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Why Retailers Need a Centralized Database for Business Efficiency and Growth

RETAIL MANAGEMENT SOFTWARE

A centralized database acts as a single source of truth for all business data, allowing retailers to manage information from multiple channels and locations efficiently. For example, in a multi-location retail setup, if a customer makes a purchase in one store, that transaction is immediately recorded in the centralized system.

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#RICE24 Solution Spotlight: Shopify Creates a Unified Commerce Platform for Merchants

Retail TouchPoints

Shopify provides a unified commerce platform designed to enable seamless customer experiences across all channels while centralizing data and operations for multi-location retail businesses. Additionally, retailers will have a solid backend operation that empowers them to easily and cost-effectively keep pace with industry change.

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Best Marketing Automation Software

Kissmetrics

Your marketing channels. Different marketing automation software supports various marketing channels. Smaller businesses with simple campaigns may not utilize a wide range of channels and can get away using a more affordable tool. Furthermore, some software includes varying channels in different pricing tiers.

Marketing 363
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How Poshmark’s In-Person Events Drive Livestreaming Results

Retail TouchPoints

Empowering Sellers Year-Round Poshmarks biggest event of the year is PoshFest , an offsite multi-day event that brings hundreds of sellers together for interactive workshops and sessions that give them the tools and best practices they need to scale their resale businesses.

Events 147
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Omni-channel pricing with the connected customer

Bryan Eisenberg

Let me tell you a story about how dynamic pricing issues and lack of cross-channel awareness created a negative message for a leading retail brand. Check out this demo below. Full disclosure: I recorded this demo at the IBM booth at NRF 2016 in NYC as part of the IBM Retail Futurist program. It wasn’t our fault.

Channel 176
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How to Avoid Channel Conflict When Launching a D2C Website For the First Time

GetElastic

In this post, we will dive deep into this trend and explain how Elastic Path can now help businesses avoid channel conflict when launching a D2C (direct-to-consumer) thanks to our newly launched Pre-Composed Solution™ for Dealer-Enabled D2C Commerce. Facing the Reality of Channel Conflict. Adapting a Multi-Channel Strategy.

Channel 148
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Why Manufacturers Need Composable Commerce to Drive Digital Sales

Retail TouchPoints

It’s especially beneficial for sales staff, saving them time and expense on travel to face-to-face meetings and demos. Sellers now operate digital commerce channels for everything from drill bits to electric motors and hydraulic components. What’s more, research shows that the digital sales model is extremely effective.

B2B 312