Retail TouchPoints

MAY 12, 2023

According to the study, TV and movies no longer dominate the media landscape like they once did as consumers, especially younger ones, increasingly turn to new digital channels for more immersive entertainment experiences. However, this isn’t a case of purely replacing one medium for another.

Games 310

Games Social Media Multi-channel Consumer 310

FastSpring

JULY 26, 2024

With so many marketing channels to manage to promote your game, combined with the complexity of monetizing your games on multiple platforms, in PC marketplaces, or even D2C via your own webshop, your head might be spinning keeping up with where to focus your efforts. What KPI can help you cut through the noise. Listen now!

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Games Marketing Shipping Costs Definition 133

Retail TouchPoints

JANUARY 29, 2024

million members, both in clubs and across digital channels. Fitness center chain Planet Fitness is the latest company to jump on the media network bandwagon with the debut of its PF Media Network. The new network aims to connect advertisers to Planet Fitness’ more than 18.5 The company currently has 2,498 locations across the U.S.

Games 289

Games Retail Social Media Channel 289

Retail TouchPoints

JULY 23, 2021

Before they’ve even started, the 2020 2021 Olympic Games have already made history. The impact that will have on athlete performance, global viewership and the overall ambience surrounding the games (both on-site in Tokyo and abroad) remains to be seen. Will sponsoring brands be tarnished by the turmoil surrounding the event ?

Games 306

Games Retail Events eCommerce 306

FastSpring

SEPTEMBER 16, 2024

Monetizing your desktop or mobile game effectively in the rapidly growing and changing video game industry can be very challenging, and choosing the right distribution channels is just one piece of the puzzle. That’s why we’ve released a new guide to implementing D2C sales for video games using FastSpring.

Payments 81

Payments Merchant Services Games Payment Services 81

Retail TouchPoints

DECEMBER 19, 2022

Build-A-Bear also eagerly embraced metaverse opportunities, and its latest is a Roblox environment, Build-A-Bear Tycoon , with elements that connect to the retailer’s physical stores, including special codes for in-experience redemption through stores and marketing channels.

Games 189

Games Workshop Digital Currency Accessories 189

Algopix

OCTOBER 15, 2023

Cross-channel tracking, also known as cross-device tracking, involves monitoring customer interactions and behaviors across multiple online channels and devices. These channels can include websites, mobile apps, social media platforms, email, and more. This is where cross-channel tracking becomes invaluable.

Channel 128

Channel eCommerce Social Media Customer Loyalty 128

ROI Revolution

SEPTEMBER 19, 2023

Embracing a multi-channel programmatic marketing strategy is no longer an option. 75% of shoppers use multiple channels before making a purchase. To engage your audience, you need to diversify your marketing efforts and utilize emerging channels. It’s time to embrace a multi-channel approach.

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Multi-channel Channel Marketing Games 78

FastSpring

SEPTEMBER 12, 2024

Giving buyers payment options that are simple, quick, and familiar is the single most effective way for mobile gaming companies to increase conversion rates and maximize revenue. With FastSpring’s new, seamless Kakao Pay integration, South Korean mobile gaming or app companies don’t have to wonder if they’re leaving revenue on the table.

Payments 78

Payments Games Payment Services Shopping Carts 78

Retail TouchPoints

FEBRUARY 23, 2023

I foresee shopping and chat capabilities added to sporting events, game shows, reality shows, concerts and much more. Consumers will be able to purchase items they see featured in these programs, including products offered by the show’s sponsors, which will enjoy a far greater, and finally measurable, ROI for their sponsorship dollars.

Channel 358

Channel Marketing Social Media Technology 358

Algopix

AUGUST 12, 2023

As seasoned Amazon sellers, we understand the importance of quality insights and valuable resources to elevate your FBA game. This guide unveils the crème de la crème of YouTube channels tailored for Amazon FBA sellers. Expert Insights : Experts, industry leaders, and successful Amazon sellers often host Reputable YouTube channels.

Channel 114

Channel eCommerce Multi-channel Information 114

BigCommerce

AUGUST 13, 2018

Most online sellers begin their journey from one sales channel, setting up shop through a website or marketplace. Multi-channel retailing is the practice of selling merchandise on more than one sales channel. A report by BigCommerce confirms that buyers across several age groups are shopping from multiple sales channels.

