Groove

OCTOBER 22, 2024

However, maintaining a seamless and on-brand experience for your customers is still key, and this becomes a lot more difficult when you are managing a wide range of channels. An omnichannel eCommerce platform connects all of a retailer's sales channels in one place.

eCommerce Platforms 333

eCommerce Platforms Omnichannel Online Retail Multi-channel 333

Forrester eCommerce

JUNE 1, 2020

At Forrester, we research around 10,000 global technology vendors that utilize indirect sales and often get asked about the value of PR in the channel. A trend that is affecting many channel leaders […].

Channel 536

Channel Technology Marketing B2B 536

Groove

OCTOBER 20, 2024

Selling your products across multiple channels is a great way to reach a wider audience of customers. However, keeping all of these channels updated with the latest product information can often be a little tricky, especially when you're dealing with large catalogs of products and a range of sales channels.

Multi-channel 335

Multi-channel eCommerce BigCommerce Channel 335

Groove

NOVEMBER 7, 2024

For example, if your demographic tends to use Facebook frequently and favors email messages, those might be the top two channels you leverage for your interactions. Businesses use multiple, separate channels to connect with customers and leads while sharing the advantages of their products or services.

Multichannel 383

Multichannel Omnichannel eCommerce Channel 383

Groove

OCTOBER 11, 2024

Text message marketing offers marketers the channel they need to conveniently reach people on the device that everyone seems to have in their pocket. Cost-Effectiveness With inspiring open and engagement rates, brands see a higher ROI compared to other marketing channels.

Merchant Services 352

Merchant Services eCommerce Platforms eCommerce Marketing 352

Groove

NOVEMBER 19, 2024

He was previously SVP of sales, marketing and partnerships at Digital River. He is a highly accomplished sales, marketing and partnership leader with over 20 years of experience in industry.

eCommerce 448

eCommerce Merchant Services Consumer Electronics Electronics 448

Retail TouchPoints

OCTOBER 11, 2024

Despite these evolutionary changes, humans still process images 60,000 times faster than text, and nearly 90% of information transmitted to the brain is visual , according to Lilly Hsueh, VP of Customer Success Management at digital asset management solution Cloudinary.

Webinar 278

Webinar Management Channel eCommerce 278

Forrester eCommerce

AUGUST 14, 2023

There are several scenarios such as new technology, short-term projects, test-before-you-buy, and infrastructure bundled with managed services, etc., It’s a significant shift from the classic capex model in which firms spend money for outright hardware purchases. where subscription-based […]

Subscription 370

Subscription Channel Technology Management 370

Retail TouchPoints

OCTOBER 23, 2024

The benefits of having access to a near-limitless supply of unowned inventory (on the retailer side) and having access to other brands’ and retailers’ sales channels (on the brand side), has been compelling to put it mildly. This becomes particularly important as brands expand the number and type of channels they are selling through.

Consumer 290

Consumer Multichannel Supplies eCommerce 290

Groove

JANUARY 13, 2025

This shift from manual processes to digital channels enables real-time order processing, inventory management, and personalized pricing. Account Management Portals : These portals allow buyers to easily reorder previous purchases, manage shipping addresses, and view transaction histories.

eCommerce Platforms 385

eCommerce Platforms B2B Payment Services eCommerce 385

Groove

OCTOBER 22, 2024

This differs from other types of Google PPC advertising, which are typically centered around specific channels. You will build and manage ad campaigns through your Google Ads account. Next, you’ll reach the asset management phase. What Is Google Performance Max?

PPC 315

PPC eCommerce Channel Management 315

Retail TouchPoints

DECEMBER 29, 2022

Let us look at a few ways to improve customer experience in the retail industry through knowledge management. What is Knowledge Management and Why is it Important? A proper knowledge management strategy will help you not only organize and store expert advice and information but also improve the customer experience overall.

Customer Experience 360

Customer Experience Management Customer Retail 360

Retail TouchPoints

JANUARY 13, 2025

With the holiday season just concluded, the challenge of managing merchandise returns is a reality for many retailers. Retailers need to continue to focus on enhancing the digital product discovery experience, especially as more and more channels arise for consumers to discover and purchase their products.

