Retail TouchPoints

AUGUST 28, 2024

The fastest-growing segment of entertainment isn’t movies, TV or even short-form video à la TikTok and YouTube — it’s gaming. The video game industry has one major advantage in the fight for share of mind and wallet — the interactivity and deep engagement already built into these environments. billion in the U.S. billion in the U.S.

Games 223

Games Social Media Consumer Mobile 223

Retail TouchPoints

JANUARY 29, 2024

million members, both in clubs and across digital channels. Fitness center chain Planet Fitness is the latest company to jump on the media network bandwagon with the debut of its PF Media Network. The new network aims to connect advertisers to Planet Fitness’ more than 18.5 The company currently has 2,498 locations across the U.S.

Games 279

Games Retail Social Media Channel 279

Retail TouchPoints

FEBRUARY 23, 2023

I foresee shopping and chat capabilities added to sporting events, game shows, reality shows, concerts and much more. Consumers will be able to purchase items they see featured in these programs, including products offered by the show’s sponsors, which will enjoy a far greater, and finally measurable, ROI for their sponsorship dollars.

Channel 358

Channel Marketing Social Media Technology 358

Retail TouchPoints

OCTOBER 27, 2021

With the customer journey growing more complex every day, due in large part to the proliferation of screens and cross-channel marketing, retail brands now require robust attribution models to understand how different channels contribute to desired outcomes. Game Theory Meets Attribution. The Decline of Click-Based Attribution.

Multi-channel 299

Multi-channel Games Retail Social Media 299

Retail TouchPoints

JULY 14, 2022

PUMA is leaning into all three with a new sports-based experience on Roblox called “PUMA and the Land of Games.” As with any new channel or strategy, there is an underlying focus on ROI. That’s why the brand is measuring the success of “PUMA and the Land of Games” based on visits and engagement. . “We

Games 70

Games Clothing Consumer Marketing 70

FastSpring

NOVEMBER 13, 2024

FastSpring is proud to announce a partnership with Nexus , a leading platform for supporting content creators and monetizing games, where both companies have joined forces in order to help game publishers materially grow profits with their own creator-powered, custom designed, and hosted web shops.

Merchant Services 120

Merchant Services Payments Games Payment Services 120

Groove

NOVEMBER 8, 2024

Channel-Specific Requirements: Online marketplaces have varying rules that merchants need to follow. Best Practices for eCommerce Feed Management eCommerce is ever-evolving, and at Groove Commerce, it’s our job to help you stay at the top of your game.

Management 339

Management eCommerce Merchant Services Channel 339

FastSpring

JULY 26, 2024

With so many marketing channels to manage to promote your game, combined with the complexity of monetizing your games on multiple platforms, in PC marketplaces, or even D2C via your own webshop, your head might be spinning keeping up with where to focus your efforts. What KPI can help you cut through the noise. Listen now!

Games 127

Games Marketing Shipping Costs Definition 127

Retail TouchPoints

OCTOBER 18, 2024

Chief among these are Prime Video’s exclusive Thursday Night Football offering and its Black Friday football game that was introduced last year. In fact, the match-up last month between the Cowboys and the Giants was the most-streamed regular-season NFL game ever , with 16.2 million viewers.

Multi-channel 274

Multi-channel Games Marketing Supplies 274

Retail TouchPoints

APRIL 5, 2024

Retailers are always looking to improve their game, with an eye to increasing sales, reducing costs and maximizing profitability. Retail competition has increased from small upstart retailers to big box stores and peers, so the ability for retailers to improve on their game is more necessary than ever. About four in five U.S.

Retail 306

Retail Games Multi-channel Leisure 306

Kissmetrics

JANUARY 26, 2021

Initially, they just wanted a way to talk to others in the gaming community. Screenshare allows you to communicate, watch videos, and, of course, play games. This means you can hit a message and reply to someone directly on your text channel. You’ll find this feature in the voice channel. Starting a Discord Channel.

Channel 316

Channel Games Download Social Media 316

Retail TouchPoints

JANUARY 6, 2023

For retailers and brands, the introduction of the metaverse means yet another sales and communication channel with the consumers. Traditionally retailers and brands relied on brick-and-mortar stores as the primary channel where consumers could receive unconventional storytelling and experiences. Approaching iCommerce.

