Ecommerce Platforms

FEBRUARY 9, 2023

We’ll cover: How to sell across channels with Shopify POS Go How to sell in person with Shopify POS Go How multi-brand stores can sell with Shopify POS Go Keep reading to learn all about the selling potential you have with Shopify POS Go. As a result, we’d like to walk through ways to properly sell across channels with Shopify POS Go.

POS 104

POS Shopify Merchant Services Channel 104

BigCommerce

MARCH 14, 2017

In addition, poor management, which results in out of stock events and overstocking, can be costly. However, this is not recommended if you use Amazon FBA, a third-party logistics company, or another type of external fulfilment. Cross-Channel Inventory. How to Create SKUs in BigCommerce. Establish Standards.

Channel 414

Channel BigCommerce Multi-channel Shipping Costs 414

Retail TouchPoints

NOVEMBER 6, 2023

We know they will feel inspired by the products we’ve curated, the events we’ve created, and our best-in-class service offering to make people feel good and look their best.” Magical Events Throughout the Season Holiday-themed events and activations also are core to Nordstrom’s holiday strategy.

Gifts 228

Gifts Department Stores Shipping Events 228

Retail TouchPoints

NOVEMBER 30, 2021

The original and most potent form of social commerce is embodied by everyday word of mouth, in which people recommend things to their family and friends. Customers recommend products and services to other people, casually and in-the-moment, millions of times each day on social media, in direct messages, texts, emails and so on.

Marketing 249

Marketing Social Media Customer Recommendation 249

Retail TouchPoints

OCTOBER 2, 2024

The pre-recorded event featured a fitness theme with humorous video montages set at the “Pinterest Performance Center,” a fictional athletic facility for digital marketers. Well, if you have come to build your brands, to sweat your campaigns, to keep your KPIs on the prize, then we’ll all be winners here.”

Social Media 283

Social Media Presentation Events Marketing 283

RTP blog

APRIL 4, 2018

RevTech , a venture accelerator focused on developing early-stage retail technology companies, is hosting its 11 th semi-annual Tech Trends in Retail event in the flagship Neiman Marcus store in Dallas on April 5. It’s a dynamic space that houses dynamic signage, events, live artwork displays, live podcasts and even a restaurant.

Events 150

Events Technology Food and Beverages Retail 150

Retail TouchPoints

MAY 15, 2024

With Travel Shops, Expedia is aiming to bridge the gap between creators’ travel recommendations and consumers’ purchases. “Travel Shops are a first-of-its-kind travel platform that bridges the gap between content creators and travelers, creating a central hub for curated travel recommendations and a seamless shopping experience. .

Travel 252

Travel Social Media Books Recommendation 252

Retail TouchPoints

JULY 4, 2022

Measures Users More Accurately Whereas UA largely measures by sessions and page views, GA4 focuses more on measuring users across devices and channels. This update is particularly helpful for ecommerce brands, which often want to observe how users interact with their website(s) during different seasons and special events.

eCommerce 279

eCommerce SEO Recommendation Events 279

Retail TouchPoints

FEBRUARY 25, 2022

In today’s world brands need to be omnipresent, having digital footprints across several channels. A recent study found that 68% of Gen Z shoppers planned to use non-traditional channels for Black Friday and Christmas shopping, with Instagram (47%) taking the lead as a holiday shopping platform. Through 2021, nearly all the major U.S.

Social Media 301

Social Media Retail Events Channel 301

Retail TouchPoints

SEPTEMBER 18, 2023

Perhaps most importantly, “a decade ago, very few of you were using things like Amazon Advertising, Amazon Lending and Fulfillment by Amazon (FBA), and things like Brand Registry, Seller-Fulfilled Prime, Seller University and even Amazon Accelerate didn’t exist,” said Mehta at the event.

Payment Services 318

Payment Services eCommerce Shipping Costs Multi-channel 318

Retail TouchPoints

OCTOBER 28, 2024

Gen Zers also place a high value on community and peer recommendations, often trusting influencers, reviews, and other forms of user-generated content (UGC) over traditional advertising. Reward your favorite entries with prizes or feature them on your brand’s social channels.

Consumer 256

Consumer Social Media Recommendation Travel 256

Retail TouchPoints

OCTOBER 24, 2024

Not only has the traditional funnel disappeared, but increased competition online means that marketers’ historical focus on the top and middle of the funnel — capturing consumers’ attention and inspiring them to research and browse across channels — is no longer performing like it used to.

