Retail TouchPoints

OCTOBER 10, 2022

This is true all year long, but recent studies show at least 26.8% With social marketing in decline , and with the economic uncertainty driving the need to reduce “awareness” marketing in favor of performance channels, the need for retailers to find new measurable, scalable marketing channels is more urgent than ever.

Multi-channel 298

Multi-channel Marketing Retail Channel 298

Wiser

SEPTEMBER 4, 2018

From a retailer’s point of view, BOPIS is a great way to increase sales across all channels. In a study from OrderDynamics, shoppers who used BOPIS more than twice in the past 12 months are more likely to buy in-store when picking up their orders. Naturally, an effective BOPIS retail strategy is seamless across all your channels.

Multi-channel 68

Multi-channel Channel Omnichannel Retail 68

Retail TouchPoints

OCTOBER 17, 2023

Phone-based customer service, or voice, is well established as the most commonly used and the most tightly managed customer service channel. Phone — the Most Expensive CX Channel Retailers want their customers to be happy, but the cost of interacting with them live is usually inefficient and expensive.

Customer 278

Customer Multi-channel Channel Customer Experience 278

Retail TouchPoints

MAY 12, 2023

According to the study, TV and movies no longer dominate the media landscape like they once did as consumers, especially younger ones, increasingly turn to new digital channels for more immersive entertainment experiences. However, this isn’t a case of purely replacing one medium for another.

Games 310

Games Social Media Multi-channel Consumer 310

Groove

NOVEMBER 5, 2024

Multi-Channel Selling : BigCommerce is an omnichannel platform that lets you sell on various marketplaces, including Facebook, Amazon, and eBay, from one central dashboard. Read our case study to learn how we used expert SEO techniques to help Cutter & Buck’s BigCommerce store attract more visitors and boost revenue by 49 percent.

BigCommerce 308

BigCommerce WooCommerce SEO eCommerce Platforms 308

ESW

APRIL 5, 2023

While every brand with a DTC channel dreams of a sudden surge in website traffic, too much of a good thing can do irreparable damage to even the most established online retailer. Preparing a DTC channel for peak season is a must for growing revenue and preserving brand reputation. times higher than a site page that loaded in 5 seconds.

Channel 78

Channel Merchant Services Payments Payment Services 78

Retail TouchPoints

JULY 19, 2022

What emerged was a focus on companies’ wealth of first-party data, which is collected directly from their consumers, allowing advertisers to target audiences across numerous channels via retail media networks. This reorganization around proprietary data is what has led us to today’s retail media boom. The Need to Network.

Retail 288

Retail Multi-channel Omnichannel Technology 288

Retail TouchPoints

SEPTEMBER 11, 2023

True to form, Best Buy turned its eye to advertising’s newest tech-infused channel to reach this consumer segment — connected TV (CTV). Roku’s Head of Retail and Ad Sales, Sarah Monahan, took Retail TouchPoints behind the scenes for an in-depth look at Best Buy’s multi-faceted, bespoke CTV campaign and the results it drove.

Consumer 286

Consumer Multi-channel Electronics Improvements 286

Groove

MARCH 8, 2024

Omnisend vs Klaviyo: Case Studies and Success Stories An athleisure brand we work with increased revenue by 28% from emails sent using Klaviyo. Fortunately, both Omnisend and Klaviyo have free plans, so you can try out the tools to get a grasp of how each one meets the needs of your business.

Marketing 195

Marketing WooCommerce Multi-channel Social Media 195

Algopix

SEPTEMBER 12, 2023

In addition to its great inventory and sync functions, the software offers fast and reliable bulk upload of SKU data and images to Amazon and other channels and provides the option to customize product descriptions and shipping details as well as to edit product listings. Their pricing is determined according to monthly orders received.

Multi-channel 95

Multi-channel eCommerce Shipping Costs eCommerce Software 95

Kissmetrics

JUNE 23, 2020

Lesson #2: Sales Channels. History of e-commerce the timeline What is working in the e-commerce space Introduction to sales channels Understanding sales channels. Lesson #3: Marketing Channels. Lesson #2: Sales Channels. Lesson #2: Additional Marketing Channels. Lesson #3: Additional Channels.

eCommerce 363

eCommerce eCommerce Marketing Marketing Multi-channel 363

Groove

APRIL 1, 2022

To learn more about how Groove Commerce built this custom shipping application, please read this case study Delivery Date Selection Options When Dippin’ Dots needed help delivering their ice cream products to their customers at the right time, they reached out to our team.

Merchant Services 195

Merchant Services Consumer Shipping Costs Drop Ship 195

Retail TouchPoints

SEPTEMBER 27, 2023

Indeed, the study — which over a one-week period in May 2023 surveyed 779 adults who had purchased a product or service from a new-to-them brand within the previous six months — made clear that shopping is now an ongoing part of daily life for most consumers, rather than an occasional, or often even intentional, behavior.