Retail 298

Retail BigCommerce B2C Channel 298

My Wife Quit Her Job

FEBRUARY 6, 2024

After the sale of his blog, he decided to start a YouTube channel, which he’s managed to grow to 180k subs by defying every best practice. After the sale of his blog, he decided to start a YouTube channel, which he's managed to grow to 180k subs by defying every best practice. Here’s how he did it!

Channel 295

Channel Blog Management Social Media 295

Retail TouchPoints

NOVEMBER 27, 2024

They also want customer service channels such as chatbots and call centers to provide them with the same level of information and support regardless of how they choose to interact. Digital channels are alive with opportunities to dazzle consumers. But where does that leave your marketing strategies for the humble shop floor?

Events 277

Events Omnichannel Retail Workshop 277

lateshipment

FEBRUARY 1, 2025

Say hello to returns management automation, the ultimate game-changer for modern e-commerce. What is Returns Management Automation? Returns management automation is a process that is specially designed to facilitate smooth returns and exchanges for e-commerce businesses.

Management 130

Management Shipping Costs eCommerce Operations 130

lateshipment

FEBRUARY 1, 2025

For an e-commerce business, managing product returns can feel like trying to herd catschallenging and, at times, downright chaotic. Enter returns management softwarea robust tool that transforms returns headaches into streamlined operations. What is Returns Management Software? Thats a steep cost for facilitating a return.

Management 130

Management Shipping Costs eCommerce eCommerce Platforms 130

Retail TouchPoints

SEPTEMBER 18, 2024

Streaming TV platform Roku has introduced Roku Ads Manager, a self-service solution for purchasing CTV advertising. Roku Ads Manager offers insights designed to drive awareness and bottom-of-funnel engagement, as well as improved efficiency and competitive pricing without third-party fees.

Shopify 279

Shopify Merchant Services Management Channel 279

Retail TouchPoints

NOVEMBER 26, 2024

Cross-Channel Consistency An offshoot of this convenience theme is consistency. Consumers purchase from a variety of channels and while email remains a primary channel for driving consumer purchases, SMS, social media platforms and mobile apps also drive substantial numbers of sales, too.

Consumer 290

Consumer Channel Social Media Mobile 290

Retail TouchPoints

DECEMBER 31, 2024

The number of returns is growing and managing them is critically important to maintaining margins and customer satisfaction. Customers today want consistent, personalized experiences across channels with multiple payment options and faster refunds. Ellie Crawford is the Director of Product Management at Manhattan Associates.

Payment Services 311

Payment Services Shipping Costs Retail Shipping 311

Retail TouchPoints

JANUARY 9, 2025

is still uncertain, the impact of social channels overall on retail sales continues to explode, and thats not expected to stop. This can be a lucrative opportunity for retail brands, but I imagine there are also challenges with having to manage this influx of new channels and influencers.

Supplies 289

Supplies Shipping Costs B2C Channel 289

Retail TouchPoints

NOVEMBER 4, 2024

James Weiss, Managing Director, Big Drop If the social media platform goes away, millions of passionate consumers — not to mention the brands that use the platform to connect with them — will be devastated. When a platform like TikTok, which has been such a [powerful channel] for that, is revoked, how much progress will we lose?

Social Media 298

Social Media Channel Marketing Other 298

Retail TouchPoints

FEBRUARY 23, 2023

And these capabilities are available with little to no upfront investment in inventory and no obligation to manage the picking, packing and shipping of the products. All of that, including managing returns, is done for them.

Channel 358

Channel Marketing Social Media Technology 358

Retail TouchPoints

MARCH 19, 2024

Since implementing a product information management (PIM) solution from Akeneo in January, Zenni Optical has reduced data inconsistency issues across teams by approximately 60% and cut the time needed to manage product data by over 70%.

Management 275

Management B2C B2B Channel 275

Retail TouchPoints

AUGUST 15, 2024

As the business’ operations, product portfolio and sales channels expanded, it needed to evolve its manual financial and inventory processes, which were largely responsible for data inaccuracies and disrupted business reporting.

