Groove

DECEMBER 11, 2024

Why a Strong eCommerce Email List Matters eCommerce email marketing is one of the most important channels to generate traffic, conversions, and revenue for many businesses. In fact, email marketing has the highest ROI of any digital marketing channel, generating an average of $42 for every $1 spent.

eCommerce 317

eCommerce Social Media White Paper Seminar 317

Retail TouchPoints

SEPTEMBER 6, 2024

Every retail ecommerce business — whether just starting out or well-established — reaches the point when adopting a more mature product information management (PIM) strategy becomes crucial to reach the next level of growth. Searches will never come up empty again because there is one comprehensive source containing all requisite information.

Information 264

Information eCommerce Retail Document 264

Groove

NOVEMBER 19, 2024

He was previously SVP of sales, marketing and partnerships at Digital River.

eCommerce 448

eCommerce Merchant Services Consumer Electronics Electronics 448

Groove

OCTOBER 11, 2024

Text message marketing offers marketers the channel they need to conveniently reach people on the device that everyone seems to have in their pocket. Cost-Effectiveness With inspiring open and engagement rates, brands see a higher ROI compared to other marketing channels.

Merchant Services 352

Merchant Services eCommerce Platforms eCommerce Marketing 352

Retail TouchPoints

JUNE 23, 2023

YouTube will launch a live commerce shopping channel in South Korea on June 30, 2023, according to reporting by the Yonhap news agency as well as other publications. The channel, which will debut with approximately 30 brands, will mark YouTube’s first official shopping channel anywhere in the world.

Channel 278

Channel Shopify Information Other 278

Retail TouchPoints

APRIL 13, 2023

Product information management platform Gepard has launched a feature called Digital Shelf Analytics. The software was designed to help manage content across syndication channels and marketplaces, different product data requirements and variations in local markets in order to ensure the information is accurate and up-to-date.

Information 278

Information Retail Presentation Channel 278

Retail TouchPoints

JANUARY 13, 2025

Retailers need to continue to focus on enhancing the digital product discovery experience, especially as more and more channels arise for consumers to discover and purchase their products. Optimizing product descriptions across channels.

Retail 298

Retail BigCommerce B2C Channel 298

Forrester eCommerce

AUGUST 14, 2023

Subscription-based hardware is the emerging model that every hardware vendor is promising to customers, partners, and investors. It’s a significant shift from the classic capex model in which firms spend money for outright hardware purchases. where subscription-based […]

Subscription 370

Subscription Channel Technology Management 370

Groove

OCTOBER 14, 2024

Let’s take a look at exactly why understanding your CTR is so important in the eCommerce space and how you can calculate your CTR across multiple marketing channels. How to Calculate CTR Across Different Channels Calculating CTR is simple, but you’ll need to approach it a little differently depending on the channel you’re measuring.

eCommerce Marketing 350

eCommerce Marketing Outdoor eCommerce Improvements 350

Retail TouchPoints

OCTOBER 11, 2024

Despite these evolutionary changes, humans still process images 60,000 times faster than text, and nearly 90% of information transmitted to the brain is visual , according to Lilly Hsueh, VP of Customer Success Management at digital asset management solution Cloudinary.

Webinar 278

Webinar Management Channel eCommerce 278

Retail TouchPoints

DECEMBER 16, 2024

That means investing in technology that both directly and indirectly supports them as they browse and buy across channels. This AI-powered tool enables team members to ask questions on their handheld device, or using their earpiece, if they need more information when helping a customer.

Payment Services 278

Payment Services Supplies Mobile Live Chat 278

Groove

OCTOBER 22, 2024

This differs from other types of Google PPC advertising, which are typically centered around specific channels. With the ability to manage campaigns across every Google channel from one place and use AI to help you show the right ads to the right people, you can now reach a wider audience with content they will appreciate.

PPC 315

PPC eCommerce Channel Management 315

Retail TouchPoints

NOVEMBER 29, 2024

There’s more time to experiment, to determine if and how social commerce best works for you, and to understand what systems and data you need to exploit and foster what is certainly an important emerging retail channel, regardless of geography and culture. Success with Social Commerce Depends on Data That brings us to data. influencer).

