Retail TouchPoints

DECEMBER 20, 2024

Empowering Sellers Year-Round Poshmarks biggest event of the year is PoshFest , an offsite multi-day event that brings hundreds of sellers together for interactive workshops and sessions that give them the tools and best practices they need to scale their resale businesses. Now, were getting people who love the brand.

Events 147

Events Multi-channel Workshop Webinar 147

Optimizely

JUNE 21, 2018

Customer experience is more important than channels. While you may think about your business in terms of online or in-store, customers don’t think in channels. This is exactly why it’s so important to have an omnichannel marketing strategy. Take fashion retailer Frank & Oak , which caters mostly to the millennial market.

Workshop 312

Workshop Channel Travel Customer Experience 312

Retail TouchPoints

JUNE 30, 2023

These include experiential programs where customers can learn and engage in everything from workshops to shared hobbies with others. The engagement we saw with our Alice’s Table workshops led us to bring a new offering to our customers for Mother’s Day — a live shopping event.

Customer 277

Customer Workshop Gifts Multi-channel 277

BigCommerce

DECEMBER 20, 2017

And every new product, tool, technology and strategy that enters the market hits a crux during Cyber Five. Email Marketing, Automation & AOV. Influencer Marketing. Omni-Channel Management. This guide will show you exactly how to do it –– based on what is already working in the market. Mobile Optimization.

eCommerce 419

eCommerce Shipping Costs Social Media BigCommerce 419

Kissmetrics

APRIL 7, 2021

Thought leadership marketing is a powerful thing. What Is Thought Leadership Marketing? Thought leadership marketing is the practice of increasing your brand’s visibility by establishing yourself as an expert source of information. Why Should You Use Thought Leadership Marketing in Your Paid Ads?

Marketing 255

Marketing Books Social Media Live Chat 255

Retail TouchPoints

FEBRUARY 1, 2024

Marketers will soon need to strategically rethink their measurement methodologies. 4, 2024 — so marketers must develop a new approach to measurement for a post-cookie world. 4, 2024 — so marketers must develop a new approach to measurement for a post-cookie world. Consequently, traditional MTA will lose its efficacy.

Multi-channel 298

Multi-channel Channel Workshop Marketing 298

Retail TouchPoints

SEPTEMBER 20, 2024

Emphasize Integrated and Co-Branded Campaigns Utilizing integrated campaigns across various channels is a strategic necessity in today’s omnichannel landscape. Retailers should emphasize their ability to maintain consistent messaging and branding across in-store, online, mobile and social media platforms.

Retail 278

Retail Workshop Social Media Omnichannel 278

Kissmetrics

JUNE 12, 2018

You’re convinced that you belong in marketing. Getting into marketing is easy. And when you look at the projected growth rates for the marketing field – an increase of up to 10% by 2026 – you can’t afford to not get savvy with those rules. Here’s a peek into my rulebook for crushing it in marketing.

Marketing 226

Marketing Blog Books SEO 226

Kissmetrics

JUNE 12, 2018

You’re convinced that you belong in marketing. Getting into marketing is easy. And when you look at the projected growth rates for the marketing field – an increase of up to 10% by 2026 – you can’t afford to not get savvy with those rules. Here’s a peek into my rulebook for crushing it in marketing.

Marketing 216

Marketing Blog Books SEO 216

Retail TouchPoints

DECEMBER 19, 2022

Build-A-Bear also eagerly embraced metaverse opportunities, and its latest is a Roblox environment, Build-A-Bear Tycoon , with elements that connect to the retailer’s physical stores, including special codes for in-experience redemption through stores and marketing channels.

Games 189

Games Workshop Digital Currency Accessories 189

Retail TouchPoints

JULY 18, 2024

In an industry still struggling with a tight labor market, choosing which technology to arm store associates with becomes a critical decision. Our Bear Builder store associates are a vital part of the Build-A-Bear Workshop experience,” said Dara Meath, CTO at Build-A-Bear in a statement.

Customer Experience 278

Customer Experience Customer Retail Workshop 278

Ecommerce Platforms

AUGUST 10, 2021

At the virtual Make it Big event, the leading speakers will discuss today's relevant topics such as social commerce, digital innovation, customer experience, artificial intelligence, and emerging global markets. Conquering High-Risk Verticals with Influencer Marketing. Harnessing the Power of AI to Sell More.

eCommerce 211

eCommerce Merchant Services BigCommerce Payment Services 211

BigCommerce

JULY 11, 2017

Joel Gross, CEO of Coalition Technologies , an ecommerce design + marketing agency that has worked to increase the organic visibility of multi-million dollar brands including Spinning.com and Pink Lily, walks you through how to build the B2B SEO strategy your company deserves, without the confusion. B2C: What’s the difference?

