Forrester eCommerce

JANUARY 6, 2020

Preparing for this years list of future channel trends has been an immersive experience to say the least. In 2019, I was able to talk to 497 companies one-on-one about their channel strategy and programs, including 130 of those face-to-face.

Channel 524

Channel Technology Customer Experience B2B 524

Retail TouchPoints

NOVEMBER 27, 2024

According to a study by UC Today , 90% of consumers expect to have an omnichannel retail experience when we shop. They also want customer service channels such as chatbots and call centers to provide them with the same level of information and support regardless of how they choose to interact.

Events 277

Events Omnichannel Retail Workshop 277

Forrester eCommerce

AUGUST 20, 2020

Online marketplaces have been around in one form or another for decades. Accelerating the trend is a myriad of factors including changing buying behaviors and demographics, companies shifting to subscription and consumption models, and the rising importance of ecosystems.

Channel 537

Channel Subscription Consumer Customer Experience 537

Retail TouchPoints

SEPTEMBER 4, 2024

Retail companies need to get CX right the first time, and providing a seamless omnichannel experience that makes shopping easy and delightful across all sales channels — both online and offline — is crucial for winning and retaining customers. Let’s take a deeper look at common obstacles and how companies can overcome them.

Omnichannel 298

Omnichannel Retail Point of Sale Technology 298

Retail TouchPoints

NOVEMBER 6, 2023

As the divide between digital commerce and in-store shopping shrinks, the spotlight is now on the role omnichannel retail strategies play in both driving traffic to brand’s websites and foot traffic to physical stores. With online purchases making up 15.1%

Omnichannel 312

Omnichannel Social Media Channel Mobile 312

Retail TouchPoints

NOVEMBER 21, 2022

Dillon highlighted Foot Locker’s omnichannel presence , loyalty program and overall digital marketing strategies as the main areas of focus. Omnichannel was called out as the area that could generate a particularly large payoff. “One Our current omnichannel customers in the U.S. Our current omnichannel customers in the U.S.

Omnichannel 304

Omnichannel Operations Technology Channel 304

Retail TouchPoints

MARCH 23, 2023

Prada Group and Adobe have entered an enhanced partnership designed to enable real-time personalization and increase revenue by enhancing the luxury retail group’s customer experiences across all digital and physical channels.

Omnichannel 312

Omnichannel Customer Experience Accessories Customer Data 312

Retail TouchPoints

MAY 29, 2024

Retasmart is designed to enable retailers to unify all channels and experiences in one solution, allowing them to solve challenges related to inventory management, customer engagement, payment options, reporting and analytics, and multichannel retailing — all from a single platform.

Omnichannel 264

Omnichannel Payment Services POS Multichannel 264

Retail TouchPoints

OCTOBER 23, 2024

As an omnichannel retailer, “everything we do has to be even more omni,” explained Scott Devlin, CIO of The Vitamin Shoppe in an interview with Retail TouchPoints. “If With our legacy POS solution, everything omnichannel that we did was going to be sub-optimized. We wanted to get the best experience.

POS 260

POS Omnichannel Fulfillment Subscription 260

Retail TouchPoints

JUNE 3, 2024

However, it was the brand’s omnichannel approach driven by its sales, marketing, and human insights teams that truly made the partnership a slam dunk. To advance this partnership every year, we continue to utilize data and insights to remain grounded with the consumer and co-create solutions with retailers.”

Omnichannel 286

Omnichannel Social Media Consumer Games 286

Retail TouchPoints

NOVEMBER 13, 2023

However, the company also has achieved growth thanks to new awareness and sales channels such as: A blossoming Brooklinen for Business (B4B) strategy: The company has launched a new ecommerce destination that allows hotels, bed-and-breakfasts and other hospitality businesses to purchase Brooklinen products.

Omnichannel 278

Omnichannel B2B Channel Customer 278

Retail TouchPoints

MARCH 2, 2023

Engage3 aims to help retailers grow revenue and drive store trips by tracking and optimizing their price image through the Omnichannel Intelligence module, part of the Price Image Management suite.

