Remove Channel Remove Multichannel Remove Trends
article thumbnail

Report: Brands and Consumers Increasingly Embracing Third-Party Commerce

Retail TouchPoints

The benefits of having access to a near-limitless supply of unowned inventory (on the retailer side) and having access to other brands’ and retailers’ sales channels (on the brand side), has been compelling to put it mildly. This becomes particularly important as brands expand the number and type of channels they are selling through.

Consumer 290
article thumbnail

6 Paid Social Trends to Be Aware of in 2024

Retail TouchPoints

For online retailers that want to stay relevant and competitive, it’s important to stay on top of the latest trends and strategies. E-sellers will leverage social channels more than ever. Source: Multichannel Marketing Report 2023/DataFeedWatch TikTok is still a relatively new social media platform.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Generative AI in Retail: 4 Predictions for 2025

Retail TouchPoints

In 2025, four key trends will drive the adoption of gen AI in the retail industry: 1. It also can enhance marketing by correlating visual trends in product images with purchasing behavior. Multimodal AI will unlock new insights and value.

eCommerce 302
article thumbnail

6 Trends that Point To a Holistic Approach to Ecommerce

Retail TouchPoints

Luckily, when you look closely, what appeared to be a revolution was really the culmination of trends that had been forming for years. I don’t have a crystal ball, but knowing the trajectory of the trends forming now will arm you to stay relevant in 2021 and beyond. #1: 1: The Customer is the Channel. This is true omnichannel.

eCommerce 279
article thumbnail

2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

Retail TouchPoints

Here we’ll take a look at these trending technologies and how they will shape B2B businesses’ ability to deliver a frictionless experience with their digitally native buyers. This trend requires businesses, particularly in ecommerce, to seamlessly blend their online and offline sales channels.

B2B 263
article thumbnail

5 UCC Trends that Can Help Retailers Thrive in the Now ‘Normal’

Retail TouchPoints

Let’s explore five key UCC trends and how retailers can leverage them to not just survive but to thrive as we move into the post-pandemic retail environment. Trend 1: Fully integrated communications technologies streamline experiences for optimal convenience.

article thumbnail

Email marketing trends for 2022

Omnisend

While the digital marketing landscape changes dramatically every year, email has continued to be one of the most effective channels for ecommerce marketers. In this article, we’ll examine some of the most important 2022 email marketing trends to be aware of in this year and beyond. 7 key trends. Reading Time: 6 minutes.

Marketing 190