Social Media 299

Social Media Multi-channel Consumer Comparison Shopping 299

365 Retail

NOVEMBER 8, 2023

However, the same study showed that currently, only 3% of European brands and retailers are leveraging behavioural customisation within their email marketing efforts. This is becoming more critical as ‘rented’ 3 rd party channels become more expensive and less effective in returning ROI and ROAS (Return on Ad Spend).

Multi-channel 108

Multi-channel eCommerce Platforms eCommerce Retail 108

Wiser

JULY 22, 2024

Ensuring Consistent Multi-Channel Customer Interactions Consistency in customer interactions across retail channels is crucial for maintaining a unified brand experience. This strategic resource allocation helps manage inventory and meet customer expectations across channels.

Multi-channel 78

Multi-channel Retail Document Customer Loyalty 78

Retail TouchPoints

NOVEMBER 10, 2023

Off-site advertising is when a retailer helps advertisers reach its customers on third-party channels like social media or other websites it doesn’t own (“retargeting” is a common example of this). shoppers) and a direct connection to the actual end transaction.

Retail 298

Retail Social Media Multi-channel Channel 298

Retail TouchPoints

JULY 19, 2021

Rather than relying on one or two sources, the most successful campaigns emanate from an extensive multi-sourced database. Case studies are not always available but they can be a helpful predictor of a data set’s value if the provider is willing to share them. If a case study isn’t available, ask for a client reference.

Marketing 264

Marketing Retail Multi-channel Events 264

Kissmetrics

MARCH 31, 2020

This means you can no longer just go after one channel to succeed. Back in the day, companies like Facebook grew into billion-dollar businesses through one channel. They grew into a multi-million dollar business through one channel… SEO. There are a lot of single-channel case studies that worked in the past.

Multi-channel 322

Multi-channel X-cart Webinar Channel 322

Retail TouchPoints

MARCH 2, 2021

I think the lessons are around planning ahead , having sufficient capacity in your system to flex up and reducing your dependency on any one channel.”. A study from UPS found that 73% of online shoppers say their returns experience impacts their decision to return to a retailer. More Online Sales Means More Returns.

Merchant Services 328

Merchant Services Retail Multi-channel eCommerce 328

ChannelAdvisor

AUGUST 25, 2022

You hear it over and over again: “Diversify your channel mix” and “reach shoppers wherever they are.” Joining new marketplaces comes with a number of challenges, from lack of channel-specific expertise to thinning profit margins. Yet, challenges like these shouldn’t stand in your way to multi-marketplace bliss.

Multi-channel 105

Multi-channel Fulfillment Webinar eCommerce 105

OrderDynamics

NOVEMBER 23, 2017

Omni-Channel in Australian Retail Market Only at 25.5%. The study investigates 200+ retailers specifically in Australia & New Zealand. Like the US and Canadian markets, the Australian retail market is in its early days of omni-channel capabilities. Other Omni-Channel Factors. Multi-Channel Merchants.

Channel 50

Channel Multi-channel Merchant Services Marketing 50

Retail TouchPoints

MARCH 21, 2023

Amazon’s average cut of each sale surpassed 50% in 2022, according to a study by Marketplace Pulse , which also found that sellers have been paying Amazon more per transaction every year for the past six years. Like gamblers, sellers spend an inordinate amount of time studying the game and finding minute ways to eke out an advantage.

eCommerce 290

eCommerce Fulfillment Shopify Omnichannel 290

Korona

JANUARY 6, 2023

This article will introduce you to 10 eCommerce social media marketing case studies that involve brands that have successfully utilized social media for greater brand awareness and increased sales. 10 Successful eCommerce Social Media Marketing Case Studies. The Impact of Social Media Marketing on Brands. Mercedes Benz. Conclusion.

Social Media 52

Social Media eCommerce Marketing POS 52

OrderDynamics

JULY 31, 2018

How Important Are Merchandise Returns to Omni-Channel Shoppers? From a look at the OrderDynamics Omni-1000 study, the good news is that retailers have generally done a good job fixing their returns terms and conditions. However, how important are returns capabilities really for omni-channel shoppers? In fact, 80.9% Only 67.8%

Channel 50

Channel Multi-channel Shipping Costs eCommerce 50

Kissmetrics

AUGUST 18, 2020

Neil Patel Digital — Best data-driven multi-channel PPC agency. At Neil Patel Digital , we specialize in running multi-channel PPC campaigns using first-party data from our partners. They prove it by showcasing numerous case studies outlining their results. Multi-channel PPC services.

