Nordstrom Launches Livestream Shopping Channel
Retail TouchPoints
MARCH 17, 2021
Nordstrom will debut its own Livestream Shopping channel as part of broader ambitions to dive into ecommerce livestreaming, according to CNBC. There’s so much opportunity for us to get closer to the customer,” said Fanya Chandler, SVP at Nordstrom in an interview with CNBC. “We retailer showing interest in this growing channel.
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