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From Obligation to Opportunity: Make Compliance Your Biggest USP

Retail TouchPoints

The challenging economic environment, intense regulatory pressure and ever-present threat of fraud are creating a perfect storm that’s sweeping across the global payments landscape. Instead of seeing compliance as a painful obligation, it’s time to see it as a springboard for innovation, expansion and collaboration.

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How Macy’s, Jacadi and Amazon Leverage the Bottom of the Funnel to Boost Conversions and AOV

Retail TouchPoints

Not only has the traditional funnel disappeared, but increased competition online means that marketers’ historical focus on the top and middle of the funnel — capturing consumers’ attention and inspiring them to research and browse across channels — is no longer performing like it used to.

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FTC’s ‘Click-to-Cancel’ Proposal: A Step Forward for the Negative Option Model

Retail TouchPoints

So-called “negative option” services are a controversial yet time-tested method of doing business. Under this model, a customer signs up for a subscription service, typically as part of a free trial offer. The customer is then charged on an ongoing basis unless they explicitly cancel the service in question.

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Walmart Rolls Out Luminate Data Insights Service to Suppliers in Mexico, Canada

Retail TouchPoints

The international expansion of the service represents a big opportunity for Walmart’s multi-market suppliers in particular, shared Mark Hardy, the Head of Walmart Data Ventures noted in a blog post announcing the news. Suppliers that don’t want to pay for a subscription can still access Channel Performance data for free.

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How To Select The Best 3rd Party Shopify Payment Gateway For Your Needs

Groove

Choosing the correct Shopify payment gateway is a decision that eCommerce retailers should not take lightly. Each payment gateway has its own series of benefits and challenges associated with the service. Before diving into the five payment gateways on this list, let's briefly discuss what a payment gateway is.

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Square vs PayPal (Dec 2019): Clash of the Payment Processing Titans

Ecommerce Platforms

Whether you’re searching for an offline card reader, a way to take credit card payments online , or a POS app, you’ve probably come across both PayPal and Square in the past. Both Square and PayPal are incredibly popular tools for merchants and business owners. Square vs PayPal: Fees and Processing Rates. Square Fees.

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Klaviyo vs. MailChimp: Features, Pros & Cons

Groove

Store all of your customer data in one place, and deliver customized experiences through email and other owned channels. This tool makes it easy for eCommerce merchants to grow their contact lists, personalize user experiences and communicate more effectively with customers. Reach Customers On Any Channel. Klaviyo Pros.