Retail TouchPoints

NOVEMBER 27, 2023

Check out Part 1, which focused on improving CX and Part 2, which focused on empowering store associates. With sleek packaging, an assortment of fun colors and luxurious scents, Touchland sanitizers are equal parts helpful and enjoyable, creating a lot of creative opportunities on social media.

Social Media 238

Social Media Gifts Omnichannel Consumer 238

Kissmetrics

FEBRUARY 19, 2021

As online shopping integrates seamlessly with search and social platforms and as UX improves, more users are inclined to make their purchases online. Next, they came up with an integrated paid media strategy that targeted high-impact channels, including Facebook, Google Ads, and Microsoft Ads.

eCommerce 323

eCommerce Social Media SEO Marketing 323

Kissmetrics

SEPTEMBER 1, 2020

To truly execute a successful YouTube marketing strategy, improve organic reach, and take advantage of that massive percentage, you need in-depth familiarity with the unique YouTube algorithm. How do I Improve my Organic Reach on YouTube? When viewers subscribe to your channel, you automatically increase your organic reach.

Improvements 362

Improvements Channel SEO Subscription 362

Groove

OCTOBER 11, 2024

Text message marketing offers marketers the channel they need to conveniently reach people on the device that everyone seems to have in their pocket. Cost-Effectiveness With inspiring open and engagement rates, brands see a higher ROI compared to other marketing channels.

Merchant Services 336

Merchant Services eCommerce Platforms eCommerce Marketing 336

BigCommerce

MAY 1, 2018

However, that’s not to say that big data can’t still be an essential tool in your arsenal as your grow your ecommerce channel. Online businesses are constantly looking for ways to retain customers and improve the customer experience, not knowing that the solution is right at their fingertips. Improve customer service.

Payment Services 412

Payment Services Merchant Services Improvements eCommerce 412

Retail TouchPoints

APRIL 4, 2023

Social media has become an essential part of any business’ marketing strategy, and Instagram has emerged as a leading platform for reaching out to potential customers. Here are some strategies that social media managers can use to scale reach and, in turn, increase ROI on Instagram. With more than 1.3

Social Media 208

Social Media Management Marketing Presentation 208

Retail TouchPoints

MARCH 17, 2022

During the pandemic, the relationship between homeowners and their homes fundamentally changed, as lockdowns, social distancing guidance and quarantine protocols left many consumers with an abundance of time to stare at their own four walls. Gen X Homeowners Making Improvements. Here’s what our analysis revealed.

Improvements 265

Improvements Home Furnishings Shipping Costs Customer 265

Groove

OCTOBER 22, 2024

However, maintaining a seamless and on-brand experience for your customers is still key, and this becomes a lot more difficult when you are managing a wide range of channels. An omnichannel eCommerce platform connects all of a retailer's sales channels in one place.

eCommerce Platforms 317

eCommerce Platforms Omnichannel Online Retail Multi-channel 317

Groove

SEPTEMBER 21, 2023

In today's interconnected world, social media has transformed into an indispensable platform for businesses, influencers, and individuals alike. The rapid evolution of AI technology has unleashed a wealth of opportunities for those seeking to unlock the true potential of social media platforms.

Social Media 195

Social Media Merchant Services eCommerce Payment Services 195

Kissmetrics

OCTOBER 15, 2020

Instagram, Facebook, and Snapchat tend to dominate the social media marketing discussion. Whether you’re a seasoned Pinterest veteran or new to the social media platform, Pinterest Story Pins offer an exciting opportunity to interact with your audience and gain more exposure for your brand.

Improvements 311

Improvements Marketing Social Media Travel 311

Groove

SEPTEMBER 21, 2023

In today's interconnected world, social media has transformed into an indispensable platform for businesses, influencers, and individuals alike. The rapid evolution of AI technology has unleashed a wealth of opportunities for those seeking to unlock the true potential of social media platforms.

Social Media 195

Social Media Merchant Services Marketing Payment Services 195

Groove

DECEMBER 11, 2024

Why a Strong eCommerce Email List Matters eCommerce email marketing is one of the most important channels to generate traffic, conversions, and revenue for many businesses. In fact, email marketing has the highest ROI of any digital marketing channel, generating an average of $42 for every $1 spent.

eCommerce 295

eCommerce Social Media White Paper Seminar 295

Kissmetrics

DECEMBER 14, 2020

By going after phrases with low competition and a high purchase intent, you can boost your brand awareness and sales and improve your Amazon SERP. Use Other Marketing Channels to Drive Traffic to Your Amazon Store. Do your due diligence and identify which marketing channel your target audience uses before you open your wallet.

