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FTC Tackles Tricky Subscription Tactics with Click-to-Cancel Rule

Retail TouchPoints

The Federal Trade Commission has passed a final “click-to-cancel” rule that will require subscription companies to make it as easy for consumers to cancel their enrollment as it was to sign up. Too often, businesses make people jump through endless hoops just to cancel a subscription,” said FTC Chair Lina Khan in a statement.

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How Subscription Strategies can Supercharge Loyalty Programs

Retail TouchPoints

Companies often have a hard time differentiating their programs and communicating their unique benefits to members, particularly with primarily transactional, points-based programs. Retail TouchPoints (RTP): What are some of the basics to creating an effective loyalty program, particularly one that has a paid or subscription component?

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Edible Debuts New Fresh Fruit Subscription Service

Retail TouchPoints

Edible Brands , the parent company of Edible (formerly Edible Arrangements), has launched a new ecommerce brand, FreshFruit.com , that offers subscription delivery of premium fresh fruits.

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How to Launch a Subscription Box For Your Company

Kissmetrics

What do these wildly different companies all have in common? They offer some of the best-known subscription boxes around, reflecting an increasingly popular (and potentially lucrative) business model. Why Should You Launch a Subscription Box? But that’s not the only reason it could be worth giving subscription boxes a try.

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Bridging the Online and Offline: How to Apply Product Thinking to Expanding Your eCommerce Business

Speaker: John Cutler, Product Evangelist and Coach at Amplitude

Even brick and mortar businesses are integrating more digital approaches to CX -- testing out loyalty programs and subscription-based models. Companies have to develop new muscles, challenge their existing biases, and “learn as fast as they ship.”. How product data can optimize your subscription and loyalty models.

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5 Tips for Maintaining Subscription Momentum

Retail TouchPoints

subscription ecommerce sales will continue to see double-digit growth over the coming years, swelling from $33.48 That’s a good sign for CPG brands, which are capable of making the most seamless transition to subscriptions: deodorant, toothpaste, diapers and even smoothie packets quickly become part of consumers’ routines.

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Breaking Into Asia? Benchmarking Data and Insights on SaaS Subscriptions in Asia

FastSpring

Here are the questions we sought to answer by analyzing anonymized subscription data for transactions across various Asian countries (excluding broader “APAC” regions like Australia, New Zealand, and Indonesia): How do customers in Asia’s growing markets prefer to manage their SaaS subscriptions? but they’re growing.