Retail TouchPoints

FEBRUARY 18, 2022

“We’ve talked for many years about how digital channels influence the buying journey whether or not the consumer ends up buying in a digital channel versus a physical one. Cost optimization has become more important, but those digital channel costs are higher than they were before,” he said. “

eCommerce 299

eCommerce Shipping Costs Channel Operations 299

RTP blog

SEPTEMBER 17, 2018

By Brian Cleary, RedPoint Global The number of customers that actively use their loyalty program memberships has decreased dramatically. According to a study by Bond Brand Loyalty, the average customer belongs to more than 14 loyalty programs; however, they are only active in about half of them.

Customer Loyalty 150

Customer Loyalty Customer Customer Data Marketing 150

Retail TouchPoints

MARCH 26, 2021

Modern Warehouse and Production Management Systems for Product Customization. Following the rise of individualism, modern customers now seek customized products that connect directly with their lifestyles. A study by Deloitte revealed that customers are willing to pay 20% more than standard equivalents for customized products.

Customer Experience 312

Customer Experience Technology Customer Fulfillment 312

Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Shipping Costs 262

Shipping Costs Improvements Live Chat Retail 262

Smile.io

JANUARY 27, 2022

DICK’S Sporting Goods and Nike recently announced they would be taking their long-standing business relationship to the next level by partnering on customer loyalty. Customers of DICK’S and Nike can now link their DICK’S’ ScoreCard and Nike Membership loyalty program accounts to unlock exclusive products, events, and offers.

Sporting Goods 94

Sporting Goods Customer Loyalty Customer Events 94

365 Retail

DECEMBER 11, 2024

A vibrant community not only strengthens customer loyalty but also transforms loyal customers into brand ambassadors. Create dedicated groups on platforms like Facebook or Discord for customer interaction and support. This not only provides free content but also builds a sense of inclusion among customers.

Social Media 52

Social Media Outdoor eCommerce Customer Loyalty 52

Kissmetrics

OCTOBER 29, 2020

Winning marketers study their audience. Almost 60 percent of the elite marketers featured in their study conduct audience research once or more per month. If you know where your customers like to spend their time, you have a pretty good idea of the channels to target and the content to use. SEO, PPC, Social media).

Marketing 363

Marketing Document Channel Social Media 363

Kissmetrics

AUGUST 6, 2021

This way, you can ensure each touchpoint is meaningful, resulting in a positive CX and, ultimately, higher customer retention rates. Design an Effective Customer Loyalty Program. Part of your customer journey must include creating a customer loyalty program. Define the rules of your loyalty program.

Customer Retention 302

Customer Retention Customer Payment Services BigCommerce 302

Retail TouchPoints

JULY 24, 2023

Navigating these touch points can be challenging, but the potential rewards, like enhanced customer loyalty, are worth the additional effort. According to The Small Business Blog , emails are an effective marketing channel because most U.S. In fact, in 2022, 55% of businesses texted their customers , according to Simple Texting.

Small Business Retail 246

Small Business Retail Marketing Retail Social Media 246

Ecommerce Platforms

NOVEMBER 11, 2019

Second, this guide churns out a few examples that could help you kickstart your loyalty scheme. And most of all, a simplified formula to help you measure your loyalty program's overall perfomance. . So let's get started… What’s the point of having a customer loyalty program? . The result?

Customer Loyalty 143

Customer Loyalty Customer Merchant Services eCommerce 143

Retail TouchPoints

OCTOBER 29, 2021

As shoppers were content with receiving customer service in real time from human retail assistants, chatbots and AI-powered virtual assistants were relegated to basic CX tasks such as recording customer feedback or for advertorial push notifications. Digital stores and ecommerce platforms ushered in the era of digital shopping.

Customer Loyalty 258

Customer Loyalty Recommendation Supplies POS 258

Retail TouchPoints

SEPTEMBER 7, 2023

And the findings of a 2020 Boston Consulting Group study are similar: only 30% of businesses achieve their expected performance following a digital transformation. In a recent McKinsey study , digital leaders in retail banking saw a 19.3% And they’re rewarded for it too. return on tangible equity (RoTE) compared to just 15.3%

Customer Experience 290

Customer Experience Technology Customer Retail 290

Smile.io

OCTOBER 27, 2021

The battle between customer loyalty versus acquisition is one that all growing brands have to grapple with. Some ecommerce entrepreneurs believe that acquiring new customers is the sure-fire path to gaining more revenue. With happy and loyal customers, you enjoy: A steadier stream of sales.