Games 313

Games Cryptocurrencies Clothing Channel 313

Groove

DECEMBER 11, 2024

Why a Strong eCommerce Email List Matters eCommerce email marketing is one of the most important channels to generate traffic, conversions, and revenue for many businesses. In fact, email marketing has the highest ROI of any digital marketing channel, generating an average of $42 for every $1 spent.

eCommerce 295

eCommerce Social Media White Paper Seminar 295

Retail TouchPoints

OCTOBER 29, 2024

The challenge could prove even greater for smaller D2C brands as they go head-to-head with national brands like Nike and Lululemon, which, in addition to direct sales, have the advantages of name recognition and multiple distribution channels. Nearly 70% of marketing spend has gone to these channels. times higher than banner ads.

Gifts 284

Gifts Social Media Mobile Games 284

Retail TouchPoints

JANUARY 2, 2024

Ikea Retail (Ingka Group) has seen “game-changing” results since employing artificial intelligence-powered demand sensing technology. AI has been a game-changer for us, making our routine tasks easier with the use smart models,” explained Parag Parekh, Global Chief Digital Office (CDO) for Ikea Retail (Ingka Group) in a statement.

Improvements 259

Improvements Games Technology Article 259

Retail TouchPoints

DECEMBER 11, 2024

“With Amazon Autos, were bringing the simplicity and ease customers expect from Amazon to car shopping, one of their largest purchases, while offering dealers a new channel to connect with a broad audience. At the dealership, customers will complete the trade-in process by dropping off their old car when picking up the new one.

Automotive 254

Automotive Payment Services Retail Games 254

Retail TouchPoints

NOVEMBER 9, 2022

What I mean by [missing Web2] is not having a hearty ecommerce channel or not having an understanding of the intimacy that social can provide to their consumer experience — that was a big miss. For brands focused on younger consumers, Gen Z in particular, the metaverse will be an important new channel.

Cryptocurrencies 325

Cryptocurrencies Games Payment Services Consumer 325

Kissmetrics

JUNE 3, 2021

The couple hosts a 20-minute travel TV show on Channel One Russia that takes viewers behind the scenes of their online photos.”. Say you’re working with a client (let’s call them Client A) in the gaming industry — specifically in the smartphone app gaming industry. Mobile gaming is a pretty competitive industry.

Marketing 270

Marketing Games Download Mobile 270

Forrester eCommerce

SEPTEMBER 9, 2020

My wife and I were really into upping our cheese-board game during the months of […]. You get a little bit of everything — a variety of cheeses, crackers, some meats, some fruit, maybe a little honey and nuts to spice it up.

SEO 351

SEO Games Channel Customer Experience 351

Retail TouchPoints

NOVEMBER 21, 2024

In 2023-24, a 30-second spot averaged $882,000, with five games airing between Thanksgiving and Christmas (including a Christmas Eve game for the extra-last-minute shopper). This year, there are only four games in that same period, meaning there are only four chances to reach football’s massive audience during the week’s biggest games.

Shipping Costs 256

Shipping Costs Retail Toys Games 256

Groove

OCTOBER 14, 2024

Let’s take a look at exactly why understanding your CTR is so important in the eCommerce space and how you can calculate your CTR across multiple marketing channels. How to Calculate CTR Across Different Channels Calculating CTR is simple, but you’ll need to approach it a little differently depending on the channel you’re measuring.

eCommerce Marketing 334

eCommerce Marketing Outdoor eCommerce Improvements 334

Retail TouchPoints

AUGUST 16, 2023

For many brands, television can seem like an imposing channel to start advertising on, but it’s never been easier for a brand to start advertising on television ,” said Moore. In fact, NBCU just launched a self-serve platform for brands to advertise on its CTV app Peacock , and many other streaming services have similar offerings.

Games 246

Games Social Media Merchant Services Shopify 246

Retail TouchPoints

NOVEMBER 1, 2022

Ralph Lauren has teamed up with Epic Games , creator of Fortnite, to launch a new line of digital-physical apparel and accessories that feature a reimagined version of the brand’s iconic polo player logo, in which a llama replaces the Polo Pony. 5, 2022, will debut two outfits and alternate styles as well as in-game cosmetics.

Games 273

Games Arts Accessories Apparel 273

Retail TouchPoints

MARCH 31, 2021

At GameStop, Wilke will oversee growth strategies and marketing, with a focus on increasing customer loyalty and growing the reach of Power Up Rewards and Game Informer. He also will work with other company leaders on initiatives that include expanding the company’s use of customer insights and metrics to optimize channel marketing.

Social Media 261

Social Media Customer Loyalty Games Channel 261

Retail TouchPoints

OCTOBER 19, 2022

The opening of RISE Express stores at Circle K locations is a game-changer,” said Ben Kovler, Founder, Chairman and CEO of Green Thumb in a statement. Convenience is a strong channel in retail, and people want more access to cannabis. Green Thumb will source the items from a 28-acre cultivation facility in Ocala, Fla.

