Retail TouchPoints

SEPTEMBER 22, 2022

Today 96% of Chinese consumers shop online-offline, or cross-channel. To help the brands it supports prepare for this brave new frontier in retail, Tmall Luxury Pavilion plans to release a white paper in conjunction with consultancy Roland Berger this month sharing the results of these online experiences.

White Paper 262

White Paper Customer Multi-channel Fashion 262

Kissmetrics

MAY 2, 2018

Marketers use a wide variety of channels, types, and formats for their content. Videos, illustrations, infographics, ebooks, white papers, webinars, case studies, podcasts, charts, graphs, blog posts, quizzes, slide decks, reports, and on and on. Or white papers. Create White Papers and Infographics.

White Paper 236

White Paper Webinar Social Media Blog 236

Kissmetrics

MARCH 15, 2021

Email marketing is still ranked as the most effective marketing channel , beating out social media, SEO, and affiliate marketing. With all the hype over new channels, why is decades-old technology still one of the most effective marketing strategies? You can also offer a checklist, ebook, white paper, or another downloadable asset.

Marketing 361

Marketing White Paper Download Social Media 361

ROI Revolution

JULY 11, 2022

In this article, we’ll dive into the data to learn about the content that may resonate the most with your audience and offer content marketing tips to leverage different content marketing channels to bring profits to your brand. 65% of marketers use automation in email marketing, making it the most automated marketing channel.

Blog 158

Blog White Paper SEO Marketing 158

Groove

APRIL 21, 2020

eCommerce email marketing remains one of the most important channels to generate traffic, conversions and revenue for many businesses. If you’re unsure where to start, we recommend exploring eBooks , white papers, videos and infographics. If you want to master email marketing, you must grow and maintain a healthy email list.

White Paper 238

White Paper Social Media Seminar Customer Loyalty 238

Kissmetrics

FEBRUARY 12, 2018

Facebook Messenger is the fastest growing channel in the world. It’s also the only channel of this magnitude that isn’t saturated with marketers (yet). With a little forward thinking, Chatbots and messaging platforms can become a huge sales channel for any business. Chatbots are the answer. But wait, there’s more! Not sold yet?

Marketing 237

Marketing Webinar White Paper Presentation 237

Ecommerce Platforms

SEPTEMBER 14, 2018

Provide white papers. white papers offer an in-depth report on a particular problem and present a solution. Best Buy offers a great real-life example of white papers in action. To secure a sale, Best Buy provides white papers in the form of PC guides. Promoting and Distributing Content.

eCommerce 216

eCommerce White Paper Marketing Social Media 216

Retail TouchPoints

MARCH 8, 2021

Retail TouchPoints (RTP): Shikatani Lacroix Design’s latest white paper looks at finding the balance between technology and human interaction. We sat down with design visionary Jean-Pierre Lacroix, President and Founder of Shikatani Lacroix Design , to discuss the emerging need for humanizing the digital experience.

Customer Data 264

Customer Data Customer White Paper Technology 264

365 Retail

FEBRUARY 10, 2023

In addition, they are looking to broaden their use of social channels to include Instagram Checkout and TikTok in equivalent volumes to Amazon, new research shows. The research polled 300 decision makers with a responsibility for sales or marketing and found a surprisingly high number are utilising additional channels alongside Amazon.

Channel 122

Channel Consumer Electronics Consumer Electronics 122

Groove

JULY 28, 2020

With the prevalence of social media, businesses are constantly feeding their audiences with unique and engaging content on a variety of channels ? and consumers are beginning to expect this from brands. Publishing various content pieces that are useful and relevant to your audience will have them coming back to your website for more.

Social Media 269

Social Media Marketing Webinar White Paper 269

ROI Revolution

APRIL 12, 2022

Performance Max offers new automation and inventory insights on top of a foundation of Smart Shopping and Local campaigns, including the ability to access all of Google’s ad inventory across channels from one campaign. White Papers & Reports. Watch the video. Social Media. use it to see what’s trending and 26.8%

Marketing 172

Marketing Social Media White Paper SEO 172

Kissmetrics

JUNE 28, 2017

Otherwise you’ll never know which channel delivers the best ROI or which landing page is converting the highest. They tell us that the customer clicked on this, or bought that, but they don’t tell us anything about the customer experience that we’re all so keen to improve upon. That’s all on you. No pressure, right?