Customer Loyalty 86

Customer Loyalty Customer Social Media Live Chat 86

Retail TouchPoints

OCTOBER 17, 2023

Phone-based customer service, or voice, is well established as the most commonly used and the most tightly managed customer service channel. It may be exactly what contact centers need to not just move on from deflection, but have the confidence to once again encourage customers to call.

Customer 278

Customer Multi-channel Channel Customer Experience 278

BigCommerce

MAY 1, 2018

However, that’s not to say that big data can’t still be an essential tool in your arsenal as your grow your ecommerce channel. Due to the ease of creating and maintaining an ecommerce shop, as well as the rise of micro-brands, today’s market is riddled with cutthroat competition and decreased customer loyalty.

Payment Services 412

Payment Services Merchant Services Improvements eCommerce 412

Kissmetrics

OCTOBER 5, 2020

The power of social media as a marketing and advertising channel is hard to deny. This boosts customer loyalty and makes people feel more of an affinity with your brand. Hence, you should look for case studies, testimonials and reviews that show the agency is capable. Increase Engagement. Create a Community.

Social Media 363

Social Media B2B Document Information 363

Kissmetrics

OCTOBER 24, 2017

These location origins will help your team develop a customer path that fits their interests and needs. You can identify channels and monitor users’ steps in the funnel, from an initial visit to paid signup. But like most business functions, customer interactions extend beyond your SaaS product into other channels.

Customer 278

Customer Live Chat Customer Loyalty Social Media 278

Korona

MARCH 25, 2022

With repeat customers spending 33% more than new customers on average, increasing customer loyalty is one of the most effective ways to boost your bottom line. Loyal customers have a higher average lifetime value and are a reliable source of revenue for your brand. . 7 Ways to Improve Customer Loyalty.

Customer Loyalty 98

Customer Loyalty eCommerce Customer Social Media 98

Optimizely

FEBRUARY 6, 2018

Personalized marketing isn’t just about effectively targeting your potential customers — it directly impacts your bottom line. According to a study by Accenture , personalization failure cost B2C businesses $756 billion in the US alone. Here’s how your customer data can better power truly personalized marketing efforts.

Marketing 277

Marketing B2C Customer Data Channel 277

Smile.io

FEBRUARY 2, 2024

The sample size includes 139 million orders analyzed for this study.  Introducing Smile Plus Introducing Smile Plus a new plan for high-volume brands looking to build customer loyalty effortlessly. Our  Our goal is enterprise loyalty made easy Loyalty & Reward Program Insights from Smile.io

Customer Loyalty 101

Customer Loyalty eCommerce Customer Merchant Services 101

Retail TouchPoints

MARCH 2, 2021

I think the lessons are around planning ahead , having sufficient capacity in your system to flex up and reducing your dependency on any one channel.”. Returns Play a Key Role in Customer Attrition and Loyalty. More Online Sales Means More Returns. Consumers returned $428 billion in merchandise last year, nearly 11% of all U.S.

Merchant Services 328

Merchant Services Retail Multi-channel eCommerce 328

365 Retail

JUNE 6, 2022

For retailers, customer loyalty is perhaps their number-one priority. It helps to secure long-term sales and word-of-mouth promotion: nearly 9 in 10 loyal customers will recommend a brand to friends and family, while almost half would continue to purchase even after a poor experience. . We’ve seen proof of this within retail.

Customer Loyalty 81

Customer Loyalty Customer Games Multichannel 81

Retail TouchPoints

SEPTEMBER 24, 2024

Marketers today have very little time to capture a consumer’s attention, which exasperates the need to reach that right customer with a hyper-relevant message in their precise moment of need. To do this, you need to start with thoroughly understanding your customer and their behaviors. Enter: Data-Driven Targeting.

Shopping Carts 290

Shopping Carts Marketing Customer Loyalty Travel 290

Smile.io

JANUARY 30, 2024

Loyalty programs are essential for customer retention and a necessary foundation for building customer loyalty in ecommerce. Whether it’s a points program, a simple referral program, or a multi-tiered VIP program, a loyalty program aims to turn one-time customers into repeat customers and build a loyal following.

Customer Loyalty 92

Customer Loyalty Customer Jewelry Social Media 92

BigCommerce

APRIL 18, 2018

Value-per-Visit: This is total website revenue divided by total website visits, and is helpful in measuring the effectiveness your various marketing channels. According to Bain & Company , a 5% increase in customer retention rate will result in a 25% to 95% increase in profits. The Comprehensive Consumer Shopping Habits Study.