SEO 416

SEO B2B Shipping Costs B2C 416

Retail TouchPoints

DECEMBER 28, 2022

The ever-changing retail market has made automation a necessity. According to recent research, the global warehouse automation market is estimated to grow at a CAGR of 14%, reaching $30 billion by 2026. However, this doesn’t mean introducing robotics into warehouse operations and completely cutting down the labor force.

Management 279

Management Order Fulfillment Fulfillment Shipping Costs 279

Omnisend

MAY 24, 2023

Reading Time: 12 minutes Most people believe that email marketing has become less effective post COVID. However, this isn’t true as 69% of marketers still use emails as one of their top content marketing channels. But which email marketing platform best suits your business? Here are some of Omnisend’s key features.

Marketing 158

Marketing Live Chat Social Media Shopify 158

Kissmetrics

MARCH 22, 2018

Chubbies , a clothing brand with an emphasis on the weekend lifestyle known for their colorful shorts and hilariously quirky marketing campaigns, figured out a way to send gifts without breaking the bank. Image Source.

Customer Experience 279

Customer Experience Customer Shipping Costs Gifts 279

Kissmetrics

APRIL 23, 2021

If you’re serious about digital marketing, you’ve likely spent thousands of dollars on testing, experimenting, and workshopping only to find that you simply aren’t reaching your target audience. Amazon is presenting brands and businesses with an opportunity to market directly to their audience, within Amazon itself.

Social Media 274

Social Media eCommerce Workshop Marketing 274

Retail TouchPoints

FEBRUARY 8, 2023

billion in volume over the previous year and store brands accounted for $199 billion worth of dollar sales across all the major retail channels, an all-time record. Future markets will need to cater to those demands if they want to connect with audiences. Certainly, rethinking and redesigning the grocery experience carries risk.

Workshop 246

Workshop Consumer Presentation Retail 246

iVend

SEPTEMBER 24, 2021

Learn more Digital marketing agency Meticulosity has a very specific definition , which is that hybrid retail is a combination of four elements; Traditional delivery from the warehouse. Spring Fair’s thoughts on the practical implementation of the hybrid model include: Online brands running in-person workshops.

Channel 98

Channel eCommerce Definition Workshop 98

Omnisend

DECEMBER 12, 2023

It’s event marketing. Event marketing can help you build solid customer relationships and brand awareness through genuine, laid-back conversations. We created this guide to help you execute the best event marketing strategy for your own business and offer examples along the way to inspire you. What is event marketing?

Events 88

Events Seminar Marketing Workshop 88

Retail TouchPoints

OCTOBER 5, 2022

We] dissect the brief and setup a workshop to share best in class strategies in similar product/service launch/ competitive landscape,” Najafi said in an interview with Retail TouchPoints. With marketing, this is where you can probably be really savvy and tap partnerships, but you do want to have some budget allocation for that.”.

Arts 245

Arts Home Furnishings Consumer Workshop 245

Sailthru

MARCH 18, 2019

Shiny Object Syndrome is all too common in marketers, who are always on the lookout for new ways to engage consumers and new places to do so. Meanwhile, email marketing’s potential was foreshadowed when the very first promotional email was sent. Four decades later, email marketing is the most tried-and-true channel.

Workshop 106

Workshop Marketing Recommendation Events 106

Inflow Insights

JULY 13, 2021

Editor’s note: This blog was originally published in 2016 and has been edited to maintain accuracy and adherence to modern email marketing practices. It’s no secret that email marketing is the driving force behind crucial recurring customer sales. Why Focus on Email List Growth in Your Marketing Strategy? Let’s dive right in.

eCommerce 120

eCommerce Marketing Shipping Costs X-cart 120

Ecommerce Platforms

AUGUST 15, 2022

Workshops to expect The lineup of guest speakers Keynote speakers How to register for the 2022 Make it Big Conference. Make it Big” is a yearly ecommerce conference hosted by BigCommerce, one of the most popular ecommerce platforms on the market. . When is it? How much does it cost? What is “Make it Big 2022”?

BigCommerce 104

BigCommerce Workshop eCommerce Platforms Small Business Retail 104

Retail TouchPoints

AUGUST 12, 2022

DRESSX Digital garment platform DRESSX partners with brands and retailers to sell versions of garments that consumers can wear virtually within different forums, such as video calls, social channels, dating apps, livestreams, virtual worlds and within gaming environments. Major Names in Retail Invest in Fashion Technology’s Future.