Improvements 360

Improvements eCommerce PPC Channel 360

Groove

NOVEMBER 7, 2024

For example, if your demographic tends to use Facebook frequently and favors email messages, those might be the top two channels you leverage for your interactions. Businesses use multiple, separate channels to connect with customers and leads while sharing the advantages of their products or services.

Multichannel 376

Multichannel Omnichannel eCommerce Channel 376

Retail TouchPoints

FEBRUARY 16, 2024

With the sector continuing to experience accelerated growth, major retailers are looking for ways to maintain and build trust while dramatically improving customer experience and orchestrating cohesive customer journeys. Additionally, global ecommerce spending could surpass $7 trillion as early as 2025.

Customer Experience 243

Customer Experience Payment Services Improvements Customer 243

BigCommerce

APRIL 18, 2018

After all, if you can’t measure something, you have little chance of improving it. Tracking and measuring the right KPIs can improve your business and marketing decisions. Value-per-Visit: This is total website revenue divided by total website visits, and is helpful in measuring the effectiveness your various marketing channels.

Download 418

Download eCommerce Social Media Shopping Carts 418

Optimizely

APRIL 4, 2019

Done right, social media influencers can help you build consumer trust in your brand. Influencer programs are also rated as the fastest-growing online customer-acquisition channel, and ties with email as the most cost-effective online customer-acquisition channel. Improve website traffic. for every $1 spent.

Social Media 370

Social Media Channel Recommendation Fashion 370

Groove

DECEMBER 7, 2024

With the prevalence of social media, businesses are constantly feeding unique and engaging content to their audiences through a variety of channels and consumers are beginning to expect this from brands. Don't forget to share your content through preferred social media platforms to promote further engagement.

eCommerce 307

eCommerce Marketing Social Media White Paper 307

BigCommerce

DECEMBER 20, 2017

Social Media Advertising, Campaigns & Retargeting. Omni-Channel Management. Get a head start in improving your customer engagement via community and CRM. They use those photos on their review page (below), on product pages as well as in social media –– always with a call to action for a customer to also submit.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

Kissmetrics

NOVEMBER 11, 2020

But what if you’re making a social media mistake ? Give Your Channel a Theme to Gain YouTube Subscribers. Before you do anything, you need to give your channel a theme. If you look at many of the top YouTube channels, you’ll notice that many of them stick to a theme. This is the goal of a social media platform.

Social Media 363

Social Media Channel Improvements Marketing 363

Retail TouchPoints

NOVEMBER 5, 2021

An integrated digital marketing campaign is a unified, consistent message across a variety of platforms including social media, search engine marketing (SEM), search engine optimization (SEO), email and content marketing. Social media advertising and how to leverage it. There are more than 3.6 What is content marketing?

Social Media 279

Social Media Marketing Shipping Costs SEO 279

BigCommerce

NOVEMBER 2, 2017

Gary Vaynerchuk’s “ Jab, Jab, Jab, Right Hook ” method for increase followers and sales through social media. The importance of mobile and social optimization ( 89% of smartphone usage is spent on social media apps! ) Utilize social media. Social media is first and foremost a place to share.

eCommerce 420

eCommerce Social Media BigCommerce Mobile 420

Kissmetrics

MARCH 5, 2021

Just like your favorite iOS apps , software-specific apps can greatly improve our day-to-day work experiences. Slack is one of the most popular channel-based messaging systems on the market, with over 12 million people using the system every day. Add-On Slack Apps for Metrics. Marketing is all about metrics.

Marketing 287

Marketing Multi-channel Social Media Channel 287

Kissmetrics

OCTOBER 5, 2020

Many of the processes we automate involve communications, e.g., email marketing, messaging/chatbots, and social media engagement. Approximately six in ten Americans use video chat platforms for social or work purposes. Tech also makes it easier to gather customer insights and improve the entire customer experience.