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Multi-channel Channel Comparison Shopping Shipping Costs 263

Retail TouchPoints

OCTOBER 29, 2024

The challenge could prove even greater for smaller D2C brands as they go head-to-head with national brands like Nike and Lululemon, which, in addition to direct sales, have the advantages of name recognition and multiple distribution channels. Nearly 70% of marketing spend has gone to these channels. times higher than banner ads.

Gifts 290

Gifts Social Media Mobile Games 290

Groove

NOVEMBER 8, 2024

Channel-Specific Requirements: Online marketplaces have varying rules that merchants need to follow. Best Practices for eCommerce Feed Management eCommerce is ever-evolving, and at Groove Commerce, it’s our job to help you stay at the top of your game.

Management 314

Management eCommerce Merchant Services Channel 314

Retail TouchPoints

OCTOBER 18, 2024

Chief among these are Prime Video’s exclusive Thursday Night Football offering and its Black Friday football game that was introduced last year. In fact, the match-up last month between the Cowboys and the Giants was the most-streamed regular-season NFL game ever , with 16.2 million viewers.

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Multi-channel Games Marketing Supplies 279

ROI Revolution

OCTOBER 10, 2023

SEO and conversion rate optimization are really a long game, aren’t they? The Long Game: UX & SEO Strategies for Q4 You need to be working on optimizations all year long in order to set yourself up for a really strong Q4 and holiday season. You plan to go with that for the rest of this of the period.

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SEO Games Books Definition 78

BigCommerce

JULY 18, 2019

You’re watching a basketball game on your favorite sports app. Your favorite player hits a game winner. You celebrate on…

Channel 258

Channel Games Customer eCommerce Technology 258

FastSpring

OCTOBER 19, 2021

Regardless of whether you believe that Epic Games or Apple won in the recent U.S. Our guest will be attorney Richard Hoeg, host of the 45,000+ subscriber Virtual Legality YouTube channel. Our guest will be attorney Richard Hoeg, host of the 45,000+ subscriber Virtual Legality YouTube channel. injunction, the ruling from U.S.

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Payments Games Payment Services Webinar 134

Retail TouchPoints

DECEMBER 13, 2021

I think people are getting tired of using the word omni — it’s really “channel-less.” The customer doesn’t think in channels, so [the question becomes] how can the retailer stop operating in channels? COVID has certainly changed the game. Now more than ever, “omni” is the focus. Take for example CDPs.

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Channel Omnichannel Retail Merchant Services 182

Retail TouchPoints

OCTOBER 27, 2021

With the customer journey growing more complex every day, due in large part to the proliferation of screens and cross-channel marketing, retail brands now require robust attribution models to understand how different channels contribute to desired outcomes. Game Theory Meets Attribution. The Decline of Click-Based Attribution.

Multi-channel 306

Multi-channel Games Retail Social Media 306

Kissmetrics

OCTOBER 1, 2019

I didn’t want to rely on a channel that would cost me more next year and the year after because it could get so expensive that I may not be able to profitably leverage it in the future. From mortgage calculators to calorie counters to a parking spot finder and even video games that you can add to your site and make your own.

Games 266

Games SEO Social Media Marketing 266

365 Retail

MARCH 22, 2022

UK retail-focused businesses like Catalina, which has introduced its own Catalina One gamification offering, are also looking to use this to help clients leverage on the growth of mobile gaming and e-commerce apps. According to Tapjoy, 77% of Gen Z’s are currently playing mobile games daily.

Games 70

Games Retail eCommerce B2B 70

Retail TouchPoints

OCTOBER 3, 2024

Borrowing a page from Shark Tank , Amazon will premiere its new Buy It Now game show on Prime Video on Oct. Amazon has been enhancing its content offerings in recent months, including partnering with GroupM to co-develop content for the new Amazon Live channel and introducing new shopping formats in May 2024.

Games 263

Games Channel Other Customer 263

FastSpring

FEBRUARY 26, 2024

A lot of big changes around direct-to-consumer options in the games industry have been going on in the past few months. A ruling in favor of Epic in Epic Games v. Amidst these Goliaths fighting over revenue from games and in-app purchases are the players. For example: The settlement between U.S. States and Google.

Consumer 130

Consumer Games Payments Payment Services 130

Groove

OCTOBER 14, 2024

Let’s take a look at exactly why understanding your CTR is so important in the eCommerce space and how you can calculate your CTR across multiple marketing channels. How to Calculate CTR Across Different Channels Calculating CTR is simple, but you’ll need to approach it a little differently depending on the channel you’re measuring.

