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How to Master Product Photography on a Tight Budget (We Did it With Less Than $50)

BigCommerce

The 2 Types of Ecommerce Product Photography. There are two main types of images that should be used on your product page and across your marketing channels. The first are clean-cut, white background, product-only images. To stand out, create polished, consistent images across your product pages and marketing channels.

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10 Benefits of Content Marketing: Short & Long-Term

Groove

With the prevalence of social media, businesses are constantly feeding their audiences with unique and engaging content on a variety of channels ? Fulfill your audience's expectations by creating a solid eCommerce marketing strategy to increase engagement, nurture users through the buyer's journey and drive more conversions.

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Video Advertising for Ecommerce on Social, CTV, YouTube, & More

ROI Revolution

To give you insights into the video advertising landscape, we conducted a survey of over 170 digital marketing professionals from a wide range of industries and business. In this article, dive into the data behind video advertising for ecommerce and how your brand can leverage different channels for profitable growth.

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15 List Growth Email Marketing Strategies for eCommerce Websites

Inflow Insights

Oftentimes, CPA for giveaways can be lower than PPC, paid social, and other marketing channels. When customers aren’t ready to make a purchase, content offers — webinars, courses, buying guides, white papers, etc. — Offer landing pages are great for PPC, social, and affiliate channels. Content Offers.

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Ecommerce Sales Funnel: Content Strategy for Brand Awareness

ecomdash

The two most effective approaches for this kind of mass communication are email lists and social media followers — the more you build those out now, the easier content marketing becomes at subsequent stages of the sales funnel. Increase cold traffic to your channels. White papers/ebooks. Social media updates.

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Consumer Privacy & Ecommerce Trends, Stats, & News [September 2021]

ROI Revolution

55% of digital marketers believe the changes will lead to less personalized consumer experiences. 50% of digital marketers say privacy concerns will persist even after cookies go away. Ecommerce marketing strategies to comply with privacy regulations. In other words, web tracking as we know it is going away.

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Holiday Ecommerce Strategies

ROI Revolution

Additionally, rushed deployments don’t just impact the organic channel but can also create problems for paid ads and overall user experience. When you are ready to replatform, you can refer to our white paper, Replatforming Your Website? Avoid These Marketing Pitfalls.