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Forrester’s Digital Go-To-Market Review: Consumer Electronics Edition

Forrester eCommerce

Our latest update to our Digital Go-To-Market Review series for brands looks at the consumer electronics sector. Electronics store sales peaked in 2007, and since then, an ever-growing proportion of consumer electronics sales has moved online.*

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How Upsellit Maximizes Revenue for Consumer Electronics Brands

UpSellIt

The consumer electronics category quite literally powers a wide variety of sectors, from communication and entertainment, to education, healthcare, and security. And not only is the consumer electronics category spanning outward, but it is also growing upwards as well.

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Why Consumer Electronics E-tailers are Betting Big on Commerce Personalization

Retail TouchPoints

Consumer electronics is a rather crowded space with a swarm of brands trying to make their presence felt in every category — from wearables to televisions and headphones to laptops. The same holds true for consumer electronics retailers. Another retailer that turned to personalization is Verkkokauppa.com.

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Disrupting the eCommerce Industry with Jason Nyhus of Shopware - EP008

Groove

His global expertise spans various product/service types, including SaaS, eCommerce, Cloud, and B2B, as well as several customer verticals, such as enterprise software, publishing, and consumer electronics.

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How Consumer Electronic Brands Can Bolster Their DTC Business

Forrester eCommerce

Read this Forrester blog to understand which DTC consumer electronic brands stood out and why in Forrester's Go-To-Market Review.

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Wiser Use Case: How a Leading Consumer Electronics Manufacturer Improved Compliance by 13%

Wiser

For a leading consumer electronics manufacturer, this challenge was especially evident, as their traditional approach to monitoring in-store compliance was falling short, with their field teams stretched thin. Read the full use case here.

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Unveiling the Secrets Behind Pricing Strategies in Consumer Electronics

Wiser

The report highlights how Best Buy stands out as the retailer with the best deals – in-store and online – when comparing 15 key consumer electronics products. This report is a must-read for anyone involved in pricing decisions within the consumer electronics sector.