Channel 277

Channel Omnichannel Retail Technology 277

Retail TouchPoints

MARCH 9, 2023

Hawkins’ job is to actually deliver on all those buzzy retail aspirations — omnichannel, seamless, frictionless — and fast, because if there’s one thing the mobile-first Gen Z shopper is not known for, it’s patience. Then all of that is getting pushed out through the influencers’ channels and our channels.”

Omnichannel 279

Omnichannel Social Media Mobile Channel 279

Retail TouchPoints

SEPTEMBER 16, 2024

This partnership enhances the shopping experience for Crate & Barrel and CB2 customers by quickly advancing our omnichannel strategy,” said Janet Hayes, CEO of Crate & Barrel Holdings in a statement. “As The Adyen solution is designed to unlock shopper insights, streamline operations and support digital advancement.

Payment Services 279

Payment Services Channel Omnichannel Operations 279

Retail TouchPoints

OCTOBER 25, 2024

If, during COVID-19, we noticed physical store shoppers shifting their shopping to the digital commerce versions of their favorite retailers and firmly establishing omnichannel shopping, then that experience is shifting.

Omnichannel 289

Omnichannel eCommerce Shopping Carts Consumer 289

Groove

NOVEMBER 2, 2024

Selling your merchandise across multiple channels is a great way to reach a wider audience of potential customers. This is where an omnichannel product feed comes into the picture, and it's a must-have for any eCommerce store engaged in cross-channel selling. then an optimized omnichannel product feed is a necessity.

Management 307

Management Multi-channel eCommerce Omnichannel 307

Retail TouchPoints

OCTOBER 4, 2023

Investing in digital channels can make the difference between a highly profitable pivot and stock waiting in the warehouse for the end-of-season sales. Across multiple channels, they provide an ever-present buying influence for consumers — which is particularly useful when flash sales or immediate focuses on certain products are needed.

Omnichannel 264

Omnichannel Merchant Services BigCommerce Payment Services 264

Retail TouchPoints

FEBRUARY 2, 2024

The exact definition of unified commerce, and in particular its relationship to the idea of “omnichannel,” varies depending on who you ask. Some see it as the next evolution of omnichannel, others as the technical underpinnings that make true omnichannel experiences possible. They just want what they want when they want it.

Omnichannel 317

Omnichannel Payment Services Technology Channel 317

Retail TouchPoints

AUGUST 2, 2023

Those team members are a critical piece of the equation: “Having the size of the team and the expertise required to run a true omnichannel business is the biggest challenge,” said Widrick. “We We look at our stores as a channel for building the brand, but also as a way to get people to increase their basket size ,” Spector said. “We’re

Omnichannel 246

Omnichannel Social Media Shopify Shipping Costs 246

Retail TouchPoints

JANUARY 4, 2022

With consumers’ rapid shift to ecommerce channels, DTC players had to navigate surges in demand and effectively compete against a broader landscape that included their startup peers but also omnichannel behemoths. And that gave way to stellar branding, and lackluster products, creating a bubble in customer acquisition channels.”

Omnichannel 336

Omnichannel Consumer Channel Toys 336

Groove

OCTOBER 11, 2024

Text message marketing offers marketers the channel they need to conveniently reach people on the device that everyone seems to have in their pocket. Cost-Effectiveness With inspiring open and engagement rates, brands see a higher ROI compared to other marketing channels.

Merchant Services 345

Merchant Services eCommerce Platforms eCommerce Marketing 345

Retail TouchPoints

JANUARY 29, 2024

While more than half ( 54% ) of retailers responding to the 2023 Omnichannel and Fulfillment Benchmark Report said active physical stores are the final locations for inventory prior to delivery, retailers are increasingly using third-party services to handle the actual mechanics of picking, packing and delivering items to consumers.

