Retail TouchPoints

OCTOBER 23, 2024

The benefits of having access to a near-limitless supply of unowned inventory (on the retailer side) and having access to other brands’ and retailers’ sales channels (on the brand side), has been compelling to put it mildly. This becomes particularly important as brands expand the number and type of channels they are selling through.

Consumer 290

Consumer Multichannel Supplies eCommerce 290

Retail TouchPoints

NOVEMBER 22, 2024

” Customers will be able to watch and shop the shows on TalkShop.Live, Amazon.com/Live, Amazon Live’s FAST (free ad-supported TV) channel , the talents’ Facebook pages and Instagram feeds as well as any web or media property that has the TalkShopLive video player embedded.

eCommerce 277

eCommerce Books Channel Customer 277

Retail TouchPoints

NOVEMBER 27, 2024

They also want customer service channels such as chatbots and call centers to provide them with the same level of information and support regardless of how they choose to interact. Digital channels are alive with opportunities to dazzle consumers. But where does that leave your marketing strategies for the humble shop floor?

Events 277

Events Omnichannel Retail Workshop 277

Retail TouchPoints

OCTOBER 11, 2024

“This results in relentless demand for creating engaging content across an increasing number of marketing and ecommerce channels in this digital-first economy. Your brand growth depends on your organization’s ability to deliver optimized content to marketing and ecommerce channels as quickly as possible.”

Webinar 278

Webinar Management Channel eCommerce 278

Retail TouchPoints

NOVEMBER 26, 2024

Cross-Channel Consistency An offshoot of this convenience theme is consistency. Consumers purchase from a variety of channels and while email remains a primary channel for driving consumer purchases, SMS, social media platforms and mobile apps also drive substantial numbers of sales, too.

Consumer 290

Consumer Channel Social Media Mobile 290

Retail TouchPoints

OCTOBER 30, 2024

The debut of The Children’s Place brands on Shein will provide the company with a new high-profile selling channel on one of the hottest shopping apps of the moment. Then in May, The Children’s Place President and CEO Jane Elfers stepped down ; a permanent replacement is still being sought. ”

Apparel 278

Apparel Omnichannel Operations Channel 278

Retail TouchPoints

MAY 8, 2023

That’s part of the very fast-moving trend toward meeting customers where they are , and that’s often in a conversational interface. I interacted with it to do things like request more towels, and then it switched into a nurture campaign, providing offers to encourage me to come back to the chain’s hotels.

Channel 275

Channel Merchant Services Payment Services Recommendation 275

Forrester eCommerce

MARCH 26, 2024

To meet customers in their moments, marketers must design, execute, and optimize interactions across the full range of devices, channels, and touchpoints where consumers engage with a brand. Meanwhile, the marketing landscape continues to evolve with new technologies, data deprecation, and sophisticated consumers.

Technology 468

Technology Marketing Channel Consumer 468

Retail TouchPoints

MAY 6, 2022

In order to meet these expectations, retailers must deploy data strategies that enable them to better understand consumer behavior and make more informed business decisions. Data volumes have only continued to increase with the popularity of online shopping and the distribution of shopping across platforms and channels.

Retail 298

Retail Management Information Consumer 298

Groove

JANUARY 13, 2025

This shift from manual processes to digital channels enables real-time order processing, inventory management, and personalized pricing. Real-Time Syncing : Inventory, order status, and customer preferences are updated instantly across all channels, enabling businesses to deliver cohesive experiences.

eCommerce Platforms 385

eCommerce Platforms B2B Payment Services eCommerce 385

Forrester eCommerce

MARCH 31, 2020

The single biggest transformation in the retail industry in the last decade has been the emergence of third-party marketplaces (often online bazaars subject to few restrictions) where sellers and buyers meet. Others may procure merchandise through legitimate channels but engage in […].

Channel 447

Channel Other Retail Consumer 447

Retail TouchPoints

MARCH 14, 2025

Weve come to expect brands to meet us where we are with the products and answers we want. AI and the Purchase Cycle Although brick-and-mortar, in-store visits account for 80% of all shopping, the online marketplace is increasingly becoming the new norm, reinforcing the importance of online search strategies to meet and engage consumers.

