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Unlocking the Value of Fit Tech: Personalization and Recommendations

Retail TouchPoints

Customers input basic data about the sizes they typically buy of certain brands, and True Fit offers a recommendation based on these inputs. Shoppers provide their typical T-shirt size, height and weight, waist size, suit size or body type, and they will receive tailored recommendations for item sizing. That leads to personalization.”

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WAIR Taps Personalized Clothing Fit Data to Enhance the Design-to-Sale Pipeline

Retail TouchPoints

On the consumer side, WAIR’s ecommerce recommendation solution matches products to a shopper’s individual body measurements and fit preferences through its Fit Advisorfeature. Shoppers can get accurate, personalized size recommendations validated by WAIR body data and AI.

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5 Things to Know About Amazon’s New ‘Style’ Clothing Stores

Retail TouchPoints

The store is built around personalization, so as customers shop and scan items, machine learning algorithms will offer up tailored, real-time recommendations of other products that the shopper might be interested in — an IRL iteration of the online recommendations engine.

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YouTube’s Algorithmic Pedo-Failure

Forrester eCommerce

And in a terrifying story on Monday, the New York Times reported that YouTube’s recommendation engine surfaces videos of partially clothed children to viewers who’ve watched similar videos […]. Yesterday after intense pressure the platform decided to demonetize channels that promote hate speech and discrimination.

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Finding Dropshipping Companies & Suppliers (Free Directory Updated for 2018)

BigCommerce

Clothing & Apparel. Clothing Wholesale Suppliers. It isn’t easy selling clothes online. However, if you find the right niche and build an audience interested in your products, dropshipping clothing can be very profitable. Clothing Showroom. Each section below has a list of providers with their fees. Home decor.

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What are Influencers: Types, Examples & How Much They Make

Kissmetrics

Now that word of mouth recommendations and criticisms spread through social media faster than fire in a dry field, influencers are more important than ever. Consumers trust recommendations from a third party more often than a brand itself. Thus, hopefully, they find my company relevant when a blogger they follow recommends it.

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Ecommerce Trends: 147 Stats Revealing How Modern Customers Shop in 2017

BigCommerce

60% of shoppers have purchased clothing, shoes and accessories items from large retailers, 54% at marketplaces, 44% from category-specific and 45% from webstores. Almost a quarter of online shoppers (23%) are influenced by social media recommendations. 23% of shoppers are influenced by social media recommendations/reviews.

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