Fulfillment 289

Fulfillment Shipping Costs Omnichannel Retail 289

Retail TouchPoints

APRIL 13, 2023

Wine marketers have an exciting opportunity to identify ways to educate new consumer segments, show up in key commerce channels and drive marketing ROI. Then, by activating a flexible, omnichannel approach, you can learn who your best audience is. The key is to avoid early mass media investment.

Marketing 317

Marketing Omnichannel Channel Social Media 317

Retail TouchPoints

NOVEMBER 3, 2023

Digital is not a channel, platform or technology — it’s a business driver,” said Preis. Digital Through and Through Now, even though brick-and-mortar retail has regained some of its luster post-pandemic, Anthropologie is still very much a digital-first organization.

Channel 278

Channel Apparel Customer Marketing 278

Retail TouchPoints

NOVEMBER 23, 2023

In the omnichannel context, inventory is spread out across multiple distribution channels that usually include digital and brick-and-mortar points of sale. Maximize product reach and mobility : To thrive in retail today, channel diversity is crucial.

Technology 271

Technology Omnichannel Retail Point of Sale 271

Groove

OCTOBER 20, 2024

Selling your products across multiple channels is a great way to reach a wider audience of customers. However, keeping all of these channels updated with the latest product information can often be a little tricky, especially when you're dealing with large catalogs of products and a range of sales channels.

Multi-channel 327

Multi-channel eCommerce BigCommerce Channel 327

Retail TouchPoints

MARCH 30, 2023

Omnichannel options like BOPIS will play a key role, because while digital sales growth is outpacing brick-and-mortar, the physical sales channel still accounts for 70% of all retail sales — a testament to how shoppers are combining their journeys across both channels rather than shifting back to pre-pandemic habits.

Consumer 297

Consumer Omnichannel Travel Events 297

Retail TouchPoints

MARCH 14, 2024

Seamless Omnichannel Sales Attribution Running campaigns depends on specialized, integrated software that provides a platform to buy and sell media, manage campaigns and optimize omnichannel advertising experiences across print, digital, streaming, out-of-home and digital-out-of-home media.

Retail 311

Retail Omnichannel Consumer Channel 311

Retail TouchPoints

JANUARY 9, 2024

Diversifying advertising budgets with omnichannel media, like digital audio, will help advertisers reach unique and performative audiences at scale, with mere clicks of a button. This way buyers can choose what media channels perform best. ad spending to increase 5.1% in 2024, lower than India, China, Germany and Brazil.

Retail 290

Retail Omnichannel Channel Mobile 290

Retail TouchPoints

JANUARY 24, 2024

Navigating digital transformation in 2024’s B2B ecommerce landscape hinges on a deeper comprehension of AI, omnichannel strategies and social commerce. B2B’s Omnichannel Revolution Recent research indicates a growing digital inclination among B2B buyers.

B2B 263

B2B eCommerce BigCommerce Omnichannel 263

Retail TouchPoints

SEPTEMBER 22, 2023

Meanwhile, consumers return to brick-and-mortar stores and seek omnichannel experiences. Retailers increasingly strike balances between direct-to-consumer ecommerce and omnichannel strategies to keep products in stores and in front of consumers. A strong direct-to-consumer channel creates a fast feedback loop for emerging brands.

Shipping Costs 264

Shipping Costs Omnichannel Supplies Shipping 264

Retail TouchPoints

MAY 16, 2024

. “Rich customer insights are essential for brands to quickly adapt to customers’ rapidly shifting needs in today’s omnichannel world,” said Shelly McDougal, Head of Product Operations and New Markets at Walmart Data Ventures in comments shared with Retail TouchPoints. Mirroring the strategy used in the U.S.,

Merchant Services 277

Merchant Services Multi-channel Subscription Omnichannel 277

Retail TouchPoints

DECEMBER 29, 2022

This is where you directly apply all the stored information, whether it’s dealing with customers through support channels or running operations and planning. Omnichannel support system. By building an omnichannel customer support strategy, you can gain insights into your customer behavior, preferences and patterns.

Customer Experience 360

Customer Experience Management Customer Retail 360