White Paper 203

White Paper Customer Retention WooCommerce Definition 203

FastSpring

SEPTEMBER 23, 2021

Align Affiliates and Your Other Marketing Channels. It’s essential to get all of your marketing channels on the same page so you can work with your affiliates to amplify one consistent brand message. Check out our white paper on how to drive affiliate activity. Looking for more help leveraging your affiliate network?

White Paper 148

White Paper Multi-channel Social Media Download 148

Kibo

DECEMBER 17, 2020

But B2B firms can’t be satisfied with a simple pivoting to digital channels, they need to recreate the personal connections that have been lost with data-driven personalization across the B2B buyer journey. Below are the five key elements necessary to deliver on the promise of consistently relevant cross-channel relationships.

B2B 104

B2B White Paper Payment Services Channel 104

365 Retail

JULY 16, 2024

In an era dominated by digital interactions, the enduring significance of the voice channel in customer service has been highlighted by a survey of 1,000 consumers conducted by the leading research and analysis firm for the contact centre industry, ContactBabel. Despite advancements, current metrics for voice channels are lacking.

Channel 52

Channel White Paper Multi-channel Customer 52

Retail TouchPoints

JUNE 3, 2021

Inbound marketing originated with the emergence of blogs, white papers and social media posts, but retailers have limited use of that content. Even for known customers, email and other remarketing campaigns produce low yields, especially since consumers are quick to move on to other alternatives.

Marketing 191

Marketing White Paper Social Media Mobile 191

Bryan Eisenberg

APRIL 4, 2016

Yet, for many conversions remain lower than other channels. Micro-Targeting produces abundant data about audience micro-segments and delivery channels. If you have an effective campaign, don’t neglect to share it multiple occasions over multiple channels over time. appeal to the most viewers.

Social Media 203

Social Media White Paper Channel Conversion Optimization 203

Retail TouchPoints

JUNE 27, 2023

Albertsons has released a white paper intended to be a starting point for retail media standardization. And retailers are still finding new places within stores to run these ads. Walmart also recently piloted a program with TikTok that combined TikTok video ads with Walmart Connect’s targeting and closed-loop measurement capabilities.

Retail 264

Retail White Paper Customer Experience Marketing 264

ROI Revolution

NOVEMBER 17, 2022

You have the right amount of touchpoints across different channels, your messaging is perfectly suited to the customer, and the audiences you’re reaching are keenly targeted – all thanks to you leveraging the programmatic path to purchase. That’s right! Read the case study.

White Paper 78

White Paper Omnichannel Webinar Apparel 78

Retail TouchPoints

AUGUST 11, 2021

You may also decide as part of your channel strategy to publish different products in different places — swimsuits on Zalando and furniture on Otto , for example.”. Want to dig deeper into this topic?

Other 147

Other White Paper Multi-channel eCommerce 147

Kissmetrics

NOVEMBER 27, 2018

No one wants to read an essay or a white paper. Principle #19: Don’t ever rely on 1 traffic channel. Don’t rely on only one traffic channel. Before you write your first post, think about which channels you are going to leverage for traffic generation. Principle #4: Blogging is both about “you” and “I”.

Blog 263

Blog White Paper Article Marketing 263

Kissmetrics

APRIL 1, 2021

Which social media channels do they prefer? Engage with your audience: Leverage every opportunity you get to engage with your customers, be it on social media, through email, or any other channel. With a niche strategy, you don’t have to be everywhere. You just have to appear on the platforms your audience frequents.

Marketing 209

Marketing Social Media White Paper Webinar 209

OracleBlogs

APRIL 27, 2020

Below is a set of scenarios that can help Oracle Retail Demand Forecasting (RDF) users review and assess the current situation to better forecast for current and future demand, along with helpful planning and optimization white papers on RDF, What-If Scenarios and the Merchandise Financial Planning (MFP) solution.

White Paper 72

White Paper Retail Recommendation Management 72

Kissmetrics

AUGUST 5, 2021

Depop allocates 50 percent of their total social media spend to Snapchat after achieving a 77 percent lower cost per acquisition compared with other channels. The page usually has a goal like: sales email list sign-ups white paper downloads. Marriot Bonvoy had a 3.4x What is a landing page?