PPC 313

PPC Social Media Multi-channel Mobile 313

OrderDynamics

DECEMBER 27, 2018

A Thankful Consumer Equals a Full Cart: Why Consumers And Retailers Are Thankful For Omni-Channel. Whether you call it omni-channel, unified commerce or multi-channel, one thing is clear: the ability to provide a seamless, consistent retail experience across channels is something to be thankful for.

Channel 52

Channel Consumer Shipping Costs Multi-channel 52

OrderDynamics

OCTOBER 30, 2018

Omni-Channel Retail Grows 5.6% This year’s omni-channel research was bigger than ever. But, look deeper by running a like-for-like analysis and we find that omni-channel retail grows at 5.6% Direct Comparison: Omni-Channel Retail Grows? Omni-channel retail grows 0.6% Worldwide in 2018. improvement. difference.

Channel 50

Channel Multi-channel Retail Merchant Services 50

Optimizely

JANUARY 30, 2018

A study from IDC also showed that consumers who shop on multiple channels have a 30% higher lifetime value. Maybe you’ve tried, but you still struggle to perfectly manage and coordinate the myriad of different channels and devices that customers use to interact with your brand. data) in order first.

Omnichannel 191

Omnichannel eCommerce Marketing Marketing eCommerce 191

ROI Revolution

MAY 6, 2021

To make the customer journey between all of these channels seamless, retail leaders are making sure a holistic omnichannel strategy is a part of their digital transformation. Unlike multi-channel, which refers to selling across multiple channels, omnichannel is about creating a consistent brand experience across every customer touchpoint.

Omnichannel 135

Omnichannel Merchant Services Social Media Payment Services 135

BigCommerce

MAY 1, 2018

However, that’s not to say that big data can’t still be an essential tool in your arsenal as your grow your ecommerce channel. Everyone has a circle of competence created through study and experience. According to a study by BARC , some benefits of using big data include: Making better strategic decisions (69%).

Payment Services 412

Payment Services Merchant Services Improvements eCommerce 412

BigCommerce

DECEMBER 13, 2017

Within 18 months they were selling more on Amazon than through their traditional channels. In fact, it can be your initial parlay into household name status, and multi-million dollar sales. A Case Study: How to Sell to — and on — Amazon. How did they do it? They didn’t mess around when it came to selling on Amazon.

Shipping Costs 354

Shipping Costs Multi-channel Shipping Fulfillment 354

RTP blog

JULY 14, 2017

In 2015 alone, they grew by 36%, according to a recent Javelin study. The same study found that losses related to account takeovers increased by a whopping 60% in 2015, amounting to $2.3 million victims, up 16% from the year before, according to a recent study. Merchants with an online channel are already losing 7.6%

Merchant Services 150

Merchant Services Payments eCommerce Payment Services 150

RTP blog

SEPTEMBER 23, 2019

And when compared to other age groups, Gen Z consumers purchase from name brand web sites like Chubbies and Bombas instead of multi-brand web sites like JCPenney by a 10% margin. To reach Gen Z consumers (and their growing wallets), brands must be willing to build visibility across multiple channels.

Consumer 150

Consumer Multi-channel eCommerce Apparel 150

Inflow Insights

JANUARY 31, 2022

When one marketing channel is performing well, it’s common for eCommerce brands to devote as much budget as possible to that top-performer — more often than not, at the expense of other, less-flashy initiatives and efforts. And today’s case study is the living proof. Connecting the Multi-Channel Dots. The sky’s the limit.

Social Media 128

Social Media Multi-channel PPC Channel 128

Kissmetrics

AUGUST 25, 2020

But year after year, global ad spend across every major PPC channel is growing even higher. They focus on the right PPC channels. Whether you’re interested in search, social, programmatic, shopping, or multi-channel PPC campaigns , it’s essential to find a PPC agency specializing in the platforms you want to use.

PPC 279

PPC Multi-channel Social Media B2C 279

Retail TouchPoints

OCTOBER 20, 2021

In fact, Big Red Rooster conducted a recent study where we uncovered that 46% of customers are feeling less in control now than they did pre-pandemic. She has been spent the past 20 years designing multi-channel retail solutions that break through to today’s consumers. The past 18 months have seen a lapse in consumer confidence.

Specialty Retailers 256

Specialty Retailers Multi-channel Fulfillment Mobile 256

OrderDynamics

FEBRUARY 14, 2019

The UK Continues to be Omni-channel Royalty for a Succession of Reasons. OrderDynamics’ Omni-2000 research reviews 2000+ global retailers to discover the shopper’s view of retail’s omni-channel offerings. The global report gives us an overall view of the state of omni-channel. Omni-2000: UK Report .

Channel 50

Channel Multi-channel Merchant Services eCommerce 50