Operations 310

Operations Games Channel Marketing 310

Kissmetrics

MAY 31, 2021

Those were the channels we leveraged to generate sales. Fast forward to today, we still leverage those channels, but now 27% of our sales are generated through word of mouth, referrals and brand recognition. I am now starting to go after channels that we take for granted…. I’ll add more to the mix as we grow. But that’s alright.

Marketing 363

Marketing Social Media SEO Channel 363

Kissmetrics

MARCH 10, 2021

If you’re hosting weekly virtual meetings, you could include a game or an icebreaker at the start. This game tests how well you know your workmates. Miming Games. The free version allows up to 24 users and 12 watercooler channels. You can then develop channels. There is no set frequency for virtual team building.

Marketing 326

Marketing Books Games Events 326

Retail TouchPoints

AUGUST 12, 2021

As for adidas, we will continue to focus our efforts on executing our ‘Own the Game’ strategy that will enable us to grow in an attractive industry, gain market share, and create sustainable value for all of our stakeholders.”. The plan also calls for adidas to diversify its leadership and continue investing in sustainability efforts.

Sporting Goods 261

Sporting Goods Games Supplies Operations 261

Retail TouchPoints

OCTOBER 18, 2021

Insights from signals can help brands create the connective tissue between all of their channels to deliver the most relevant experience, from research to purchase to support and back. Connect every channel. In order to make the cross-channel dream a reality, brands need to pass data quickly between channels.

Customer Experience 291

Customer Experience Customer Channel Omnichannel 291

Retail TouchPoints

JULY 19, 2022

Brazil and India will see a new Shopping section in the Explore tab on the site — which already includes sections such as Trending, Music, Gaming and Fashion — that will feature relevant, shoppable content. Next week, YouTube viewers in the U.S., The Shopping section will roll out to additional countries later this year. Creators in the U.S.

Shopify 253

Shopify Channel Fashion Games 253

Retail TouchPoints

MAY 17, 2022

Zaccariello noted that physical stores not only remain important sales channels, they also provide opportunities to deliver vital connections to and among customers. The December 2021 launch of the interactive Snow City game was complemented by a live experience at Kuala Lumpur, Malaysia’s Pavilion center.

Games 285

Games Outdoor Definition Events 285

Kissmetrics

JANUARY 5, 2021

Whether you’re live-streaming a podcast , a Q&A, or your cooking channel, you may find the tools you need here. Discord is often seen as a gaming-centric platform. If your audience and products revolve around gaming, you want to try Discord. The 10 Alternatives to Google Hangouts on Air.

Games 363

Games Download Social Media Arts 363

Retail TouchPoints

JANUARY 18, 2024

Mobile apps have become a critical customer engagement channel for retailers as they try to create and capture more value for, and from, their customers. This behavior aligns extraordinarily well with the immediacy of excitement, challenge and rewards associated with games. Starbucks, for example, has a points-based reward program.

Retail 311

Retail Customer Loyalty Games Reference 311

Retail TouchPoints

SEPTEMBER 12, 2023

It typically involves manufacturing, global and local logistics, storing products in bulk and distribution to multiple sales channels — and then fulfillment and that last-mile delivery that FBA offers.” It’s a single inventory pool that they can then use to distribute to Amazon FBA or any other sales channel they may have.

Supplies 293

Supplies Multi-channel Merchant Services Fulfillment 293

Retail TouchPoints

OCTOBER 3, 2024

Borrowing a page from Shark Tank , Amazon will premiere its new Buy It Now game show on Prime Video on Oct. Amazon has been enhancing its content offerings in recent months, including partnering with GroupM to co-develop content for the new Amazon Live channel and introducing new shopping formats in May 2024.

Games 253

Games Channel Other Customer 253

Retail TouchPoints

APRIL 24, 2023

With creators impacting in-store sales, we’ll start to see more creators playing a role in more non-digital experiences, and marketers will develop full strategies to repurpose creator content across social, print and in-store channels. 1] [link]

Social Media 279

Social Media Electronics Accessories Recommendation 279

Retail TouchPoints

MAY 31, 2024

The first two episodes of Kitchen Glow Up premiered on May 28 on the Tastemade streaming channel. “As Other recent partnerships have included shoppable integrations for select CBS Sports Golazo Network games and The Talk daytime talk show, in which viewers were able to shop the outfits worn by the show’s hosts.

Games 248

Games Channel Technology Management 248