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Sensory Enabling Technologies are Radically Reshaping the Future of Digital Retail

Retail TouchPoints

From 3D billboards to spatial scent to ChatGPT, meet the brands leading the next wave of multisensory retail innovations, and learn best practices to help strengthen your brand’s sensory presence in this new, multi-dimensional experience market. Read part one here , part two here and part three here. This is no longer science fiction.

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Amazon’s Latest Ambition: ‘Full-Funnel Advertising at Scale, for Everyone’

Retail TouchPoints

Ad Sales for Amazon Ads kicks off the Day 2 Keynote at the Unboxed conference. Amazon also unveiled advanced multi-touch attribution (MTA) capabilities powered by “hundreds of thousands” of randomized control trials, to show advertisers how all the parts of their campaigns are contributing to conversions. Tanner Elton, VP of U.S.

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Solutions Designed for Retail Associates Need to Keep the Customer Experience in Mind

Retail TouchPoints

In an industry still struggling with a tight labor market, choosing which technology to arm store associates with becomes a critical decision. For example, if your stores don’t have reliable network connections, it’s a good idea to seek out technology that operates in offline mode with no loss of efficiency.

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Amazon is Moving Beyond its Own Walls Like Never Before…What Will it Mean for Retail?

Retail TouchPoints

Last week, at the company’s fifth annual Accelerate conference for its third-party selling partners (which now account for 60% of its sales, by the way), Amazon continued down a path that it started on 24 years ago, when it first turned its website into a third-party marketplace. And the answer is maybe we are.

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Wholesale Ecommerce Explained: 1 Site, 3X Sales with Automation and Personalization for B2B Online Wholesalers

BigCommerce

Wholesale ecommerce is already a lucrative channel for plenty of B2C businesses. In fact, you might already sell B2B and through a wholesale channel if you sell to: Boutiques and brick-and-mortars that are not your own. Tradeshows and conferences. Launch Your Wholesale Channel Now. Partner or reseller websites.

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Ulta Beauty, American Eagle Share How Supply Chain Investments Can Drive the Entire Company

Retail TouchPoints

Supply chain and last mile challenges have been grabbing headlines for months, and executives from Ulta Beauty , American Eagle and others shared their advice on how retailers can turn these troubles into opportunities at the Home Delivery World logistics conference. This will reduce walking for our associates by 47%.”.

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The 19 Most Innovative Ecommerce Brands of 2017

BigCommerce

In fact, it’s likely all of this year’s 19 most innovative ecommerce brands have your online channel activities beat in terms of impact on: Conversions. Michael Leff , vice president of technology at StoreYourBoard, the 2016 Innovation Award winner. Flip Flop Shops : Multi-store pick, pack, ship and in-store pickup. Time Saved.

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