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21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

Marketing, IT and development teams all block hotel rooms near one another, jetting off to hear what’s new and what’s next in their channel before heading out for drinks and dinner that night. It is the industry’s most trafficked annual conference combining high-profile brand executive tracks down to workshops to train junior employees.

Workshop 419
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Click, Connect, Convert: How Live Events Integrate with Omnichannel Retail Strategies

Retail TouchPoints

They also want customer service channels such as chatbots and call centers to provide them with the same level of information and support regardless of how they choose to interact. Digital channels are alive with opportunities to dazzle consumers. But where does that leave your marketing strategies for the humble shop floor?

Events 277
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Automation: The Driving Force Behind Warehouse Management Growth

Retail TouchPoints

Hence the undeniable need for robust warehouse management technologies that are future-focused and effortlessly scalable. Best suited for small-scale businesses, system automation is used for rapid, data-driven decision-making to manage basic processes efficiently, alongside quality inspection. Sophisticated Automation.

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Why Digital-Native Brands Are Moving In-Store

Optimizely

Last year’s closures even managed to beat the previous record of 6,163 store closings in 2008 — mid-financial crisis. Customer experience is more important than channels. While you may think about your business in terms of online or in-store, customers don’t think in channels.

Workshop 312
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Primark Takes Multi-Pronged Approach to Sustainability, from Supply Chain to Customer Education

Retail TouchPoints

It’s a standardized industry-level framework to rank suppliers’ environmental performance, giving a score for areas including waste management, water, carbon, chemical use and others. We’re also running surveys on textile waste with a number of suppliers in key sourcing regions.”

Supplies 264
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Retail Media Networks: The Key to Winning CPG Partnerships this Holiday Season

Retail TouchPoints

Emphasize Integrated and Co-Branded Campaigns Utilizing integrated campaigns across various channels is a strategic necessity in today’s omnichannel landscape. He holds an MBA in General Management from Chicago Booth.

Retail 278
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The Ultimate 2018 Ecommerce Checklist: 31 Experts Prioritize 19 Growth Tactics to Implement Now

BigCommerce

Omni-Channel Management. CRM stands for customer relationship management. How to Navigate the Chaotic Chat Channels of Modern Ecommerce Customer Service: Two brands give you a behind-the-scenes look at how they manage exceptional customer service across all channels. CRO & Data-Driven Optimizations.

eCommerce 419