Retail TouchPoints

MAY 5, 2021

Learning about the different models, comparison shopping, getting price quotes, looking into features — all of that’s happening online, prior to the actual transaction, which then the consumer goes to do in person. The numbers speak for themselves: Online sales of alcohol in the U.S. were up 80% last year, approaching $5.6

Automotive 279

Automotive Food and Beverages eCommerce Consumer 279

SellBrite

DECEMBER 16, 2020

Product ratings display starred reviews for products on both Google Shopping’s comparison shopping engine and Google Shopping ads. This resource covers how to deliver winning service on every channel. Experiment with ways to encourage reviews (within Google’s guidelines). Google product ratings.

Merchant Services 164

Merchant Services Shipping Costs Gifts Customer 164

SellBrite

JUNE 3, 2021

Sellbrite research has found that sellers on three or more channels generate 143% more revenue than sellers on fewer channels. Multichannel selling is the selling of products on more than one sales channel—marketplaces, social media, comparison shopping engines, and so on. What is multichannel selling?

Multichannel 97

Multichannel eCommerce Shipping Costs Merchant Services 97

ChannelAdvisor

DECEMBER 6, 2017

More than half ( 55% ) start with Amazon, and many turn to comparison shopping engines. Bottom line: It’s important to benchmark your traffic across all digital marketing channels — from Google Shopping and AdWords to Amazon advertising. KPI #3: Devices. KPI #4: Presence.

eCommerce 49

eCommerce Marketing Multi-channel Mobile 49

ChannelAdvisor

DECEMBER 6, 2017

More than half ( 55% ) start with Amazon, and many turn to comparison shopping engines. Bottom line: It’s important to benchmark your traffic across all digital marketing channels — from Google Shopping and AdWords to Amazon advertising. KPI #3: Devices. KPI #4: Presence.

eCommerce 40

eCommerce Marketing Multi-channel Mobile 40