Social Media 278

Social Media Beauty and Health Payment Services Consumer 278

Retail TouchPoints

JANUARY 9, 2025

Blair: Its difficult to forecast the impact of tariffs since we dont have solid information yet on how big they will be nor which goods and countries theyll be applied to, though its a pretty safe bet that China will be a key target of the incoming U.S. Are companies more equipped to handle tariffs and other disruptions than five years ago?

Supplies 289

Supplies Shipping Costs B2C Channel 289

Retail TouchPoints

MAY 8, 2023

Affronti: This is one case where a global perspective can be informative. Generative AI can help with content creation that can be augmented with real-time personalization information, so that the retailer can help explain the product in a way that better fits what the customer is looking for.

Channel 275

Channel Merchant Services Payment Services Recommendation 275

Retail TouchPoints

OCTOBER 11, 2024

Those devices then send out the information as metadata and correlate that information with purchases made of the product. For example, on shopping channels with multiple distributors, sellers may be deprioritized on the site for overselling or shipping incorrect items.

Technology 295

Technology Omnichannel Operations Shipping Costs 295

Retail TouchPoints

NOVEMBER 4, 2024

When a platform like TikTok, which has been such a [powerful channel] for that, is revoked, how much progress will we lose? The other thing that I think is really important is understanding the ROI associated with TikTok relative to all the other channels you may have in their marketing arsenal. Where do we go from here?

Social Media 298

Social Media Channel Marketing Other 298

Retail TouchPoints

DECEMBER 11, 2024

“With Amazon Autos, were bringing the simplicity and ease customers expect from Amazon to car shopping, one of their largest purchases, while offering dealers a new channel to connect with a broad audience. Once customers select a vehicle, they can secure financing, e-sign paperwork and complete their order, all on the Amazon platform.

Automotive 273

Automotive Payment Services Retail Games 273

Groove

JANUARY 13, 2025

This shift from manual processes to digital channels enables real-time order processing, inventory management, and personalized pricing. Enhanced Customer Experience : Self-service portals and personalized recommendations empower B2B buyers to make informed decisions without delay.

eCommerce Platforms 385

eCommerce Platforms B2B Payment Services eCommerce 385

Retail TouchPoints

FEBRUARY 4, 2025

In physical stores, AI-driven digitization of the shopping experience will guide customers via interactive kiosks or smartphone apps, seamlessly integrating online and offline channels.

eCommerce 302

eCommerce Retail Omnichannel Multi-channel 302

Retail TouchPoints

MARCH 3, 2025

At the end of the day, threat actors follow the money and utilize the lowest-effort channels to reach it. Phishing is a common cyber threat that targets individuals and organizations by tricking them into providing sensitive information or clicking on a malicious link.

Payment Services 207

Payment Services Retail Point of Sale Supplies 207

Retail TouchPoints

DECEMBER 17, 2024

If your business has achieved this competence, youre benefitting from clear and hyper-current information on the location, quantity and availability of products across distribution centers and warehouses, as well as items in transit or sitting on store shelves. Although urgent, its important to be mindful of process.

eCommerce 260

eCommerce Shipping Costs Supplies Fulfillment 260

Retail TouchPoints

JANUARY 13, 2025

The ability to generate creative faster and at scale enabled the brand to improve its marketing reach and impact across different channels, from social media and beyond. Martin also offered the example of Lowes to showcase how retailers can harness the power of digital twins to support agility, efficiency and speed to market.

Supplies 290

Supplies Improvements Social Media Operations 290

Retail TouchPoints

DECEMBER 6, 2024

RTP: How have you used data and insights to inform your approach? The 12 -month development process was deeply informed by the work of our Consumer Insights team, as well as on-site store testing across the fleet. Who were the key players in this process? Performance and value are now foundational to our entire house of brands.

Apparel 289

Apparel Fashion Social Media Consumer 289

Retail TouchPoints

NOVEMBER 21, 2024

The law of supply and demand dictates that prices will go up as retailers compete for fewer slots across TV and other channels. With the number of different teams involved in advertising, operating from the same easily updated information helps prevent miscommunication and overspending. Influencers have fewer days to schedule posts.