Retail 179

Retail Customer Experience Technology SEO 179

Retail TouchPoints

NOVEMBER 3, 2023

Preis, her team and really the whole organization had no choice but to become digital-first, and this pandemic survival tactic actually helped them meet the audience expansion challenge as well. Digital is not a channel, platform or technology — it’s a business driver,” said Preis.

Channel 278

Channel Apparel Customer Marketing 278

Retail TouchPoints

JULY 6, 2023

As traditional channels take a back seat, social media and online platforms provide an opportunity for retailers to showcase their commitment to sustainability and ethics, fostering authentic connections and personalized experiences.

Customer Loyalty 272

Customer Loyalty Customer Retail Financial Services 272

Groove

FEBRUARY 4, 2025

Many manufacturers and distributors struggle with systems that cant meet the expectations of todays B2B buyers. In this episode of eCommerce Masters Ethan Giffin sits down with Vance Ryan, Senior Solutions Architect at Shopware, to discuss why flexibility is a base-level requirement for B2B eCommerce operations.

B2B 289

B2B eCommerce Merchant Services Magento 289

Retail TouchPoints

FEBRUARY 4, 2025

Gen AI will help retailers meet these challenges, but its success depends on adopting a strategic approach focused on enterprise-wide transformation rather than isolated, departmental implementations. Today, retailers face a complex landscape marked by rising costs, supply chain disruptions, pricing pressures and high employee turnover.

eCommerce 302

eCommerce Retail Omnichannel Multi-channel 302

Groove

DECEMBER 5, 2024

Marketing Hub The HubSpot features in Marketing Hub pull together all of the information, content generation support, and communication channels you need to connect with leads and convert them into customers. It enables users to connect one-on-one with prospects and generate leads with sequences, meetings, playbooks, and pipeline management.

eCommerce 293

eCommerce Marketing B2B Management 293

Retail TouchPoints

DECEMBER 6, 2024

Our long-term strategy for Carter’s is to continuously anticipate and meet the evolving needs of our shoppers. Carters has been a leader in the baby and childrens space for nearly 160 years, and were dedicated to being the go-to source for parents with young children for many generations to come.

Apparel 289

Apparel Fashion Social Media Consumer 289

Retail TouchPoints

DECEMBER 27, 2024

This behavior is something retailers need to consider when developing policies that meet Gen Zs demand for flexibility. They use these channels to learn about new products, see what influencers are promoting and sift through branded content as it suits them. Across generations, 24% of online clothing purchases are returned.

Social Media 278

Social Media Retail Shipping Costs Mobile 278

Groove

DECEMBER 7, 2024

With the prevalence of social media, businesses are constantly feeding unique and engaging content to their audiences through a variety of channels and consumers are beginning to expect this from brands. To truly reap all the benefits of content marketing, we encourage businesses to meet customers where they are.

eCommerce 328

eCommerce Marketing Social Media White Paper 328

Retail TouchPoints

DECEMBER 16, 2024

That means investing in technology that both directly and indirectly supports them as they browse and buy across channels. Additionally, we are always improving time to market, while ensuring that the tools we provide meet our customers expectations.

Payment Services 278

Payment Services Supplies Mobile Live Chat 278

Retail TouchPoints

DECEMBER 20, 2024

We actually honor, celebrate and meet our sellers. PoshFest also creates opportunities for resellers to network with each other and capture compelling Instagram and TikTok -worthy content for their marketing channels. Instead of just being [in] a community, were allowing them to meet other people like them.

Events 147

Events Multi-channel Workshop Webinar 147

Forrester eCommerce

SEPTEMBER 11, 2020

Over the next decade, four factors will fundamentally drive how firms must evolve to meet consumer buying demands. Start exploring them.

B2C 441

B2C Consumer Customer Loyalty Channel 441

Retail TouchPoints

JANUARY 14, 2025

As advertisers seek more advanced targeting capabilities and measurable results across multiple channels, success in 2025 and beyond will depend on thoughtful design that prioritizes flexibility and customization. New channels will emerge, technical capabilities will expand and advertiser expectations will grow increasingly sophisticated.