Operations 263

Operations Supplies Management Omnichannel 263

Groove

OCTOBER 14, 2024

Let’s take a look at exactly why understanding your CTR is so important in the eCommerce space and how you can calculate your CTR across multiple marketing channels. How to Calculate CTR Across Different Channels Calculating CTR is simple, but you’ll need to approach it a little differently depending on the channel you’re measuring.

eCommerce Marketing 350

eCommerce Marketing Outdoor eCommerce Improvements 350

Retail TouchPoints

MARCH 4, 2025

Retailers should use these channels to explain the why behind pricing shifts and reassure customers theyre getting the best value. Without these technologies, managing the complexity of dynamic pricing becomes nearly impossible. Highlighting price decreases or cost-saving opportunities is especially effective in building trust.

Customer 216

Customer Retail Electronics Operations 216

Retail TouchPoints

JANUARY 13, 2025

Generative AI has completely reinvented ecommerce, according to Azita Martin, VP and General Manager of Retail & CPG for NVIDIA. The ability to generate creative faster and at scale enabled the brand to improve its marketing reach and impact across different channels, from social media and beyond.

Supplies 290

Supplies Improvements Social Media Operations 290

Retail TouchPoints

OCTOBER 18, 2024

turned to one of advertising’s most powerful new channels — connected TV (CTV). resulting in a double-digit increase in message association and more click-throughs than its other channel investments. “The theme of the ad was, ‘It’s a crime to overpay,’ and our goal was to go far beyond just one 30-second spot at the Super Bowl.”

Multi-channel 278

Multi-channel Channel Games Marketing 278

Groove

DECEMBER 5, 2024

Marketing Hub The HubSpot features in Marketing Hub pull together all of the information, content generation support, and communication channels you need to connect with leads and convert them into customers. Among other things, these features handle email marketing, analytics tracking, and ad management.

eCommerce 293

eCommerce Marketing B2B Management 293

Retail TouchPoints

DECEMBER 11, 2024

“With Amazon Autos, were bringing the simplicity and ease customers expect from Amazon to car shopping, one of their largest purchases, while offering dealers a new channel to connect with a broad audience. in a statement. “It allows us to showcase our vehicles to millions of daily shoppers, while setting our pricing upfront.

Automotive 273

Automotive Payment Services Retail Games 273

RETAIL MANAGEMENT SOFTWARE

OCTOBER 22, 2024

A centralized database acts as a single source of truth for all business data, allowing retailers to manage information from multiple channels and locations efficiently. Enhanced Inventory Management Effective inventory management is vital for retail success. Key Benefits of a Centralized Database for Retailers 1.

eCommerce Platforms 111

eCommerce Platforms Multi-channel Retail eCommerce 111

Retail TouchPoints

NOVEMBER 21, 2024

The law of supply and demand dictates that prices will go up as retailers compete for fewer slots across TV and other channels. It’s not enough to effectively manage your inventory as we discussed above – it’s about building resilience in case one part of the system is suddenly shut down. However, it’s not only about time management.

Shipping Costs 274

Shipping Costs Retail Toys Games 274

Retail TouchPoints

OCTOBER 11, 2024

For example, on shopping channels with multiple distributors, sellers may be deprioritized on the site for overselling or shipping incorrect items. This ensures that like items are not stored randomly across a warehouse and allows retailers to accurately manage inventory. Vision AI is supporting the retail industry in this way, too.

Omnichannel 295

Omnichannel Technology Operations Consumer 295

Wiser

OCTOBER 29, 2024

The ease with which shoppers can now access price comparison tools means that any discrepancies between channels are immediately apparent. It’s no surprise that 63.88% of shoppers expect pricing and promotions to be consistent across online and in-store channels. Transparency is critical to building trust with shoppers.

Omnichannel 78

Omnichannel Management Channel Consumer 78

Wiser

MARCH 14, 2025

The Complex Role of a Category Manager Category Managers sit at the center of a high stakes balancing act. Managing category growth, supplier partnerships, and promotional execution across multiple retailers and sales channels requires constant coordination. Every product decision carries weight.

Management 78

Management Improvements Channel Marketing 78