Technology 243

Technology Fashion Retail eCommerce 243

FastSpring

JUNE 11, 2024

Affiliate marketing can be a great growth lever to scale your digital product business, but how can you drive meaningful growth with the right affiliates without losing out to fraud or shady attribution schemes? And for those watching and listening, Adam is a digital marketing and affiliate marketing veteran.

Marketing 113

Marketing Merchant Services Payment Services SEO 113

Groove

DECEMBER 7, 2023

Whether you're a seasoned retail leader or fresh entrepreneur, Etail West 2024 provides a proven platform to connect with peers, network with potential partners and customers, and gain invaluable insights from a diverse range of speakers, sessions, and workshops. Our booth is located at the center of the floor.

Events 195

Events Social Media Download eCommerce 195

Ecommerce Platforms

MARCH 22, 2022

You can launch your streaming environment using a range of video website themes and templates and access a host of built-in marketing tools for promotion. You also get a custom website, flexible pricing, support for credit cards and paypal, business and customer analytics, and marketing tools. Plus, workshops for learning.

Payments 160

Payments Payment Services Subscription Multi-channel 160

365 Retail

JULY 19, 2024

By integrating sustainability into visual merchandising, retailers can attract a growing segment of eco-aware shoppers and differentiate themselves in a competitive market. Live demonstrations and workshops can educate customers about products, leading to informed purchasing decisions.

Retail 104

Retail Online Catalogues Omnichannel Workshop 104

Omnisend

DECEMBER 3, 2021

In this article, we’ll cover some of the most important trends for ecommerce marketers to keep in mind while building holiday Facebook ad campaigns. Now that we’ve covered some of the most important trends in Facebook marketing, let’s take a look at a few examples of effective holiday social media campaigns. Mobile usage.

Shipping Costs 148

Shipping Costs Social Media Mobile Omnichannel 148

ChannelSale

JUNE 13, 2018

Nearly 10,000 of the top leaders, executives and marketers attended the event. While the first day of the event was centric to Amazon with ‘Amazon & Me Workshop’ among others, the second day was more about the operation ends of running a successful business.

Online Retail 65

Online Retail Workshop eCommerce Internet Retail 65

Retail TouchPoints

FEBRUARY 24, 2021

Too many businesses think about retail in terms of different channels, where online and physical retail are treated differently and then integrated. In reality, taking a consumer’s perspective of retail, channels are only discernible as different touch points along a pathway to purchase. Our Position on Retail. Retail is everywhere.

Retail 162

Retail Live Chat Workshop Technology 162

Steve Dennis

JULY 5, 2018

So despite the bright and shiny nature of the latest brand to “disrupt” the sock, lingerie or luggage market, when you add them all up they don’t account for all that much market share. The focus on transaction channel is important. Retail industry folks like to talk about channels.

eCommerce 109

eCommerce Home Furnishings Channel Workshop 109

Steve Dennis

FEBRUARY 5, 2018

Third, e-commerce continues to gain overall market share at the expense of brick & mortar. While the growth of online shopping seems to get the most attention, the far more important dynamic is the degree to which most consumers’ shopping journeys start via a digital channel, regardless of where the ultimate transaction is rung.

eCommerce 95

eCommerce Retail Channel Workshop 95

Wiser

OCTOBER 15, 2019

Direct-to-consumer strategies have transformed retail, both in the way consumers shop and how brands and retailers manufacture, market, and sell. Direct-to-consumer is defined as the marketing and selling of products directly to consumers from the brand manufacturer. What Does Direct to Consumer Mean? Why Is D2C Popular?

Shipping Costs 92

Shipping Costs Consumer Channel Shipping 92

Ecommerce Platforms

MARCH 2, 2023

Shopify currently stands as perhaps the most well-known store building tool on the market today. Not only does it provide everything you need to build an incredible store in one place, but it supports multi-channel selling, dropshipping, and fulfilment too. Let’s take a closer look at how the two options compare.

Shopify 104

Shopify Shipping Costs Payment Services Fulfillment 104

GetElastic

MARCH 5, 2019

For one, brands are drawn to them as it provides them with an opportunity to explore new geographic markets without a long-term commitment to a brick-and-mortar location. As with any emerging channel, there are a handful of challenges that can deter brands from creating the perfect pop-up. What needs to be considered?

Customer Loyalty 111

Customer Loyalty Small Business Retail Workshop Shopping Carts 111