Choosing Between Self-fulfillment, 3rd-party Logistics and Dropshipping
Ecommerce Platforms
AUGUST 2, 2017
The main reason you'd keep the order fulfillment in-house is if you sell highly-customized, potentially expensive products. For example, a company that sells embroidered clothing can't send a huge batch of shirts to a 3rd-party warehouse. Each customer requires a unique logo or design on the shirts, so you need to keep it in-house.
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