Download 418

Download eCommerce Social Media Shopping Carts 418

Retail TouchPoints

JUNE 27, 2022

How can businesses position themselves to attract consumers and deliver an exceptional in-store experience that builds customer loyalty and drives sales? As a result, many businesses have turned their attention to a more “organic” means of reaching customers online: the influencer.

Retail 289

Retail Recommendation Games Consumer 289

BigCommerce

AUGUST 17, 2018

How Modern Consumers Shop Across Channels. Consumers shop on their own time, in their preferred channels and compare across stores and prices. Build your omnichannel strategy for your target customer right now. . Get the study now. At Slice, we found that local pizzerias often have customer loyalty on their side.

Supplies 263

Supplies Customer Loyalty Consumer Channel 263

Retail TouchPoints

FEBRUARY 1, 2022

But when describing the nature of his work to strangers outside of the industry, he distills his work down to simpler terms: “I study how people buy, why people buy and how we can make them buy more.” In his words, he motivates people to build better connections with their customers, and even with their employees.

Consumer 245

Consumer Travel Social Media Customer 245

Smile.io

NOVEMBER 15, 2023

Loyal customers are the ones who eagerly await every product release you announce and shout your brand from the rooftops. But what exactly is customer loyalty? We’re going back to basics in this post to learn what customer loyalty is.   Table of Contents  What is customer loyalty?

Customer Loyalty 68

Customer Loyalty Customer Beauty and Health Food and Beverages 68

Retail TouchPoints

NOVEMBER 18, 2020

It’s equally important to hold fast to some tried and true tactics to keep existing loyal customers. Studies show that loyal customers are more likely to make repeat purchases, which ultimately drives revenue. Reach Your Customers Through Digital Channels. Just how can they do that?

Customer Retention 264

Customer Retention Information Mobile Customer Loyalty 264

RTP blog

JULY 14, 2017

Account takeovers occur when fraudsters gain access to consumers’ login and password information for a retailer, which allows them to see that customer’s personal information, credit card number, store rewards and more. In 2015 alone, they grew by 36%, according to a recent Javelin study. That’s up from $1.4 Monitor behavior.

Merchant Services 150

Merchant Services Payments eCommerce Multi-channel 150

Retail TouchPoints

MARCH 14, 2023

No matter what the channel, however, there will always be customers who second-guess their purchase, have something arrive too late for its intended use or receive something other than what they expected. A study by Appriss Retail and the National Retail Federation estimated that 10.4% billion annually.

Shipping Costs 263

Shipping Costs Retail Fulfillment Channel 263

Retail TouchPoints

MARCH 9, 2022

It’s those retailers that can most quickly and accurately react to these turbulent market forces and behaviors that are creating the most innovative and positive customer experiences. The rest are at risk of losing customer loyalty, brand affinity and revenue.

Retail 306

Retail Customer Data Customer Experience Social Media 306

Kissmetrics

SEPTEMBER 17, 2021

People love the personal touch, and the ability to send automatic responses helps me build customer loyalty and further establish myself on Instagram. Rather than just sending one DM, you can send several links to your blog or other channels over the course of several days. Do you use Instagram tools in your business?

Marketing 359

Marketing Social Media Customer Loyalty Other 359

Retail TouchPoints

MAY 23, 2022

Whether a customer purchases something from a partner, which grants them loyalty points, or wants to cash those points in, you need to know that the point balance is properly updated. This isn’t just a performance issue, it’s also customer expectation.

Merchant Services 264

Merchant Services Improvements Customer Experience Customer Loyalty 264

BigCommerce

MARCH 23, 2017

For ecommerce businesses, there are few better advertising tools and channels out there than Google and Facebook. Whether you are looking to increase brand awareness, drive net new traffic or retarget and drive customer loyalty and AOV , Google and Facebook have myriad advertising options available. Visibility isn’t cheap.

PPC 408

PPC BigCommerce Recommendation Apparel 408

BigCommerce

SEPTEMBER 14, 2018

In fact, according to IAB’s popular new study, The Rise of the 21st Century Brand Economy, the future of retail growth comes from direct consumer relationships. Customers are buying more and more things online and are buying fewer goods from traditional physical retailers. For example, what’s your customer acquisition strategy ?

Consumer 305

Consumer Shipping Costs Merchant Services Games 305