Outdoor 343

Outdoor eCommerce Marketing eCommerce Improvements 343

Retail TouchPoints

APRIL 5, 2024

Retailers are always looking to improve their game, with an eye to increasing sales, reducing costs and maximizing profitability. Retail competition has increased from small upstart retailers to big box stores and peers, so the ability for retailers to improve on their game is more necessary than ever. About four in five U.S.

Retail 312

Retail Games Multi-channel Leisure 312

ROI Revolution

AUGUST 7, 2023

Amazon’s growing network of owned and operated channels (such as IMdB and Amazon Fire) can serve ads in unconventional places that other platforms don’t have the same access to. Having an effective cross-channel digital strategy can help your business stay profitable in a fluctuating economy.

Channel 78

Channel Social Media Games Customer 78

Retail TouchPoints

JANUARY 2, 2024

Ikea Retail (Ingka Group) has seen “game-changing” results since employing artificial intelligence-powered demand sensing technology. AI has been a game-changer for us, making our routine tasks easier with the use smart models,” explained Parag Parekh, Global Chief Digital Office (CDO) for Ikea Retail (Ingka Group) in a statement.

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Improvements Games Technology Article 264

Retail TouchPoints

NOVEMBER 18, 2024

This is where an online B2B resale platform — one that is backed by technology and data and offers multiple channels to sell inventory — can help solve the post-holiday returns pile-up. Ensure Brand Control Channel control is important, especially for sensitive brands.

B2B 147

B2B Payment Services Small Business Retail Channel 147

Sailthru

MARCH 16, 2020

There’s no question that Americans love video games; nearly 70% game on at least one device. And with thousands of games released every year, the choices for gamers are endless. But with all these choices comes increased competition, and video game brands have to work harder than ever to attract customers.

Games 78

Games Mobile Download Customer 78

FastSpring

NOVEMBER 18, 2020

According to Statista , there are millions of apps available for download across each of these platforms: Yet in August, Epic Games took aim at Apple’s App Store, claiming that their commission cut was unacceptable. Yet the undertones of Epic Games’ argument is what really matters here. What’s at stake for Epic Games and Apple?

Games 121

Games Merchant Services Payment Services Payments 121

Bryan Eisenberg

JANUARY 27, 2016

Let me tell you a story about how dynamic pricing issues and lack of cross-channel awareness created a negative message for a leading retail brand. My daughter was desperate, in the way only a fourteen year old can be, to purchase the Logo board game for her best friend’s birthday. She searched everywhere for it on her phone.

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Channel Customer Demo Games 176

Retail TouchPoints

AUGUST 16, 2023

For many brands, television can seem like an imposing channel to start advertising on, but it’s never been easier for a brand to start advertising on television ,” said Moore. In fact, NBCU just launched a self-serve platform for brands to advertise on its CTV app Peacock , and many other streaming services have similar offerings.

Games 246

Games Social Media Merchant Services Shopify 246

Ecommerce Platforms

AUGUST 22, 2022

One of the core features that helps Richpanel stand out from the competition is how it allows store owners to handle customer support from multiple sales channels in one place. Store owners can connect however many of these they want; after which, messages from all of those channels get sent to the Richpanel message center for processing.

Multi-channel 104

Multi-channel Shopify Channel Merchant Services 104

Retail TouchPoints

OCTOBER 18, 2024

turned to one of advertising’s most powerful new channels — connected TV (CTV). resulting in a double-digit increase in message association and more click-throughs than its other channel investments. as it looked to keep the Big Game buzz going well after Super Sunday. “To

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Multi-channel Channel Games Marketing 278

Retail TouchPoints

JANUARY 6, 2023

For retailers and brands, the introduction of the metaverse means yet another sales and communication channel with the consumers. Traditionally retailers and brands relied on brick-and-mortar stores as the primary channel where consumers could receive unconventional storytelling and experiences. Approaching iCommerce.

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Games Cryptocurrencies Clothing Channel 317

Retail TouchPoints

MAY 31, 2024

The first two episodes of Kitchen Glow Up premiered on May 28 on the Tastemade streaming channel. “As Other recent partnerships have included shoppable integrations for select CBS Sports Golazo Network games and The Talk daytime talk show, in which viewers were able to shop the outfits worn by the show’s hosts.

Games 261

Games Channel Technology Management 261