Social Media 348

Social Media eCommerce Download White Paper 348

ROI Revolution

MAY 30, 2023

New programmatic advertising trends and adoption rates for new channels are on the rise, as well. Programmatic advertising excels at finding the optimal channel and inventory on which to serve ads. OTT and CTV are projected to see 32% growth in the same time span. Advertising has always met potential customers where they are.

eCommerce 148

eCommerce White Paper PPC Consumer 148

Steve Dennis

JUNE 9, 2019

Nearly 16 years since its apparent coining , I think most of us can agree that if “omni-channel” ever had any real usefulness as a concept (debatable), it is now well past its expiration date. The essence of harmonized retail is accepting the truth that all the talk about different channels is not at all helpful.

Omnichannel 113

Omnichannel Retail White Paper eCommerce 113

365 Retail

MAY 10, 2024

Your customers are interacting with your brand across a wide range of digital and physical channels. A platform that surfaces consent across all channels will help you stay in compliance with the laws and the consumer’s personal preference. Understand the journey: Today’s customer journey is hardly straightforward.

White Paper 119

White Paper Retail Information Customer Data 119

Kibo

JANUARY 27, 2021

In 2021, B2B companies will be more reliant than ever on digital channels. Personalization And B2B Ecommerce White Paper. Written in conjunction with Brian Beck, one of the world’s leading authorities in B2B Ecommerce, this white paper covers the critical nature of delivering hyper-relevant experiences, particularly after COVID.

eCommerce Platforms 115

eCommerce Platforms B2B Payment Services eCommerce 115

Email Audience

OCTOBER 31, 2019

To excel in digital marketing today, you need to use multiple channels at the same time. If you want to succeed in promoting your brand, products and service, you need to use all the channels readily available, so why is personal email often left out? Email is the most popular communication and marketing channel. Get in touch.

Channel 63

Channel Social Media Marketing White Paper 63

GetElastic

SEPTEMBER 26, 2019

With more than a decade at HID Global, she has held roles in sales management, channel marketing, product marketing/management, international sales and marketing communications. He has extensive experience in channel and sales strategy development, large account management, training, marketing, and operations. Twitter LinkedIn.

B2B 163

B2B eCommerce Multi-channel White Paper 163

ROI Revolution

SEPTEMBER 29, 2023

To start discovering untapped growth that is awaiting your brand, download the white paper now! Digital Marketing Opportunity #1: Streamline Audience Segmentation Picture this: Your teams work tirelessly to create and execute campaigns across various channels. This inefficiency drains your budget and diminishes your ROI.

White Paper 78

White Paper Consumer Marketing Books 78

ChannelAdvisor

JANUARY 22, 2020

And an entire industry can expand from a couple of key channels to an explosion of 100+ marketplaces generating trillions of dollars in global revenue. . These are just a few of the nearly two dozen topics covered in our white paper, 20/20 E-Commerce Vision for the Year 2020. Ads can be replaced with conversations.

eCommerce 104

eCommerce White Paper Fulfillment Mobile 104

GetElastic

SEPTEMBER 6, 2021

With more than a decade at HID Global, she has held roles in sales management, channel marketing, product marketing/management, international sales and marketing communications. Adrienne Hartman , Senior Director, Ecommerce & Campaign Sales, JJ Keller & Associates.

B2B 144

B2B eCommerce White Paper Seminar 144

ChannelAdvisor

MARCH 7, 2022

This requires full visibility of the competition present in major channels to understand how other sellers are promoting and positioning their products. This allows you to use the data you collect from online distribution channels to improve your processes, strengthen retailer connections and boost revenue. Build a Winning Strategy.

eCommerce 91

eCommerce White Paper Fulfillment Demo 91

ChannelAdvisor

JANUARY 4, 2019

New sales channels emerged. With each e-commerce change and transition, ChannelAdvisor was there — documenting it all in our continually-updated series of eBooks, white papers, on-demand webinars and guidebooks. Facebook and Instagram have proven to be highly profitable social channels for e-commerce companies.

White Paper 59

White Paper eCommerce eCommerce Software Fulfillment 59

Kissmetrics

MARCH 12, 2018

Despite a number of other social channels rising to meet consumer demands LinkedIn remains the leading social network for marketers and business professionals. If you have written reports, white papers, or books, you can add them to your publications section. Then try LinkedIn Advertising. with average CPC sitting around $6.50

Marketing 205

Marketing Recommendation Other B2B 205

365 Retail

AUGUST 17, 2022

consumers’ preferred channel for receiving offers, content, incentives and rewards from brands. Engage across every channel. Ultimately, a true omnichannel experience is about putting the customer at the heart of your strategy, where all channels and touchpoints revolve around them — not merely the product. . Real-time wins.

White Paper 59

White Paper Retail Payment Services Payments 59