Technology 363

Technology Social Media Information Live Chat 363

Groove

OCTOBER 5, 2024

While strategies such as email advertising and social media marketing also have their advantages, neither method can compete with SMS marketing when it comes to these two metrics. Personalization and Segmentation: Customization of your SMS marketing messages can significantly improve engagement.

eCommerce 323

eCommerce Marketing Social Media Shopify 323

Kissmetrics

NOVEMBER 23, 2020

Founder Alana Mitchell already had $3 million in annual revenue, but she knew there was room for improvement. In this article, I’ll take you through steps you can take to improve your skincare marketing strategy using examples from Skincare by Alana and other beauty industry leaders. Step 4: Develop Your Skincare Marketing Message.

Marketing 352

Marketing Social Media Improvements Events 352

BigCommerce

SEPTEMBER 5, 2018

While during the holiday season you are likely to see increased conversion and improved sales , you are also likely to see increased ad competition on platforms like Facebook. To get a jump on the holiday weekend, you should remind people about the event in advance using: Social media ads. Tag your social media efforts.

Small Business Retail 399

Small Business Retail Social Media Shipping Costs Mobile 399

Kissmetrics

FEBRUARY 19, 2021

We’re spending more on social media and digital marketing than before. billion people use social media apps, and 77 percent of internet users ages 16-64 buy something online each month. Every entrepreneur can now build an app, social media platform, or e-commerce website. According to Hootsuite, over 4.2

Social Media 361

Social Media Payment Services eCommerce Multichannel 361

Retail TouchPoints

AUGUST 30, 2023

This annual study of commerce trends benchmarks how 120 retailers and brands perform against more than 200 criteria across web, mobile, in-store and cross-channel experiences. Optimizing customer loyalty is essential for improving the lifetime value of current customers. Social influence continues to show opportunities as U.S.

Shipping Costs 206

Shipping Costs Improvements Live Chat Retail 206

Retail TouchPoints

JANUARY 23, 2023

While companies currently interact with customers via multiple channels — mobile devices, desktop computers, email, social media and chatbots — leveraging the metaverse helps companies create immersive and interactive retail experiences for customers. Create superior customer experiences.

Customer 205

Customer Improvements Social Media Retail 205

Kissmetrics

OCTOBER 29, 2020

Your digital strategy document should: Define your short and long term goals Show you who your customers are Show you where you can find them Outline what you need to attract your customer’s attention Offer a step-by-step plan to attract and hold customer attention Show you how to analyze and improve marketing performance.

Marketing 363

Marketing Document Channel Social Media 363

Kissmetrics

OCTOBER 16, 2020

Your marketing channels. Different marketing automation software supports various marketing channels. From SMS and email marketing to social media and push notifications, it’s crucial to choose a software that handles everything you need. Furthermore, some software includes varying channels in different pricing tiers.

Marketing 363

Marketing Multi-channel Live Chat Social Media 363

Retail TouchPoints

DECEMBER 29, 2021

Amplifying Social Media Presence. 28% of internet users globally discover brands/products via ads on social and another 43% research products via social networks. One example of this is Nike, which amplified its 165 million social media followers to grow its D2C commerce revenue, accounting for 33.1%

Social Media 280

Social Media Beauty and Health B2C Subscription 280

Retail TouchPoints

SEPTEMBER 20, 2022

Meanwhile, some DTC brands have hit the saturation point on digital channels like social media and display, further driving up CPA. Still, these channels carry significant costs — the kind that can make even an experienced marketer do a double take. Investing in New Channels. Invest in First-Party Data.

Omnichannel 249

Omnichannel Marketing Social Media Channel 249

Kissmetrics

SEPTEMBER 29, 2020

If you own a business, TikTok marketing can be a great channel for your brand, as there is relatively little competition on the platform. Below we’ll explore how and why you should use TikTok as a marketing channel to take your business to the next level. You can also automatically share your video to other social media platforms.

Marketing 362

Marketing Social Media SEO Channel 362

Kissmetrics

JULY 28, 2021

If you’ve been looking to score the top spot or even the first page on Google, here’s one secret to improving your position: have a great content strategy. Ask yourself if you are creating content to boost brand awareness, generate leads, convert users, attract past customers, improve search ranking results, or something else altogether.

Social Media 329

Social Media Improvements Information B2C 329

Kissmetrics

FEBRUARY 10, 2021

Measuring and testing the success of your strategy helps you drive additional improvements and lets you know what’s working. For example, if most of your email leads are coming in through free trials, you can promote your free trial offering across your channels. Keep testing and improving the page for the most sales success.

PPC 315

PPC Social Media Books Improvements 315