Merchant Services 246

Merchant Services Shipping Costs Payment Services Payments 246

Retail TouchPoints

JANUARY 27, 2023

This diverse group of influential men from the worlds of sports, entertainment, business and activism will promote the digital luxury platform’s marketing campaigns and product launches, create custom content for Saks’ digital channels, and attend and host both virtual and in-person events.

Fashion 274

Fashion Events Recommendation Channel 274

Retail TouchPoints

JANUARY 12, 2024

E-sellers will leverage social channels more than ever. Recent data shows that online retailers are increasingly relying on social media advertising platforms to reach and engage with their target customers, while search-based channels such as Google Shopping and Bing are becoming less popular.

Social Media 308

Social Media Beauty and Health Multichannel eCommerce 308

Retail TouchPoints

JANUARY 19, 2023

For brands considering livestreaming or just starting to dip their toes in the water, experts recommend answering three basic questions that will shape their live commerce strategies. During the sales period, 62 influencer and retailer-run livestream channels surpassed RMB 100 million ( $14.2 festival in 2022 for proof.

Social Media 289

Social Media X-cart Consumer Recommendation 289

Retail TouchPoints

AUGUST 13, 2024

Examples can include customer service escalations, product recommendations for high-involvement purchases, new product introductions and other more complicated tasks. AI-powered content collaboration and ideation : Generates data-driven ideas and recommendations, improving efficiency and quality.

Technology 294

Technology Customer Experience Improvements Recommendation 294

UpSellIt

AUGUST 15, 2024

As fall approaches, update your website, email campaigns, and social media channels with warm, fall-inspired imagery and color schemes, such as rich oranges, deep reds, and rustic browns. Boost AOV with Seasonal Product Recommendations Personalization is essential for fostering customer loyalty and driving sales.

Marketing 131

Marketing Gifts Social Media Customer Loyalty 131

Retail TouchPoints

JULY 19, 2021

This was especially true when COVID-19 accelerated triggers resulting from life events that motivated more people to buy or upgrade homes and make other major life decisions. Don’t shy away from asking how recommended additional data can fuel marketing campaigns and what results to expect. Strategic Counsel is Paramount.

Marketing 261

Marketing Retail Multi-channel Events 261

Retail TouchPoints

AUGUST 25, 2022

While email marketing continues to be a consistent high-performing channel, it doesn’t mean messages can’t be improved for a greater chance of conversion. Remember, all channels work together. Here are four data-backed ways to increase your email marketing performance this holiday season. Plan for the Cyber Ten.

Marketing 331

Marketing Shipping Costs Shopping Carts Channel 331

Retail TouchPoints

NOVEMBER 10, 2022

Reward members with Beauty Insider points for attending and interacting at the retailer’s Sephoria virtual brand founder events. In terms of savings, we see that our members are driven by our big promotional events in the Spring and during the holiday season. Emeline Berlind. RTP: Sephora is known for having a rich customer experience.

Consumer 240

Consumer Gifts Customer Experience Multi-channel 240

Retail TouchPoints

JANUARY 23, 2024

Over five days and a growing portfolio of on- and off-site events, the National Retail Federation brought together more than 40,000 attendees and 1,000+ exhibitors in NYC. It was the growth of what we first called multi-channel, which then became omnichannel, and then we saw the growth of the brands born on the internet.”

ACH 265

ACH Multi-channel Technology Customer Retention 265

Kissmetrics

MAY 27, 2021

For many, the Memorial Day weekend also marks the start of summer and a chance to grab a deal in the annual holiday shopping event. The shopping event is no longer the preserve of brick-and-mortar stores. I recommend combining the two via a paid ad campaign on social media. Smaller brands often stick to social media.

Social Media 267

Social Media eCommerce Events Recommendation 267

ROI Revolution

JUNE 22, 2023

It starts with the smallest scope of the conversion event itself, then looks at the session that led to that conversion, then zooms out to look at the user’s whole journey and how they originally reached your website. The event that’s being scoped for attributable credit is the conversion event itself, such as a “purchase” event.

Events 78

Events Recommendation Channel Webinar 78

UpSellIt

NOVEMBER 7, 2024

Valuable Word-of-Mouth Promotion : Loyal customers contribute to a brand’s reputation by providing trusted word-of-mouth recommendations, attracting new customers organically. Use customer data to tailor interactions, recommendations, and communications. Train your staff to be friendly, knowledgeable, and responsive.

