RTP blog

MARCH 12, 2018

With these new formulas for success come new considerations and pitfalls for retailers to consider as they innovate and strive to understand how different channels and customer touch points interact. Based on experience working with leading retailers globally, here are four retail trends to watch.

Retail 150

Retail Subscription eCommerce Platforms Specialty Retailers 150

Retail TouchPoints

APRIL 2, 2021

To deliver experiences, brands need to adopt a model that provides the exact message to every customer, on the right channel, and at the right time. Instead, analysis and understanding of both structured and unstructured customer data is what’s required if brands want to create extraordinary experiences in a channel-less manner.

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Retail Specialty Retailers Customer Loyalty Customer Experience 146

Retail TouchPoints

JULY 30, 2020

To design a quick and easy experience, Fisch recommended that retailers include “new back-to-school products such as masks, gloves, plastic cutlery and paper goods together with more traditional back-to-school products, decreasing the amount of time shoppers need to spend in-store.”.

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Retail TouchPoints

FEBRUARY 18, 2021

Retailers such as Best Buy and Apple were two of the first to implement the model at scale, showing the value for businesses outside of luxury and specialty retail. An omnichannel appointment system is especially valuable as more brands and retailers expand their assortment of in-store and digital services.

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Retail Beauty and Health Books Omnichannel 282

Retail TouchPoints

FEBRUARY 9, 2023

Creating these unique customer journeys is easier said than done, especially for a retailer that touches so many varied consumer segments. “We’re As a result, December 2022 was the retailer’s second-highest sales month in the company’s 30-year history, and Williams said he anticipates similar growth in 2023.

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Retail TouchPoints

MAY 23, 2023

That’s why, regardless of the channels Graf Lantz sells on, community has been central to the brand’s success. “Word of mouth was a big part of our growth early on — it’s how the brand really started to take off,” Gopinath said. Our growth and the loyalty we’ve gotten is largely from specialty stores,” Gopinath revealed.

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Specialty Retailers Consumer Social Media Accessories 227

Steve Dennis

JANUARY 9, 2018

As much attention as e-commerce gets it turns out digital channels’ influence on brick & mortar shopping is far more important for most brands. In fact, many retailers report that more that 60-75% of their physical store sales are influenced by a digital channel, hence the rise of the term “digital-first” retail.

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RTP blog

MARCH 8, 2019

By Ed King, HighStreet Collective Since we started our consultancy, HighStreet, in mid-2017, it’s become painfully clear that legacy retailers have had a difficult time with their “omnichannel” and in-store innovation efforts. The retail bar has been re-set, and there are new table stakes.

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Wiser

NOVEMBER 3, 2020

Brands and retailers can make effective use of POP marketing and advertising through digital channels as well. Let’s look at a few examples of how brands and retailers are presenting POP displays. Retailers know that omnichannel isn’t optional anymore, and any good omnichannel effort must include mobile.

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Marketing Mobile Point of Sale Outdoor 78

BigCommerce

JULY 2, 2018

Use an omnichannel approach. Lastly, having an understanding of attribution is critical to understanding multi-channel campaigns’ value. Out of all paid-advertising channels, Facebook has been the most effective by far. Partnering with retailers like Petco, PetSmart and Pet Food Express has been the most successful.

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Social Media Marketing BigCommerce PPC 230

Retail TouchPoints

JULY 18, 2023

The mergers and acquisitions market remains strong for direct-to-consumer firms that operate across a spectrum of channels, but investors are now going back to the fundamentals and targeting companies with evidence of economic success.

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Ecommerce Platforms

JULY 8, 2019

Customer Support: Focus on POS software providers with solid customer support framework, comprising of responsive agents who can be accessed via multiple channels. Expect the number of consideration factors to increase as you dive deeper into a specific retail niche. And that’s just the tip of the iceberg. Try Shopify POS «.

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Point of Sale POS Payment Services Merchant Services 169

Retail TouchPoints

OCTOBER 7, 2020

At the beginning of 2020, Hudson kicked off its deployment of the Flooid platform to provide a new backbone for all transactions across its 1,010 travel convenience stores and specialty retail, which includes proprietary book and tech stores, duty-free shops and food and beverage concessions.

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Dynamic Action

SEPTEMBER 21, 2017

(DXL), the leading retailer of men’s large and tall apparel, will roll out DynamicAction’s system to unify its data across the digital business and arrive at actionable insights faster. About DynamicAction: Retail’s fastest path to connected, profitable decisions – from each click to every brick. About Destination XL Group, Inc.:

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eCommerce Retail Apparel Specialty Retailers 48