apps, social media platforms, email, and more. This is where cross-channel tracking becomes invaluable.

Channel 128

Channel eCommerce Social Media Customer Loyalty 128

Retail TouchPoints

MARCH 26, 2021

Allowing consumers to customize their orders creates apersonalized retail customer experience and ultimately delights customers as they get to design products that suit their needs. Customization also helps retailers build an emotional connection with their customers through co-creation, and improves customer loyalty.

Customer Experience 312

Customer Experience Technology Customer Fulfillment 312

Retail TouchPoints

MARCH 31, 2021

At GameStop, Wilke will oversee growth strategies and marketing, with a focus on increasing customer loyalty and growing the reach of Power Up Rewards and Game Informer. He also will work with other company leaders on initiatives that include expanding the company’s use of customer insights and metrics to optimize channel marketing.

Social Media 264

Social Media Customer Loyalty Games Channel 264

Retail TouchPoints

MAY 20, 2022

we are building a link between multiple consumer channels and the brands they trust while keeping customer loyalty central to the experience.”. Working with Albertsons Cos.,

Shopping Carts 331

Shopping Carts Customer Loyalty Technology Mobile 331

Retail TouchPoints

JULY 20, 2021

Customer service received renewed attention among retailers last year following the forced shifted to digital communication and service channels. According to the 2021 Retail TouchPoints Customer Loyalty Benchmark Survey , 58% of retailers gained new ecommerce customers as a result of the pandemic.

Customer 299

Customer Customer Loyalty Reference Channel 299

Retail TouchPoints

FEBRUARY 21, 2023

Cutting down the number and size of deliveries is expected to improve both profitability and sustainability, and more streamlined stocking practices can help associates focus on the customer experience. “As Our stores play a vital part in this ambition.

Technology 264

Technology Customer Loyalty Fashion Improvements 264

Optimizely

SEPTEMBER 6, 2018

And with it, your chances of getting buyers to return and make a repeat purchase go out the window, leaving you with a non-existent customer loyalty strategy. Yet despite this, many marketers still celebrate their customer acquisition rates as if gaining one-time buyers is what matters most.

Customer Loyalty 332

Customer Loyalty B2C Recommendation Marketing 332

Retail TouchPoints

DECEMBER 15, 2022

As part of an overhaul of its online offerings, Casey’s aligned its digital tools to build a new ecommerce presence, launched mobile apps, introduced a loyalty program and forged partnerships with third-party delivery companies. ” Personalizing the customer journey has been at the center of Casey’s digital overhaul.

Mobile 297

Mobile Arts Customer Loyalty Customer Data 297

RETAIL MANAGEMENT SOFTWARE

OCTOBER 22, 2024

A centralized database acts as a single source of truth for all business data, allowing retailers to manage information from multiple channels and locations efficiently. Streamlined Customer Relationship Management (CRM) A centralized database is a game-changer for customer relationship management (CRM).

eCommerce Platforms 111

eCommerce Platforms Multi-channel Retail eCommerce 111

Retail TouchPoints

NOVEMBER 28, 2022

Customers’ expectations are rising for the brands they do business with — whether that’s in response to an order delay or a breaking societal issue. The brands that evolve their messaging to nurture trust and authenticity to adapt to these ebbs and flows will be the ones earning and maintaining customer loyalty over time.

Customer Loyalty 318

Customer Loyalty Shipping Costs Technology Supplies 318

BigCommerce

JUNE 1, 2017

Managing your inventory properly across all of your sales channels helps to lower your product cost and increase shipping speed – ultimately earning you increased customer loyalty and love. We looked at sales by channel, per period, turn, costs, profit per product, and average product lifespan. Connect with Skubana Now.

Management 412

Management Shipping Costs Multi-channel BigCommerce 412

Retail TouchPoints

OCTOBER 5, 2021

By enabling customers to message in-store associates while they shop online, conversational commerce gives customers an enhanced customer service experience and the confidence they need to buy online. Customer service is an integral part of the omnichannel experience equation that should not be forgotten or neglected.

Omnichannel 287

Omnichannel Customer Loyalty B2C B2B 287

Retail TouchPoints

NOVEMBER 14, 2022

Competitive pricing is a key strategy to build customer loyalty and increase sales. By using AI to calculate prices based on market demand and other market conditions, you can ensure that you’re offering the best value to your customers. . This can help improve customer loyalty and help you stand out from competitors.

Customer Loyalty 360

Customer Loyalty Operations Improvements Customer Experience 360

Retail TouchPoints

FEBRUARY 9, 2021

. “One of our strategies for competing in today’s crowded ecommerce market is to create a seamless, engaging customer experience across web, mobile and other channels that increases customer loyalty,” said Daniel Frattaroli, Director of Ecommerce at GNC in a statement.

eCommerce 248

eCommerce Beauty and Health Customer Loyalty Customer Experience 248

Retail TouchPoints

AUGUST 7, 2020

However, other potentially even more significant trendlines show fundamental changes in consumers’ decision-making process related to picking brands and demonstrating customer loyalty. Lockdown Could Bring Lasting Effects On Brand Loyalty. For example, McKinsey & Company’s latest U.S.

Consumer 309

Consumer Retail Merchant Services Document 309

Retail TouchPoints

DECEMBER 3, 2021

Retailers should invest in predictive demand-driven forecasts and customer-centric simulations across all channels and customer segments. Personalized promotions can create a more mutually beneficial relationship between the retailer and their shoppers, which leads to improved customer loyalty and increased sales.

Shipping Costs 288

Shipping Costs eCommerce Customer Loyalty Information 288

Retail TouchPoints

JULY 24, 2023

Navigating these touch points can be challenging, but the potential rewards, like enhanced customer loyalty, are worth the additional effort. According to The Small Business Blog , emails are an effective marketing channel because most U.S. In fact, in 2022, 55% of businesses texted their customers , according to Simple Texting.

Small Business Retail 246

Small Business Retail Marketing Retail Social Media 246

Smile.io

FEBRUARY 2, 2024

  In this loyalty report, we dig into the growth of ecommerce brands through key indicators such as Smile generated value, customer lifetime value (CLV), repeat customer rate, average order value (AOV), purchase frequency (PF), and loyalty ROI. allows you to embed custom loyalty content throughout your website.

Customer Loyalty 101

Customer Loyalty eCommerce Customer Merchant Services 101

Retail TouchPoints

FEBRUARY 17, 2021

To stay ahead of the curve, retailers can utilize technology to track the purchases customers make across different channels. There are a wide range of digital marketing solutions for retail brands to gather data — POS, interactive kiosks, loyalty programs and email marketing with QR codes, among others.

Customer Data 292

Customer Data Marketing Customer POS 292