Consumer Goods Conversion Optimization Multi-channel 
Ecommerce Platforms
APRIL 28, 2018
42% of marketers say interpreting results is the biggest challenge in conversion optimization. is the average conversion rate for websites viewed on tablets, versus 1.9% 39% of client-side marketers said conversion optimization is a top digital marketing priority. (Econsultancy, 2012). IBM, 2011). Invesp, 2017).
ROI Revolution
AUGUST 5, 2021
Claim your copy so you can profit off of this channel’s meteoric rise. Consumer spending habits returning to normal. Mastercard reports that their Q2 2021 revenue surged 36% over last year, a confident indication that consumer spending is rebounding after the pandemic made shoppers wary of making discretionary purchases.
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ROI Revolution
DECEMBER 2, 2021
Bed Bath & Beyond had the top furniture & home goods sales in 2020, followed by IKEA. Digital emerged more than ever as a channel for consumers looking for home products. With consumers remaining strong in their online habits, Shopify’s gross merchandise volume (GMV) surged 40% in Q2 2021. billion in 2020.
ROI Revolution
JULY 1, 2021
Claim your copy so you can profit off of this channel’s meteoric rise. Alternative payment options have surged over the past year and a half after the coronavirus pandemic pushed consumers to be wary about high-contact shopping. 50% of marketing decision-makers say they’ll use voice as a marketing channel this year.
ROI Revolution
JUNE 1, 2021
In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy. Email will be the top channel that brands use to communicate with customers and prospects in 2021, though voice search and ads are also making their way up the ladder.
ROI Revolution
MARCH 2, 2021
As COVID-19 shut down traditional sales channels for many B2B brands in 2020, the value of digital transactions grew 9.6% 73% of consumers using D2C ecommerce over the course of COVID-19 plan to continue post-pandemic ( McKinsey ). This halo effect makes it critical to have a strategy that encompasses all of your marketing channels.
ROI Revolution
MAY 6, 2021
Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. of consumers were using direct-to-consumer (D2C) channels to purchase consumer-packaged goods (CPG) at the height of the pandemic ( Practical Ecommerce ). March 9 update.
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