Retail 173

Retail Technology Operations Channel 173

Retail TouchPoints

DECEMBER 17, 2024

Although inventory visibility already plays a central role in meeting demand, maintaining service levels, and streamlining operations, its the combination of real-time inventory visibility and advanced search functionality thats reshaping your customer experience by delivering on transparency, control, confidence and reliability.

eCommerce 260

eCommerce Shipping Costs Supplies Fulfillment 260

Retail TouchPoints

DECEMBER 17, 2024

First, retailers need to stay on top of which of these platforms are gaining traction with their customers , because in many cases it could mean that shoppers are encountering and even buying their brand without ever touching one of their owned or operated channels.

Merchant Services 289

Merchant Services Consumer Social Media Recommendation 289

Retail TouchPoints

DECEMBER 27, 2022

Instead, these brands need to meet customers where they already are and adhere to their communication preferences — which currently, perhaps surprisingly, points to voice. However, when considering voice as a channel, it’s not just about making phone calls. Incorporation of Voice Tech Leads to Higher Success and Efficiency.

Customer 321

Customer eCommerce Retail Customer Experience 321

Retail TouchPoints

OCTOBER 2, 2024

Mall operator Simon has unveiled its Meet Me @themall campaign, blending ’80s and ’90s nostalgia to capture Gen Z’s enthusiasm for in-person shopping and all things retro. Additionally, Simon has launched @themall social channels on TikTok and Instagram.

Channel 278

Channel Operations Marketing Social Media 278

Retail TouchPoints

JUNE 3, 2021

As eyes and dollars continue to shift to digital channels, the playbook for acquiring, engaging and retaining customers is being rewritten. Marketing: There are a multitude of channels and tactics that allow you to maximize customer reach and engagement. How can you invest in testing and learning on these new channels?

eCommerce 361

eCommerce Omnichannel Merchant Services Channel 361

Retail TouchPoints

JULY 26, 2024

B2B commerce is a primary channel through which customers make purchases and an integral tool in establishing trust. The Challenge of Meeting Customer Demands Why are B2B sellers struggling to keep pace with customer demands? The answer lies in the inherent complexity of their business processes.

B2B 261

B2B Payment Services Payments Shipping Costs 261

Retail TouchPoints

SEPTEMBER 18, 2024

We’re expanding our partnership with Roku to leverage Shopify’s Checkout and unlock a new self-serve sales channel for Shopify merchants to reach more customers with shoppable ads,” said Mani Fazeli, VP of Product at Shopify in a statement.

Shopify 279

Shopify Merchant Services Management Channel 279

RETAIL MANAGEMENT SOFTWARE

JANUARY 8, 2025

Offer multiple communication channels for customer support, including phone, chat, email, and social media. Ensure that your fulfillment operations are streamlined to meet the expectations of quick delivery. Focus on quality control to ensure that every product meets or exceeds customer expectations.

Customer Retention 111

Customer Retention Customer Social Media Retail 111

Retail TouchPoints

SEPTEMBER 11, 2024

As we head into our next chapter , we’re focused on inviting customers to play with style by delivering amazing experiences and products that meet them where they are.” . “It’s such an iconic American brand that it’s hard to find someone who has not bought something from Old Navy. ”

Fashion 261

Fashion Magazine Channel Consumer 261

Retail TouchPoints

APRIL 3, 2025

Today, retailers rely on hundreds of features from inventory and order management to customer engagement, personalization, and analytics to continue to meet customer demands. It enables faster launches of new sales channels and maximum agility while not budging on performance. Learn more about unified and compostable eCommerce tech.

eCommerce 147

eCommerce Payment Services White Paper Subscription 147

Groove

JUNE 28, 2022

For this client specifically, their owned channels, namely email and SEO, are the driving channels behind their online revenue. After analyzing the marketing channels available to this brand, we reached the conclusion that in order to maximize results, this client needed to increase the total number of emails sent to its audience.

Merchant Services 340

Merchant Services Customer Loyalty Channel SEO 340

Retail TouchPoints

JUNE 22, 2022

Shopify has launched a number of new integrations aimed at helping retailers meet shoppers wherever they are — across social media, stores and in-person events. The partnership is designed to help retailers meet shoppers on Twitter at the right moment along their journey, whether it’s for discovery, inspiration or consideration.

Merchant Services 289

Merchant Services Shopify Payment Services Retail 289

Retail TouchPoints

APRIL 13, 2023

The software was designed to help manage content across syndication channels and marketplaces, different product data requirements and variations in local markets in order to ensure the information is accurate and up-to-date.

Information 278

Information Retail Presentation Channel 278