Customer Loyalty 135

Customer Loyalty Customer Live Chat Customer Experience 135

Retail TouchPoints

MARCH 30, 2023

The company plans to update its website with more personalized product recommendations, improved search and better visuals, and add more in-depth ratings and reviews to better educate customers about its products. These updates will be particularly focused on mobile, which has become a major channel for the retailer. “In

Mobile 272

Mobile Social Media Operations Improvements 272

Canadian Special Events

JULY 17, 2024

AV-CANADA: Partnering in Corporate Event Excellence AV-CANADA, with over 30 years of experience in live events, is a leader in the industry by delivering innovative, customized solutions that consistently exceed client expectations. 24/7 Support : AV-CANADA pledges to provide round-the-clock support to ensure events run smoothly.

Events 98

Events Arts Technology Presentation 98

Kissmetrics

OCTOBER 16, 2020

But the good news is that I narrowed it down to my top six recommendations, reviewed them, and developed an all-inclusive list of what to consider when making your final decision. I stand behind all of my top recommendations. Your marketing channels. Different marketing automation software supports various marketing channels.

Marketing 363

Marketing Multi-channel Live Chat Social Media 363

Fabric

DECEMBER 15, 2023

Welcome to our recap of fabric’s recent LinkedIn Live event, where Jon Reily, Bounteous’ SVP of Commerce & Loyalty, joined Lori Howitt, fabric’s Senior Solutions Consultant, to discuss how retailers can meet the needs of customers in this age of instant gratification. 5 Key Takeaways 1. Happy holidays and happy shopping!

eCommerce 130

eCommerce Omnichannel Fulfillment eCommerce Platforms 130

Groove

MARCH 24, 2022

When cookies are being used to authenticate a user, the information must be transferred to the server and back using secure SSL/TLS channels. Once created, all tracking occurs on the basis of parameters and events. In Universal Analytics, there were specific hit types for pageviews, events, transactions, etc.

eCommerce 195

eCommerce Events Merchant Services Recommendation 195

Retail TouchPoints

DECEMBER 15, 2022

Real-time CDP helps companies bring together known and anonymous data from multiple enterprise sources to create a consolidated customer profile, which can be used to provide personalized customer experiences across all channels and devices — all in real time. Factors Driving the Need for Real-Time CDP.

Multi-channel 243

Multi-channel POS Customer Data Mobile 243

ChannelAdvisor

MAY 3, 2021

The impact of these unexpected events created many aftershocks for brands and manufacturers, especially in inventory and stock management. In our work with major brand clients, we propose solutions that could help them maintain healthy e-commerce distribution channels, in the normal course of business and when unexpected incidents arise.

Multichannel 105

Multichannel Events eCommerce Online Retail 105

lateshipment

SEPTEMBER 12, 2023

The word spread, and now it’s the biggest shopping event before the holidays. Offer a Gamified, Shareable and Engaging experience Emails with gamification events typically result in 74% more engagement (Styles.ai) Some brands which used this gamification strategy in their marketing campaign saw huge results in a very short period.

Social Media 130

Social Media Multi-channel eCommerce Channel 130

Omnisend

DECEMBER 15, 2023

Product advertising is a marketing strategy that attempts to create product demand through promotions across channels, such as email, SMS, television, print, ads, radio, and social media. Digital channels like emails, SMS, SEO, and social media have made this much-needed perspective shift possible.

Outdoor 145

Outdoor Social Media Channel X-cart 145

Groove

AUGUST 18, 2020

Store all of your customer data in one place, and deliver customized experiences through email and other owned channels. Target users with special events and generate better results by leveraging a contact's website activity to send behavior-based emails. Reach Customers On Any Channel. Real-Time Customer Data. Automation.

Merchant Services 319

Merchant Services Shopify Subscription Multi-channel 319

Retail TouchPoints

MAY 24, 2021

Live shopping apps embedded on the brand’s websites allow customers to review personalized looks as they are assisted by their local store employee, and associates continuously update their personal storefronts with curated product recommendations and services.

Social Media 202

Social Media Mobile Live Chat Recommendation 202

Retail TouchPoints

FEBRUARY 7, 2023

It was amazing to be back in NYC for NRF 2023, and this year’s event did not disappoint. For example, churn prediction, recommendation engines and customer lifetime value models were discussed at multiple booths. First announced at NRF 2020, COVID has supercharged the adoption of alternative channels for medical care and wellness.

Retail 270

Retail POS Apparel Department Stores 270

Retail TouchPoints

AUGUST 8, 2024

Making a Value Exchange To make things even more complicated, many millions of consumers willingly trade away bits of data about themselves in exchange for higher levels of convenience ; access to more personalized promotions, product recommendations and content; or even the full scope of benefits offered by retailer loyalty programs.

Retail 283

Retail Payment Services Consumer Payments 283