Shipping Costs 274

Shipping Costs Retail Toys Games 274

RETAIL MANAGEMENT SOFTWARE

OCTOBER 22, 2024

A centralized database acts as a single source of truth for all business data, allowing retailers to manage information from multiple channels and locations efficiently. When all information flows into a single system, it reduces the risk of data discrepancies or outdated information.

eCommerce Platforms 111

eCommerce Platforms Multi-channel Retail eCommerce 111

Retail TouchPoints

FEBRUARY 14, 2025

This sector is held to the highest ethical standards by shoppers who want to make the most informed decisions possible as part of their commitment to conscious consumerism. While social media and the ever-presence of influencers cant be ignored, its clear that Digital PR can make beauty challenger brands shine in ways no other channel can.

Beauty and Health 232

Beauty and Health Social Media SEO Consumer 232

Groove

DECEMBER 5, 2024

With this knowledge in hand, you can make a more informed decision as to whether HubSpot is the right platform for your eCommerce business. It offers a shared inbox that pulls together multiple communication channels in a single location. HubSpot contact records hold all the information you need about each customer's history.

eCommerce 293

eCommerce Marketing B2B Management 293

Retail TouchPoints

FEBRUARY 18, 2025

The digital marketing funnel from search to consideration to purchase is fragmenting into exploration across more varied digital channels, making it more challenging to capture a consumers attention and lead them where we want them to go. With the rise of generative AI, the top of the marketing funnel is getting more complex.

Consumer 236

Consumer SEO Marketing Information 236

Forrester eCommerce

APRIL 26, 2022

From their interactions as consumers, B2B buyers and customers are already accustomed to receiving relevant information curated by algorithms and delivered at the right time in dynamic and digestible formats. Across channels, devices, and interfaces, these audiences ask for what they want.

B2B 370

B2B Channel Information Consumer 370

Groove

DECEMBER 7, 2024

With the prevalence of social media, businesses are constantly feeding unique and engaging content to their audiences through a variety of channels and consumers are beginning to expect this from brands. A great way to connect with your audience is to show some transparency and reveal the human side of your business.

eCommerce 328

eCommerce Marketing Social Media White Paper 328

Retail TouchPoints

OCTOBER 15, 2024

Commerce is being embedded into more channels, platforms and touch points. For example, the large digital screens in United Clubs and gate information displays are one-to-many, while individual plane screens and even mobile phones create opportunities for more individualized engagement moments.

Marketing 295

Marketing Travel Consumer Other 295

Retail TouchPoints

NOVEMBER 13, 2024

For example, you need a one-way communication system for public announcements or two-way communication devices to relay information across your security team. Heightened surveillance: Real-time sharing of information between teams can help to better surveil and monitor high-risk areas.

Operations 147

Operations Retail Improvements Document 147

Retail TouchPoints

FEBRUARY 5, 2025

Retailers like Sephora and Coach are increasingly aggregating and democratizing this data to inform all kinds of store design decisions, from strategic shifts to tactical, store-level changes.

Merchant Services 269

Merchant Services Arts Games Retail 269

Retail TouchPoints

MARCH 14, 2025

This new age in search means that consumers will have to expend less effort to get what they need, with AI doing the legwork to explore site content, evaluate information and make product recommendations. Weve come to expect brands to meet us where we are with the products and answers we want.

Retail 179

Retail Customer Experience Technology SEO 179

Retail TouchPoints

DECEMBER 29, 2022

Across organizations and industries, knowledge management is the conscious effort to define, organize and store information so that it is accessible to those who need it, when they need it. By using an effective knowledge management platform, the employees will have access to the same up-to-date information across teams or branches.

Customer Experience 360

Customer Experience Management Customer Retail 360

ROI Revolution

JANUARY 8, 2025

Overall investment was up YoY for this channel. CPCs were down 15% this year from last year on Meta for our clients across the board which made exposure on this channel incredibly efficient compared to years past. If you are not dissecting your holiday data to inform your strategies for 2025, you are missing out.

Shipping Costs 148

Shipping Costs Channel Events Shipping 148