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Multichannel selling is the selling of products on more than one sales channel—marketplaces, social media, comparisonshopping engines, and so on. Offering your products on more than one platform takes more work than managing one channel, but it also comes with enormous benefits. What is multichannel selling?
Product ratings display starred reviews for products on both Google Shopping’scomparisonshopping engine and Google Shopping ads. Some popular ecommerceplatforms also have features that make this even easier. Experiment with ways to encourage reviews (within Google’s guidelines).
Not all ecommerce sellers are tech friendly making the process of ecommerce integration alien to them. While it is true that the process can be attempted manually with instructions and guidelines, it can still be very confusing leaving ample doors open for deadly faults. can suffer when left to the mercy of trial and errors.
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